휴대폰용 전원 액세서리 시장 : 성장, 향후 전망, 경쟁 분석(2025-2033년)

Mobile phone power accessories, as the name suggests, refer to the various gadgets and devices designed to power or support the power needs of mobile phones. This market encompasses a vast array of products, from chargers, power banks, batteries, charging cables to car chargers. In the age of digital connectivity, the reliance on mobile phones is increasing exponentially. As such, the demand for power accessories, ensuring these gadgets never run out of juice, has seen a similar surge. Mobile phone power accessories market is estimated to grow at a CAGR of 6.1% from 2025 to 2033.

Driver - Growing Dependency on Mobile Phones for Multiple Applications

One of the most significant drivers for the mobile phone power accessories market is the rising dependency on mobile phones for a host of applications beyond mere communication. Nowadays, smartphones serve multifarious purposes, functioning as cameras, music players, GPS devices, internet browsers, and even mini-computers with their multitude of apps for everything from food delivery to online banking. Evidences pointing towards this can be found in the everyday behavior of people. A recent survey conducted by a university showcased that an average individual checks their phone 96 times a day. That's once every 10 minutes. Additionally, the gaming community has also shifted a substantial chunk of its attention to mobile gaming. Heavy games, consuming more power, mean that the phone's battery is being drained faster than ever. Similarly, with the advent of streaming services like Netflix and Spotify, content consumption on phones has skyrocketed, requiring constant power backup solutions.

Opportunity - Advent and Adoption of Wireless Charging Technologies

The technology realm is abuzz with the development and increased adoption of wireless charging. It's not just about eliminating wires but also enhancing the charging speed and efficiency. This evolution offers a golden opportunity for players in the mobile phone power accessories market. Evidences of this trend are noticeable in the increasing sales of wireless chargers. An article published in a technology magazine noted a significant uptick in the sales of wireless charging pads and stands in the past year. Furthermore, many cafes and restaurants are introducing tables with built-in wireless charging, hinting at a future where charging becomes an invisible and integrated part of our environments.

Restraint - Environmental Concerns and Waste Generation

While the demand for power accessories is on the rise, it's not without its challenges. The increasing concerns about the environmental impacts of electronic waste pose a considerable restraint. Mobile phone accessories, especially low-quality ones, have a limited life. Evidences of this environmental toll can be found in the numerous reports highlighting mountains of electronic waste. A documentary showcased the significant environmental degradation caused by improperly discarded electronic accessories, leaching harmful chemicals into the soil and water. Furthermore, many power accessories come packaged in plastic, adding to the environmental burden.

Challenge - The Rise of Inbuilt Advanced Battery Technologies

A major challenge facing this market is the rapid advancements in inbuilt battery technologies in smartphones. Companies are introducing phones with batteries that claim to last more than a day on a single charge. Evidences of this trend can be seen in the recent launches by major mobile phone manufacturers. A leading brand recently introduced a smartphone boasting a 48-hour battery life, and another competitor showcased a rapid charging technology that charges a phone fully in less than 30 minutes. Such advancements could reduce the dependency on external power accessories, posing a challenge to the market's growth.

Market Segmentation by Component

When dissecting the mobile phone power accessories market by component, in 2024, the Power Bank segment dominated in revenue terms due to the surge in demand for on-the-go charging solutions. As people became increasingly mobile and undertook extensive travel, the need to have a portable charging solution became imperative. Yet, it's the Chargers segment that is expected to witness the highest CAGR from 2025 to 2033, given the rapid innovations in charging speeds and technologies, especially with the advancement in fast charging and wireless charging solutions. Power Cables also held a significant share, primarily because of their wear and tear nature, necessitating frequent replacements.

Market Segmentation by Sales Channel

On the front of sales channels in 2024, the Offline channel was still reigning supreme in terms of revenue. This prominence can be attributed to consumers' preference for a tactile shopping experience, allowing them to gauge the quality and compatibility of accessories firsthand. However, as digital transformation sweeps across sectors, the Online sales channel is anticipated to register the highest CAGR from 2025 to 2033. The growth of e-commerce platforms, paired with the convenience of doorstep delivery and a plethora of choices, is set to propel this segment.

Regional Analysis

Geographically, the Asia-Pacific region was the top performer in terms of revenue in 2024, thanks to its vast population and the immense penetration of smartphones. Countries like India and China, with their burgeoning middle class, have seen an explosive demand for mobile phones and, by extension, power accessories. In the forecasted period of 2025 to 2033, the African region is expected to manifest the highest CAGR. This growth will likely be driven by increasing smartphone adoption rates in the continent, backed by expanding internet connectivity and digital literacy.

Analysis of Key Players

In the competitive landscape, 2024 saw some clear market leaders in the Mobile Phone Power Accessories domain. Brands like Anker Innovations Ltd., Apple Inc., Aukey, BBK Electronics Corp. Ltd., Belkin International. Inc., Google LLC., Huawei Technology Co., Ltd., Samsung Electronics Co., Ltd., Xiaomi Corporation, Ventev, Griffin Technology Griffin Technology had a stronghold, owed largely to their emphasis on quality, innovation, and expansive distribution networks. Their strategies often revolved around catering to the evolving needs of the consumers - whether it was through introducing power banks with solar charging capabilities or cables with enhanced durability. As we move ahead, from 2025 to 2033, the market is expected to witness intensified competition. Entrants will likely harness emerging technologies and tap into unsaturated markets, while incumbents will try to consolidate their position through mergers, acquisitions, and a focus on R&D.

Historical & Forecast Period

This study report represents an analysis of each segment from 2023 to 2033 considering 2024 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2025 to 2033.

The current report comprises quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends & technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. The key data points that enable the estimation of Mobile Phone Power Accessories market are as follows:

Research and development budgets of manufacturers and government spending

Revenues of key companies in the market segment

Number of end users & consumption volume, price, and value.

Geographical revenues generated by countries considered in the report

Micro and macro environment factors that are currently influencing the Mobile Phone Power Accessories market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top-down and bottom-up approach for validation of market estimation assures logical, methodical, and mathematical consistency of the quantitative data.

• Market Segmentation
• Component
• Power Bank
• Chargers
• Power Cables
• Sales Channel
• Online
• Offline
• Region Segment (2023-2033; US$ Million)
• North America
• U.S.
• Canada
• Rest of North America
• UK and European Union
• UK
• Germany
• Spain
• Italy
• France
• Rest of Europe
• Asia Pacific
• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia Pacific
• Latin America
• Brazil
• Mexico
• Rest of Latin America
• Middle East and Africa
• GCC
• Africa
• Rest of Middle East and Africa

Key questions answered in this report

• What are the key micro and macro environmental factors that are impacting the growth of Mobile Phone Power Accessories market?
• What are the key investment pockets concerning product segments and geographies currently and during the forecast period?
• Estimated forecast and market projections up to 2033.
• Which segment accounts for the fastest CAGR during the forecast period?
• Which market segment holds a larger market share and why?
• Are low and middle-income economies investing in the Mobile Phone Power Accessories market?
• Which is the largest regional market for Mobile Phone Power Accessories market?
• What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
• Which are the key trends driving Mobile Phone Power Accessories market growth?
• Who are the key competitors and what are their key strategies to enhance their market presence in the Mobile Phone Power Accessories market worldwide?

Table of Contents

1. Preface

• 1.1. Report Description
  • 1.1.1. Purpose of the Report
  • 1.1.2. Target Audience
  • 1.1.3. Key Offerings
• 1.2. Market Segmentation
• 1.3. Research Methodology
  • 1.3.1. Phase I - Secondary Research
  • 1.3.2. Phase II - Primary Research
  • 1.3.3. Phase III - Expert Panel Review
  • 1.3.4. Assumptions
  • 1.3.5. Approach Adopted

2. Executive Summary

• 2.1. Market Snapshot: Global Mobile Phone Power Accessories Market
• 2.2. Global Mobile Phone Power Accessories Market, By Component, 2024 (US$ Million)
• 2.3. Global Mobile Phone Power Accessories Market, By Sales Channel, 2024 (US$ Million)
• 2.4. Global Mobile Phone Power Accessories Market, By Geography, 2024 (US$ Million)
• 2.5. Attractive Investment Proposition by Geography, 2024

3. Mobile Phone Power Accessories Market: Competitive Analysis

• 3.1. Market Positioning of Key Mobile Phone Power Accessories Market Vendors
• 3.2. Strategies Adopted by Mobile Phone Power Accessories Market Vendors
• 3.3. Key Industry Strategies

4. Mobile Phone Power Accessories Market: Macro Analysis & Market Dynamics

• 4.1. Introduction
• 4.2. Global Mobile Phone Power Accessories Market Value, 2023 - 2033, (US$ Million)
• 4.3. Market Dynamics
  • 4.3.1. Market Drivers
  • 4.3.2. Market Restraints
  • 4.3.3. Key Challenges
  • 4.3.4. Key Opportunities
• 4.4. Impact Analysis of Drivers and Restraints
• 4.5. See-Saw Analysis
• 4.6. Porter's Five Force Model
  • 4.6.1. Supplier Power
  • 4.6.2. Buyer Power
  • 4.6.3. Threat Of Substitutes
  • 4.6.4. Threat Of New Entrants
  • 4.6.5. Competitive Rivalry
• 4.7. PESTEL Analysis
  • 4.7.1. Political Landscape
  • 4.7.2. Economic Landscape
  • 4.7.3. Technology Landscape
  • 4.7.4. Legal Landscape
  • 4.7.5. Social Landscape

5. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)

• 5.1. Market Overview
• 5.2. Growth & Revenue Analysis: 2024 Versus 2033
• 5.3. Market Segmentation
  • 5.3.1. Power Bank
  • 5.3.2. Chargers
  • 5.3.3. Power Cables

6. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

• 6.1. Market Overview
• 6.2. Growth & Revenue Analysis: 2024 Versus 2033
• 6.3. Market Segmentation
  • 6.3.1. Online
  • 6.3.2. Offline

7. North America Mobile Phone Power Accessories Market, 2023-2033, USD (Million)

• 7.1. Market Overview
• 7.2. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
• 7.3. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
• 7.4.Mobile Phone Power Accessories Market: By Region, 2023-2033, USD (Million)
  • 7.4.1.North America
    • 7.4.1.1. U.S.
      • 7.4.1.1.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 7.4.1.1.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 7.4.1.2. Canada
      • 7.4.1.2.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 7.4.1.2.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 7.4.1.3. Rest of North America
      • 7.4.1.3.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 7.4.1.3.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

8. UK and European Union Mobile Phone Power Accessories Market, 2023-2033, USD (Million)

• 8.1. Market Overview
• 8.2. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
• 8.3. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
• 8.4.Mobile Phone Power Accessories Market: By Region, 2023-2033, USD (Million)
  • 8.4.1.UK and European Union
    • 8.4.1.1. UK
      • 8.4.1.1.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.1.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 8.4.1.2. Germany
      • 8.4.1.2.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.2.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 8.4.1.3. Spain
      • 8.4.1.3.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.3.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 8.4.1.4. Italy
      • 8.4.1.4.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.4.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 8.4.1.5. France
      • 8.4.1.5.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.5.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 8.4.1.6. Rest of Europe
      • 8.4.1.6.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 8.4.1.6.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

9. Asia Pacific Mobile Phone Power Accessories Market, 2023-2033, USD (Million)

• 9.1. Market Overview
• 9.2. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
• 9.3. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
• 9.4.Mobile Phone Power Accessories Market: By Region, 2023-2033, USD (Million)
  • 9.4.1.Asia Pacific
    • 9.4.1.1. China
      • 9.4.1.1.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.1.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 9.4.1.2. Japan
      • 9.4.1.2.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.2.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 9.4.1.3. India
      • 9.4.1.3.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.3.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 9.4.1.4. Australia
      • 9.4.1.4.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.4.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 9.4.1.5. South Korea
      • 9.4.1.5.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.5.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 9.4.1.6. Rest of Asia Pacific
      • 9.4.1.6.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 9.4.1.6.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

10. Latin America Mobile Phone Power Accessories Market, 2023-2033, USD (Million)

• 10.1. Market Overview
• 10.2. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
• 10.3. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
• 10.4.Mobile Phone Power Accessories Market: By Region, 2023-2033, USD (Million)
  • 10.4.1.Latin America
    • 10.4.1.1. Brazil
      • 10.4.1.1.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 10.4.1.1.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 10.4.1.2. Mexico
      • 10.4.1.2.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 10.4.1.2.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 10.4.1.3. Rest of Latin America
      • 10.4.1.3.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 10.4.1.3.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

11. Middle East and Africa Mobile Phone Power Accessories Market, 2023-2033, USD (Million)

• 11.1. Market Overview
• 11.2. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
• 11.3. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
• 11.4.Mobile Phone Power Accessories Market: By Region, 2023-2033, USD (Million)
  • 11.4.1.Middle East and Africa
    • 11.4.1.1. GCC
      • 11.4.1.1.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 11.4.1.1.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 11.4.1.2. Africa
      • 11.4.1.2.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 11.4.1.2.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)
    • 11.4.1.3. Rest of Middle East and Africa
      • 11.4.1.3.1. Mobile Phone Power Accessories Market: By Component, 2023-2033, USD (Million)
      • 11.4.1.3.2. Mobile Phone Power Accessories Market: By Sales Channel, 2023-2033, USD (Million)

12. Company Profile

• 12.1. Anker Innovations Ltd.
  • 12.1.1. Company Overview
  • 12.1.2. Financial Performance
  • 12.1.3. Product Portfolio
  • 12.1.4. Strategic Initiatives
• 12.2. Apple Inc.
  • 12.2.1. Company Overview
  • 12.2.2. Financial Performance
  • 12.2.3. Product Portfolio
  • 12.2.4. Strategic Initiatives
• 12.3. Aukey
  • 12.3.1. Company Overview
  • 12.3.2. Financial Performance
  • 12.3.3. Product Portfolio
  • 12.3.4. Strategic Initiatives
• 12.4. BBK Electronics Corp. Ltd.
  • 12.4.1. Company Overview
  • 12.4.2. Financial Performance
  • 12.4.3. Product Portfolio
  • 12.4.4. Strategic Initiatives
• 12.5. Belkin International. Inc.
  • 12.5.1. Company Overview
  • 12.5.2. Financial Performance
  • 12.5.3. Product Portfolio
  • 12.5.4. Strategic Initiatives
• 12.6. Google LLC.
  • 12.6.1. Company Overview
  • 12.6.2. Financial Performance
  • 12.6.3. Product Portfolio
  • 12.6.4. Strategic Initiatives
• 12.7. Huawei Technology Co., Ltd.
  • 12.7.1. Company Overview
  • 12.7.2. Financial Performance
  • 12.7.3. Product Portfolio
  • 12.7.4. Strategic Initiatives
• 12.8. Samsung Electronics Co., Ltd.
  • 12.8.1. Company Overview
  • 12.8.2. Financial Performance
  • 12.8.3. Product Portfolio
  • 12.8.4. Strategic Initiatives
• 12.9. Xiaomi Corporation
  • 12.9.1. Company Overview
  • 12.9.2. Financial Performance
  • 12.9.3. Product Portfolio
  • 12.9.4. Strategic Initiatives
• 12.10. Ventev
  • 12.10.1. Company Overview
  • 12.10.2. Financial Performance
  • 12.10.3. Product Portfolio
  • 12.10.4. Strategic Initiatives
• 12.11. Griffin Technology Griffin Technology
  • 12.11.1. Company Overview
  • 12.11.2. Financial Performance
  • 12.11.3. Product Portfolio
  • 12.11.4. Strategic Initiatives
• 12.12. Others
  • 12.12.1. Company Overview
  • 12.12.2. Financial Performance
  • 12.12.3. Product Portfolio
  • 12.12.4. Strategic Initiatives