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세계의 SQM 및 CEM 시장 규모 조사 및 예측 : 컴포넌트별, 용도별, 배포 모드별, 기업 규모별, 최종사용자별, 지역별 예측(2025-2035년)

Global SQM and CEM Market Size study & Forecast, by Component, by Application, by Deployment Mode, by Enterprise Size, by End-User and Regional Forecasts 2025-2035
발행일: | 리서치사: Bizwit Research & Consulting LLP | 페이지 정보: 영문 285 Pages | 배송안내 : 2-3일 (영업일 기준)

    
    
    




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세계의 SQM와 CEM 시장 규모는 2024년에 약 71억 달러에 달하며, 예측 기간인 2025-2035년에는 9.20% 이상의 성장률로 성장할 것으로 예측됩니다.

서비스 품질관리(SQM)와 고객경험관리(CEM) 솔루션은 고객 만족도 향상, 비즈니스 프로세스 최적화, 경쟁 우위 확보를 위해 노력하는 조직에 필수적인 프레임워크로 부상하고 있습니다. 이러한 기술을 통해 기업은 실시간으로 서비스 성능을 측정하고, 서비스 제공의 격차를 파악하며, 고객 여정에 직접적인 영향을 미치는 페인 포인트(Pain Point)를 선제적으로 대응할 수 있습니다. 소비자의 기대치가 높아지고 디지털 채널이 증가함에 따라 모든 산업 분야의 기업은 SQM과 CEM 플랫폼을 활용하여 일관성 있고 개인화된 원활한 경험을 제공합니다. 이 시장의 성장 궤적은 업무 효율성을 최적화하고 고객 충성도를 강화하기 위해 설계된 고급 분석, 인공지능, 자동화 툴의 빠른 도입에 힘입어 성장세를 이어가고 있습니다.

디지털 생태계의 확장은 SQM과 CEM 솔루션에 대한 수요를 더욱 증가시키고 있습니다. 기업은 이러한 플랫폼을 활용하여 고객 감정을 해석하고, 실용적인 인사이트를 수집하고, 피드백 루프를 서비스 모델에 통합하기 위해 이러한 플랫폼을 활용해야 합니다. 예를 들어 매장내 접점에서부터 모바일 애플리케이션, 소셜미디어와의 상호작용에 이르기까지 옴니채널 커뮤니케이션이 확산됨에 따라 실시간 모니터링과 분석은 효과적인 고객 참여 전략의 핵심이 되고 있습니다. 업계 조사에 따르면 고객 경험에 투자하는 기업은 높은 고객 유지율과 고객 1인당 평생 가치 향상을 달성할 가능성이 높아 SQM과 CEM 도입에 대한 경제적 근거가 강화되고 있습니다. 그러나 통합의 복잡성, 데이터 사일로, 소프트웨어 인프라에 대한 높은 선행 투자 등의 문제는 예측 기간 중 시장 확대에 걸림돌이 될 수 있습니다.

이 보고서에 포함된 세부 부문 및 하위 부문은 다음과 같습니다:

목차

제1장 세계의 SQM와 CEM 시장 : 조사 범위와 조사 방법

  • 조사 목적
  • 조사 방법
    • 예측 모델
    • 데스크 조사
    • 톱다운과 보텀업 어프로치
  • 조사의 속성
  • 조사 범위
    • 시장의 정의
    • 시장 세분화
  • 조사 전제조건
    • 포함과 제외
    • 제한 사항
    • 조사 대상 연도

제2장 개요

  • CEO/CXO 입장
  • 전략적 인사이트
  • ESG 분석
  • 주요 조사 결과

제3장 세계의 SQM와 CEM 시장력 분석

  • 시장 성장 촉진요인
  • 시장이 해결해야 할 과제
  • 시장 기회

제4장 세계의 SQM와 CEM 업계 분석

  • Porter's Five Forces 모델
    • 바이어의 교섭력
    • 공급업체의 교섭력
    • 신규 진출업체의 위협
    • 대체품의 위협
    • 경쟁 기업 간 경쟁 관계
  • Porter's Five Forces 예측 모델(2024-2035년)
  • PESTEL 분석
    • 정치
    • 경제
    • 사회
    • 기술
    • 환경
    • 법률
  • 주요 투자 기회
  • 주요 성공 전략(2025)
  • 시장 점유율 분석(2024-2025)
  • 세계의 가격 분석과 동향 2025
  • 애널리스트의 제안과 결론

제5장 세계의 SQM와 CEM 시장 규모·예측 : 컴포넌트별, 2025-2035년

  • 시장 개요
  • 세계의 SQM와 CEM 시장 실적 - 잠재적 분석(2025)
  • 소프트웨어
  • 서비스

제6장 세계의 SQM와 CEM 시장 규모·예측 : 용도별, 2025-2035년

  • 시장 개요
  • 세계의 SQM와 CEM 시장 실적 - 잠재적 분석(2025)
  • 고객 피드백 관리
  • 실시간 분석
  • 소셜미디어 모니터링
  • 고객의 소리
  • 기타

제7장 세계의 SQM와 CEM 시장 규모·예측 : 배포 모드별, 2025-2035년

  • 시장 개요
  • 세계의 SQM와 CEM 시장 실적 - 잠재적 분석(2025)
  • 온프레미스
  • 클라우드

제8장 세계의 SQM와 CEM 시장 규모·예측 : 기업 규모별, 2025-2035년

  • 시장 개요
  • 세계의 SQM와 CEM 시장 실적 - 잠재적 분석(2025)
  • 중소기업
  • 대기업

제9장 세계의 SQM와 CEM 시장 규모·예측 : 최종사용자별, 2025-2035년

  • 시장 개요
  • 세계의 SQM와 CEM 시장 실적 - 잠재적 분석(2025)
  • BFSI
  • 헬스케어
  • 소매
  • IT 및 통신
  • 기타

제10장 세계의 SQM와 CEM 시장 규모·예측 : 지역별, 2025-2035년

  • 성장 지역 시장 스냅숏
  • 주요 선진국 및 신흥 국가
  • 북미
    • 미국
    • 캐나다
  • 유럽
    • 영국
    • 독일
    • 프랑스
    • 스페인
    • 이탈리아
    • 기타 유럽 지역
  • 아시아태평양
    • 중국
    • 인도
    • 일본
    • 호주
    • 한국
    • 기타 아시아태평양
  • 라틴아메리카
    • 브라질
    • 멕시코
  • 중동 및 아프리카
    • 아랍에미리트
    • 사우디아라비아(KSA)
    • 남아프리카공화국

제11장 경쟁 정보

  • 주요 시장의 전략
  • Salesforce, Inc
    • 회사 개요
    • 주요 임원
    • 회사 개요
    • 재무 실적(데이터 가용성에 따라 제공)
    • 제품/서비스 포트
    • 최근 개발
    • 시장 전략
    • SWOT 분석
  • Oracle Corporation
  • SAP SE
  • Adobe Inc.
  • Medallia, Inc.
  • Qualtrics International Inc.
  • Genesys Telecommunications Laboratories, Inc.
  • NICE Ltd.
  • Verint Systems Inc.
  • Zendesk, Inc.
  • IBM Corporation
  • Cisco Systems, Inc.
  • OpenText Corporation
  • Avaya Holdings Corp.
  • Ericsson
KSA 25.10.28

The Global SQM and CEM Market is valued approximately at USD 7.1 billion in 2024 and is anticipated to grow with a growth rate of more than 9.20% over the forecast period 2025-2035. Service Quality Management (SQM) and Customer Experience Management (CEM) solutions have emerged as indispensable frameworks for organizations striving to elevate customer satisfaction, optimize business processes, and gain competitive advantages. These technologies allow enterprises to measure service performance in real time, identify gaps in delivery, and proactively address pain points that directly impact the customer journey. As consumer expectations rise and digital channels multiply, businesses across industries are leveraging SQM and CEM platforms to deliver consistent, personalized, and seamless experiences. The growth trajectory of this market is anchored in the accelerated adoption of advanced analytics, artificial intelligence, and automation tools designed to strengthen customer loyalty while optimizing operational efficiency.

The expansion of digital ecosystems has further intensified the demand for SQM and CEM solutions. Enterprises are increasingly compelled to harness these platforms to interpret customer sentiment, gather actionable insights, and integrate feedback loops into service models. For example, with the proliferation of omnichannel communication-from in-store touchpoints to mobile applications and social media interactions-real-time monitoring and analytics have become the cornerstone of effective customer engagement strategies. According to industry studies, businesses that invest in customer experience are more likely to achieve higher retention rates and increased lifetime value per customer, reinforcing the economic case for SQM and CEM adoption. However, challenges such as integration complexity, data silos, and high upfront investment in software infrastructure may act as roadblocks to market expansion during the forecast horizon.

The detailed segments and sub-segments included in the report are:

By Component:

  • Software
  • Services

By Application:

  • Customer Feedback Management
  • Real-Time Analytics
  • Social Media Monitoring
  • Voice of the Customer
  • Others

By Deployment Mode:

  • On-Premises
  • Cloud

By Enterprise Size:

  • Small and Medium Enterprises
  • Large Enterprises

By End-User:

  • BFSI
  • Healthcare
  • Retail
  • IT and Telecommunications
  • Others

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa
  • Software Solutions are Expected to Dominate the Market
  • Within the component segmentation, software solutions are anticipated to hold the largest market share during the forecast period. Enterprises are increasingly adopting advanced platforms capable of integrating AI-driven analytics, customer journey mapping, and automated workflow engines. The ability of software solutions to provide actionable insights, consolidate multi-channel interactions, and deliver measurable improvements in service quality is driving their dominance. Moreover, their scalability and compatibility with existing enterprise architectures make them the preferred choice for organizations seeking to modernize their customer management frameworks.
  • Cloud Deployment Leads in Revenue Contribution
  • When segmented by deployment mode, cloud-based solutions dominate market revenues and are projected to expand at the fastest pace over the forecast timeline. Businesses are rapidly moving away from legacy on-premises models in favor of flexible, subscription-based platforms that can be deployed globally with minimal capital expenditure. The cloud model ensures continuous upgrades, elastic scalability, and remote accessibility-capabilities that are critical in today's hybrid work and digital-first environments. Although certain industries still rely on on-premises solutions due to regulatory compliance needs, the clear shift toward cloud-based deployments underscores the broader market's evolution.
  • The key regions considered for the Global SQM and CEM Market study include North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America dominated the market in 2025 with the largest market share owing to its robust technology infrastructure, early adoption of advanced customer engagement solutions, and the presence of leading global vendors. Enterprises across sectors such as BFSI, telecommunications, and retail are investing heavily in SQM and CEM platforms to maintain their competitive edge and cater to evolving customer expectations. Meanwhile, Asia Pacific is projected to experience the fastest growth, propelled by rapid digital transformation, surging smartphone penetration, and expanding e-commerce ecosystems in countries like China and India. Favorable government initiatives, combined with significant venture capital investments in the region's tech sector, are accelerating the demand for SQM and CEM solutions.

Major market players included in this report are:

  • Salesforce, Inc.
  • Oracle Corporation
  • SAP SE
  • Adobe Inc.
  • Medallia, Inc.
  • Qualtrics International Inc.
  • Genesys Telecommunications Laboratories, Inc.
  • NICE Ltd.
  • Verint Systems Inc.
  • Zendesk, Inc.
  • IBM Corporation
  • Cisco Systems, Inc.
  • OpenText Corporation
  • Avaya Holdings Corp.
  • Ericsson

Global SQM and CEM Market Report Scope:

  • Historical Data - 2023, 2024
  • Base Year for Estimation - 2024
  • Forecast period - 2025-2035
  • Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope - Free report customization (equivalent to up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional-level analysis for each market segment.
  • Detailed analysis of the geographical landscape with country-level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of the competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global SQM and CEM Market Report Scope & Methodology

  • 1.1. Research Objective
  • 1.2. Research Methodology
    • 1.2.1. Forecast Model
    • 1.2.2. Desk Research
    • 1.2.3. Top Down and Bottom-Up Approach
  • 1.3. Research Attributes
  • 1.4. Scope of the Study
    • 1.4.1. Market Definition
    • 1.4.2. Market Segmentation
  • 1.5. Research Assumption
    • 1.5.1. Inclusion & Exclusion
    • 1.5.2. Limitations
    • 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

  • 2.1. CEO/CXO Standpoint
  • 2.2. Strategic Insights
  • 2.3. ESG Analysis
  • 2.4. key Findings

Chapter 3. Global SQM and CEM Market Forces Analysis

  • 3.1. Market Forces Shaping The Global SQM and CEM Market (2024-2035)
  • 3.2. Drivers
    • 3.2.1. digital channels multiply
    • 3.2.2. seamless experiences
  • 3.3. Restraints
    • 3.3.1. integration complexity
  • 3.4. Opportunities
    • 3.4.1. achieve higher retention rates and increased lifetime value per customer

Chapter 4. Global SQM and CEM Industry Analysis

  • 4.1. Porter's 5 Forces Model
    • 4.1.1. Bargaining Power of Buyer
    • 4.1.2. Bargaining Power of Supplier
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
  • 4.2. Porter's 5 Force Forecast Model (2024-2035)
  • 4.3. PESTEL Analysis
    • 4.3.1. Political
    • 4.3.2. Economical
    • 4.3.3. Social
    • 4.3.4. Technological
    • 4.3.5. Environmental
    • 4.3.6. Legal
  • 4.4. Top Investment Opportunities
  • 4.5. Top Winning Strategies (2025)
  • 4.6. Market Share Analysis (2024-2025)
  • 4.7. Global Pricing Analysis And Trends 2025
  • 4.8. Analyst Recommendation & Conclusion

Chapter 5. Global SQM and CEM Market Size & Forecasts by Component 2025-2035

  • 5.1. Market Overview
  • 5.2. Global SQM and CEM Market Performance - Potential Analysis (2025)
  • 5.3. Software
    • 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.3.2. Market size analysis, by region, 2025-2035
  • 5.4. Services
    • 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.4.2. Market size analysis, by region, 2025-2035

Chapter 6. Global SQM and CEM Market Size & Forecasts by Application 2025-2035

  • 6.1. Market Overview
  • 6.2. Global SQM and CEM Market Performance - Potential Analysis (2025)
  • 6.3. Customer Feedback Management
    • 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.3.2. Market size analysis, by region, 2025-2035
  • 6.4. Real-Time Analytics
    • 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.4.2. Market size analysis, by region, 2025-2035
  • 6.5. Social Media Monitoring
    • 6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.5.2. Market size analysis, by region, 2025-2035
  • 6.6. Voice of the Customer
    • 6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.6.2. Market size analysis, by region, 2025-2035
  • 6.7. Others
    • 6.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.7.2. Market size analysis, by region, 2025-2035

Chapter 7. Global SQM and CEM Market Size & Forecasts by Deployment Mode 2025-2035

  • 7.1. Market Overview
  • 7.2. Global SQM and CEM Market Performance - Potential Analysis (2025)
  • 7.3. On-Premises
    • 7.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.3.2. Market size analysis, by region, 2025-2035
  • 7.4. Cloud
    • 7.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.4.2. Market size analysis, by region, 2025-2035

Chapter 8. Global SQM and CEM Market Size & Forecasts by Enterprise Size 2025-2035

  • 8.1. Market Overview
  • 8.2. Global SQM and CEM Market Performance - Potential Analysis (2025)
  • 8.3. Small and Medium Enterprises
    • 8.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 8.3.2. Market size analysis, by region, 2025-2035
  • 8.4. Large Enterprises
    • 8.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 8.4.2. Market size analysis, by region, 2025-2035

Chapter 9. Global SQM and CEM Market Size & Forecasts by End-User 2025-2035

  • 9.1. Market Overview
  • 9.2. Global SQM and CEM Market Performance - Potential Analysis (2025)
  • 9.3. BFSI
    • 9.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 9.3.2. Market size analysis, by region, 2025-2035
  • 9.4. Healthcare
    • 9.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 9.4.2. Market size analysis, by region, 2025-2035
  • 9.5. Retail
    • 9.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 9.5.2. Market size analysis, by region, 2025-2035
  • 9.6. IT and Telecommunications
    • 9.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 9.6.2. Market size analysis, by region, 2025-2035
  • 9.7. Others
    • 9.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 9.7.2. Market size analysis, by region, 2025-2035

Chapter 10. Global SQM and CEM Market Size & Forecasts by Region 2025-2035

  • 10.1. Growth SQM and CEM Market, Regional Market Snapshot
  • 10.2. Top Leading & Emerging Countries
  • 10.3. North America SQM and CEM Market
    • 10.3.1. U.S. SQM and CEM Market
      • 10.3.1.1. Component breakdown size & forecasts, 2025-2035
      • 10.3.1.2. Application breakdown size & forecasts, 2025-2035
      • 10.3.1.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.3.1.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.3.1.5. End-User breakdown size & forecasts, 2025-2035
    • 10.3.2. Canada SQM and CEM Market
      • 10.3.2.1. Component breakdown size & forecasts, 2025-2035
      • 10.3.2.2. Application breakdown size & forecasts, 2025-2035
      • 10.3.2.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.3.2.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.3.2.5. End-User breakdown size & forecasts, 2025-2035
  • 10.4. Europe SQM and CEM Market
    • 10.4.1. UK SQM and CEM Market
      • 10.4.1.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.1.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.1.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.1.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.1.5. End-User breakdown size & forecasts, 2025-2035
    • 10.4.2. Germany SQM and CEM Market
      • 10.4.2.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.2.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.2.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.2.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.2.5. End-User breakdown size & forecasts, 2025-2035
    • 10.4.3. France SQM and CEM Market
      • 10.4.3.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.3.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.3.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.3.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.3.5. End-User breakdown size & forecasts, 2025-2035
    • 10.4.4. Spain SQM and CEM Market
      • 10.4.4.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.4.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.4.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.4.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.4.5. End-User breakdown size & forecasts, 2025-2035
    • 10.4.5. Italy SQM and CEM Market
      • 10.4.5.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.5.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.5.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.5.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.5.5. End-User breakdown size & forecasts, 2025-2035
    • 10.4.6. Rest of Europe SQM and CEM Market
      • 10.4.6.1. Component breakdown size & forecasts, 2025-2035
      • 10.4.6.2. Application breakdown size & forecasts, 2025-2035
      • 10.4.6.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.4.6.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.4.6.5. End-User breakdown size & forecasts, 2025-2035
  • 10.5. Asia Pacific SQM and CEM Market
    • 10.5.1. China SQM and CEM Market
      • 10.5.1.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.1.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.1.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.1.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.1.5. End-User breakdown size & forecasts, 2025-2035
    • 10.5.2. India SQM and CEM Market
      • 10.5.2.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.2.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.2.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.2.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.2.5. End-User breakdown size & forecasts, 2025-2035
    • 10.5.3. Japan SQM and CEM Market
      • 10.5.3.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.3.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.3.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.3.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.3.5. End-User breakdown size & forecasts, 2025-2035
    • 10.5.4. Australia SQM and CEM Market
      • 10.5.4.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.4.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.4.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.4.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.4.5. End-User breakdown size & forecasts, 2025-2035
    • 10.5.5. South Korea SQM and CEM Market
      • 10.5.5.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.5.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.5.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.5.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.5.5. End-User breakdown size & forecasts, 2025-2035
    • 10.5.6. Rest of APAC SQM and CEM Market
      • 10.5.6.1. Component breakdown size & forecasts, 2025-2035
      • 10.5.6.2. Application breakdown size & forecasts, 2025-2035
      • 10.5.6.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.5.6.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.5.6.5. End-User breakdown size & forecasts, 2025-2035
  • 10.6. Latin America SQM and CEM Market
    • 10.6.1. Brazil SQM and CEM Market
      • 10.6.1.1. Component breakdown size & forecasts, 2025-2035
      • 10.6.1.2. Application breakdown size & forecasts, 2025-2035
      • 10.6.1.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.6.1.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.6.1.5. End-User breakdown size & forecasts, 2025-2035
    • 10.6.2. Mexico SQM and CEM Market
      • 10.6.2.1. Component breakdown size & forecasts, 2025-2035
      • 10.6.2.2. Application breakdown size & forecasts, 2025-2035
      • 10.6.2.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.6.2.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.6.2.5. End-User breakdown size & forecasts, 2025-2035
  • 10.7. Middle East and Africa SQM and CEM Market
    • 10.7.1. UAE SQM and CEM Market
      • 10.7.1.1. Component breakdown size & forecasts, 2025-2035
      • 10.7.1.2. Application breakdown size & forecasts, 2025-2035
      • 10.7.1.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.7.1.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.7.1.5. End-User breakdown size & forecasts, 2025-2035
    • 10.7.2. Saudi Arabia (KSA) SQM and CEM Market
      • 10.7.2.1. Component breakdown size & forecasts, 2025-2035
      • 10.7.2.2. Application breakdown size & forecasts, 2025-2035
      • 10.7.2.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.7.2.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.7.2.5. End-User breakdown size & forecasts, 2025-2035
    • 10.7.3. South Africa SQM and CEM Market
      • 10.7.3.1. Component breakdown size & forecasts, 2025-2035
      • 10.7.3.2. Application breakdown size & forecasts, 2025-2035
      • 10.7.3.3. Deployment Mode breakdown size & forecasts, 2025-2035
      • 10.7.3.4. Enterprise Size breakdown size & forecasts, 2025-2035
      • 10.7.3.5. End-User breakdown size & forecasts, 2025-2035

Chapter 11. Competitive Intelligence

  • 11.1. Top Market Strategies
  • 11.2. Salesforce, Inc
    • 11.2.1. Company Overview
    • 11.2.2. Key Executives
    • 11.2.3. Company Snapshot
    • 11.2.4. Financial Performance (Subject to Data Availability)
    • 11.2.5. Product/Services Port
    • 11.2.6. Recent Development
    • 11.2.7. Market Strategies
    • 11.2.8. SWOT Analysis
  • 11.3. Oracle Corporation
  • 11.4. SAP SE
  • 11.5. Adobe Inc.
  • 11.6. Medallia, Inc.
  • 11.7. Qualtrics International Inc.
  • 11.8. Genesys Telecommunications Laboratories, Inc.
  • 11.9. NICE Ltd.
  • 11.10. Verint Systems Inc.
  • 11.11. Zendesk, Inc.
  • 11.12. IBM Corporation
  • 11.13. Cisco Systems, Inc.
  • 11.14. OpenText Corporation
  • 11.15. Avaya Holdings Corp.
  • 11.16. Ericsson
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