의료 관광 시장 규모, 점유율, 성장 및 세계 산업 분석 : 유형별, 용도별, 지역별 인사이트와 예측(2025-2034년)

Growth Factors of medical tourism Market

The global medical tourism market size was valued at USD 38.2 billion in 2025 and is projected to grow to USD 46.78 billion in 2026, further expanding to USD 250.02 billion by 2034. This strong expansion reflects rising cross-border patient mobility, growing treatment cost gaps between developed and developing countries, and improved international healthcare accessibility. Europe dominated the medical tourism market with a 36.51% market share in 2025, supported by internationally accredited hospitals, advanced medical technologies, and strong government support for healthcare tourism.

Medical tourism refers to individuals traveling to foreign countries to access medical treatments, surgical procedures, wellness therapies, or alternative healthcare services. Cost advantages, shorter waiting times, and access to specialized medical expertise are major contributors to rising international patient movement. Countries such as India, Thailand, Malaysia, Turkey, and South Korea continue to attract patients seeking cardiac procedures, orthopedic surgeries, fertility treatments, cosmetic surgery, and dental care.

Market Drivers

One of the major drivers of the medical tourism market is the improving healthcare infrastructure in emerging economies. Countries such as India, Thailand, and Malaysia are investing in modern hospitals, robotic surgery systems, and international patient service departments. Many hospitals are expanding bed capacity and multilingual patient assistance programs to improve treatment accessibility for foreign patients.

Rising prevalence of chronic diseases including cardiovascular disorders, cancer, orthopedic conditions, and dental disorders in developed countries is also driving outbound medical tourism. High treatment costs and long waiting lists in countries such as the U.S., U.K., and Germany are encouraging patients to seek affordable treatment options abroad while maintaining comparable quality standards.

Market Restraints

Despite rapid growth, the market faces several regulatory and ethical challenges. These include lack of transparency in treatment pricing, variations in clinical standards, medical malpractice regulations, and communication barriers. Differences in healthcare regulations between countries can also complicate legal recourse in case of treatment complications, affecting patient confidence and trust.

Market Opportunities

A major opportunity lies in the surge of inbound medical tourists into emerging markets. Governments are actively promoting medical tourism through special medical visas, fast-track immigration channels, and hospital accreditation programs. Increasing awareness of international treatment options, combined with digital healthcare marketing and online consultation platforms, is expanding global patient outreach.

Rising demand for fertility treatments, cosmetic procedures, dental tourism, and wellness therapies is creating new revenue streams for hospitals and healthcare service providers. Integrated travel-healthcare packages offered by tourism companies and hospital partnerships are improving convenience for international patients.

Market Challenges

Post-treatment follow-up and continuity of care remain major challenges in medical tourism. Patients returning home may face difficulties in receiving post-operative care, managing complications, or continuing rehabilitation. Limited insurance coverage for overseas procedures also restricts adoption among older patient groups.

Health risks such as infections, complications, and antibiotic resistance can occur due to differences in medical protocols and sanitation standards. These risks increase the importance of hospital accreditation and international safety certifications.

Medical Tourism Market Trends

A major trend is the growing shift toward wellness and preventive healthcare tourism. Patients are increasingly seeking services such as health screenings, anti-aging therapies, detox programs, and mental wellness treatments. Hospitals are expanding into spa-medical hybrids and personalized preventive health programs.

Another trend is the digitalization of patient engagement through teleconsultations, virtual treatment planning, and digital health records, enabling patients to coordinate care before and after travel. Travel agencies are also expanding medical tourism service offerings, integrating flights, accommodation, and hospital appointments into single platforms.

Segmentation Analysis

By Healthcare Services

The market is segmented into medical treatment, wellness treatment, and alternative treatment. Medical treatment dominated the market with a 55.31% share in 2025, driven by rising demand for surgeries, dental procedures, fertility services, and oncology treatments. Wellness treatment is witnessing strong growth due to rising demand for cosmetic surgery, rejuvenation therapies, and lifestyle disease prevention programs. Alternative treatments such as homeopathy, Ayurveda, and medical spa therapies continue to attract niche patient segments.

By Service Provider

Based on service providers, the market is divided into private and public hospitals. The private segment held 68.65% market share in 2026, supported by faster service delivery, international accreditation, advanced surgical equipment, and luxury patient facilities. Public hospitals are expanding their international patient departments through government funding and healthcare tourism initiatives.

Regional Outlook

Europe

Europe led the market with USD 13.94 billion in 2025. Countries such as Turkey, France, Spain, Germany, and the U.K. attract high volumes of international patients. Germany is projected to reach USD 2.82 billion by 2026, while the U.K. is expected to reach USD 2.31 billion by 2026.

North America

North America continues to grow due to strong healthcare infrastructure and advanced treatment technologies. The U.S. medical tourism market is projected to reach USD 10.99 billion by 2026, driven by inbound and outbound patient flows and advanced specialty treatment services.

Asia Pacific

Asia Pacific is projected to grow at the fastest rate. Japan is expected to reach USD 1.58 billion by 2026, China USD 0.64 billion, and India USD 1.38 billion. Government promotion programs, lower procedure costs, and high treatment quality are strengthening regional growth.

Latin America

Brazil, Mexico, and Argentina are emerging as affordable healthcare destinations, particularly for cosmetic and dental procedures. Government healthcare investments and private hospital expansions are supporting rising inbound tourism.

Middle East & Africa

Dubai and other Gulf countries are expanding specialty clinics and wellness tourism facilities. Government healthcare tourism strategies and public-private partnerships are driving gradual market expansion.

Competitive Landscape

The market is highly fragmented with numerous international hospital chains and specialty clinics. Major players include Bumrungrad International Hospital, Apollo Hospitals Group, KPJ Healthcare, Fortis Healthcare, Asian Heart Institute, and Bangkok Chain Hospital Public Company Limited. These providers are investing in robotic surgery, oncology centers, wellness facilities, and global patient service platforms to strengthen international market reach.

Report Coverage

The Medical Tourism Market report provides an in-depth evaluation of global and regional market performance based on market size and market value for the years 2025, 2026, and 2034. The report analyzes key growth factors influencing international patient mobility, including healthcare cost disparities, quality of care, availability of advanced medical technologies, and government-supported healthcare tourism initiatives. It includes a detailed assessment of healthcare services segmentation such as medical treatment, wellness treatment, and alternative treatment, highlighting their contribution to overall market value in 2025 and projected performance through 2034.

The report also examines service provider segmentation, covering private and public healthcare institutions, with analysis of infrastructure development, accreditation trends, international patient service capabilities, and investment in specialty treatment centers. Regional analysis covers North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa, with country-level insights for major medical tourism destinations including the U.S., Germany, the U.K., India, China, and Japan, using verified market size estimates for 2025 and projected values for 2026.

Additionally, the report evaluates market dynamics, including drivers, restraints, opportunities, and challenges influencing patient decision-making and provider strategies. It highlights evolving market trends such as wellness tourism growth, digital healthcare integration, teleconsultation services, and bundled medical travel solutions. The competitive landscape section profiles major healthcare providers and hospital groups, focusing on service expansion, international accreditation, facility upgrades, and strategic collaborations aimed at strengthening global patient inflow and long-term brand positioning.

Conclusion

The global medical tourism market demonstrates strong expansion from USD 38.2 billion in 2025 to USD 46.78 billion in 2026, with long-term growth reaching USD 250.02 billion by 2034, driven by increasing international travel for affordable and specialized medical care. Europe's leadership in 2025 reflects the region's strong hospital infrastructure and skilled medical workforce, while Asia Pacific continues to gain momentum due to competitive treatment pricing, government support, and rising international hospital accreditations.

Private healthcare providers remain the primary contributors to international patient services, supported by faster treatment delivery, specialized medical centers, and global patient management systems. Medical treatment services continue to represent the largest portion of patient inflow, while wellness and preventive healthcare services are gaining traction as patients increasingly combine medical procedures with recovery and lifestyle programs.

Despite regulatory, follow-up care, and infection-related challenges, continuous improvements in healthcare infrastructure, digital patient engagement tools, and international accreditation frameworks are strengthening patient confidence and market stability. Growing collaboration between hospitals, tourism agencies, and government bodies is expected to further streamline patient access and expand cross-border healthcare networks, positioning medical tourism as a key contributor to the global healthcare services economy through 2034.

Segmentation By Healthcare Services

• Medical Treatment
  • Cardiac Procedures
  • Oncology Procedures
  • Orthopedic & Spine Procedures
  • Dental Procedures
  • Others
• Wellness Treatment
  • Cosmetic Procedures
  • Rejuvenation Procedures
  • Others
• Alternative Treatment

By Service Provider

• Public
• Private

By Region

• North America (By Healthcare Services, Service Provider, and Country)
  • U.S. (By Service Provider)
  • Canada (By Service Provider)
• Europe (By Healthcare Services, Service Provider, and Country/Sub-Region)
  • Germany (By Service Provider)
  • France (By Service Provider)
  • U.K. (By Service Provider)
  • Spain (By Service Provider)
  • Italy (By Service Provider)
  • Scandinavia (By Service Provider)
  • Rest of Europe (By Service Provider)
• Asia Pacific (By Healthcare Services, Service Provider, and Country/Sub-Region)
  • China (By Service Provider)
  • India (By Service Provider)
  • Japan (By Service Provider)
  • Australia (By Service Provider)
  • Southeast Asia (By Service Provider)
  • Rest of Asia Pacific (By Service Provider)
• Latin America (By Healthcare Services, Service Provider, and Country/Sub-Region)
  • Mexico (By Service Provider)
  • Brazil (By Service Provider)
  • Rest of Latin America (By Service Provider)
• Middle East & Africa (By Healthcare Services, Service Provider, and Country/Sub-Region)
  • GCC (By Service Provider)
  • South Africa (By Service Provider)
• Rest of the Middle East & Africa (By Service Provider)

Table of Content

1. Introduction

• 1.1. Research Scope
• 1.2. Market Segmentation
• 1.3. Research Methodology
• 1.4. Definitions and Assumptions

2. Executive Summary

3. Market Dynamics

• 3.1. Market Drivers
• 3.2. Market Restraints
• 3.3. Market Opportunities
• 3.4. Market Trends

4. Key Insights

• 4.1. Healthcare Expenditure, by Key Countries, 2025
• 4.2. Prevalence of Chronic Disease, by key Diseases, by Key Countries, 2025
• 4.3. Key Industry Developments -New Product Launches, Mergers, and Acquisitions
• 4.4. Impact of COVID-19 on Global Medical Tourism Market

5. Global Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 5.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 5.1.1. Medical Treatment
    • 5.1.1.1. Cardiac Procedures
    • 5.1.1.2. Oncology Procedures
    • 5.1.1.3. Orthopedic & Spine Procedures
    • 5.1.1.4. Dental Procedures
    • 5.1.1.5. Others
  • 5.1.2. Wellness Treatment
    • 5.1.2.1. Cosmetic Procedures
    • 5.1.2.2. Rejuvenation Procedures
    • 5.1.2.3. Others
  • 5.1.3. Alternative Treatment
• 5.2. Market Analysis, Insights and Forecast - By Service Provider
  • 5.2.1. Public
  • 5.2.2. Private
• 5.3. Market Analysis, Insights and Forecast - By Geography
  • 5.3.1. North America
  • 5.3.2. Europe
  • 5.3.3. Asia Pacific
  • 5.3.4. Latin America
  • 5.3.5. Middle East & Africa

6. North America Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 6.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 6.1.1. Medical Treatment
    • 6.1.1.1. Cardiac Procedures
    • 6.1.1.2. Oncology Procedures
    • 6.1.1.3. Orthopedic & Spine Procedures
    • 6.1.1.4. Dental Procedures
    • 6.1.1.5. Others
  • 6.1.2. Wellness Treatment
    • 6.1.2.1. Cosmetic Procedures
    • 6.1.2.2. Rejuvenation Procedures
    • 6.1.2.3. Others
  • 6.1.3. Alternative Treatment
• 6.2. Market Analysis, Insights and Forecast - By Service Provider
  • 6.2.1. Public
  • 6.2.2. Private
• 6.3. Market Analysis, Insights and Forecast - By Country
  • 6.3.1. U.S.
    • 6.3.1.1. By Service Provider
  • 6.3.2. Canada
    • 6.3.2.1. By Service Provider

7. Europe Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 7.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 7.1.1. Medical Treatment
    • 7.1.1.1. Cardiac Procedures
    • 7.1.1.2. Oncology Procedures
    • 7.1.1.3. Orthopedic & Spine Procedures
    • 7.1.1.4. Dental Procedures
    • 7.1.1.5. Others
  • 7.1.2. Wellness Treatment
    • 7.1.2.1. Cosmetic Procedures
    • 7.1.2.2. Rejuvenation Procedures
    • 7.1.2.3. Others
  • 7.1.3. Alternative Treatment
• 7.2. Market Analysis, Insights and Forecast - By Service Provider
  • 7.2.1. Public
  • 7.2.2. Private
• 7.3. Market Analysis, Insights and Forecast - By Country/ Sub-region
  • 7.3.1. U.K.
    • 7.3.1.1. By Service Provider
  • 7.3.2. Germany
    • 7.3.2.1. By Service Provider
  • 7.3.3. France
    • 7.3.3.1. By Service Provider
  • 7.3.4. Spain
    • 7.3.4.1. By Service Provider
  • 7.3.5. Italy
    • 7.3.5.1. By Service Provider
  • 7.3.6. Scandinavia
    • 7.3.6.1. By Service Provider
  • 7.3.7. Rest of Europe
    • 7.3.7.1. By Service Provider

8. Asia Pacific Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 8.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 8.1.1. Medical Treatment
    • 8.1.1.1. Cardiac Procedures
    • 8.1.1.2. Oncology Procedures
    • 8.1.1.3. Orthopedic & Spine Procedures
    • 8.1.1.4. Dental Procedures
    • 8.1.1.5. Others
  • 8.1.2. Wellness Treatment
    • 8.1.2.1. Cosmetic Procedures
    • 8.1.2.2. Rejuvenation Procedures
    • 8.1.2.3. Others
  • 8.1.3. Alternative Treatment
• 8.2. Market Analysis, Insights and Forecast - By Service Provider
  • 8.2.1. Public
  • 8.2.2. Private
• 8.3. Market Analysis, Insights and Forecast - By Country/ Sub-region
  • 8.3.1. Japan
    • 8.3.1.1. By Service Provider
  • 8.3.2. Australia
    • 8.3.2.1. By Service Provider
  • 8.3.3. China
    • 8.3.3.1. By Service Provider
  • 8.3.4. India
    • 8.3.4.1. By Service Provider
  • 8.3.5. Southeast Asia
    • 8.3.5.1. By Service Provider
  • 8.3.6. Rest of Asia Pacific
    • 8.3.6.1. By Service Provider

9. Latin America Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 9.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 9.1.1. Medical Treatment
    • 9.1.1.1. Cardiac Procedures
    • 9.1.1.2. Oncology Procedures
    • 9.1.1.3. Orthopedic & Spine Procedures
    • 9.1.1.4. Dental Procedures
    • 9.1.1.5. Others
  • 9.1.2. Wellness Treatment
    • 9.1.2.1. Cosmetic Procedures
    • 9.1.2.2. Rejuvenation Procedures
    • 9.1.2.3. Others
  • 9.1.3. Alternative Treatment
• 9.2. Market Analysis, Insights and Forecast - By Service Provider
  • 9.2.1. Public
  • 9.2.2. Private
• 9.3. Market Analysis, Insights and Forecast - By Country/ Sub-region
  • 9.3.1. Brazil
    • 9.3.1.1. By Service Provider
  • 9.3.2. Mexico
    • 9.3.2.1. By Service Provider
  • 9.3.3. Rest of Latin America
    • 9.3.3.1. By Service Provider

10. Middle East & Africa Medical Tourism Market Analysis, Insights and Forecast, 2021-2034

• 10.1. Market Analysis, Insights and Forecast - By Healthcare Services
  • 10.1.1. Medical Treatment
    • 10.1.1.1. Cardiac Procedures
    • 10.1.1.2. Oncology Procedures
    • 10.1.1.3. Orthopedic & Spine Procedures
    • 10.1.1.4. Dental Procedures
    • 10.1.1.5. Others
  • 10.1.2. Wellness Treatment
    • 10.1.2.1. Cosmetic Procedures
    • 10.1.2.2. Rejuvenation Procedures
    • 10.1.2.3. Others
  • 10.1.3. Alternative Treatment
• 10.2. Market Analysis, Insights and Forecast - By Service Provider
  • 10.2.1. Public
  • 10.2.2. Private
• 10.3. Market Analysis, Insights and Forecast - By Country/ Sub-region
  • 10.3.1. GCC
    • 10.3.1.1. By Service Provider
  • 10.3.2. South Africa
    • 10.3.2.1. By Service Provider
  • 10.3.3. Rest of Middle East & Africa
    • 10.3.3.1. By Service Provider

11. Competitive Analysis

• 11.1. Global Market Share Analysis (2025)
• 11.2. Company Profiles
  • 11.2.1. Bumrungrad International Hospital
    • 11.2.1.1. Overview
    • 11.2.1.2. Services
    • 11.2.1.3. SWOT Analysis
    • 11.2.1.4. Recent Developments
    • 11.2.1.5. Strategies
    • 11.2.1.6. Financials (Based on Availability)
  • 11.2.2. Apollo Hospitals
    • 11.2.2.1. Overview
    • 11.2.2.2. Services
    • 11.2.2.3. SWOT Analysis
    • 11.2.2.4. Recent Developments
    • 11.2.2.5. Strategies
    • 11.2.2.6. Financials (Based on Availability)
  • 11.2.3. Bangkok Chain Hospital
    • 11.2.3.1. Overview
    • 11.2.3.2. Services
    • 11.2.3.3. SWOT Analysis
    • 11.2.3.4. Recent Developments
    • 11.2.3.5. Strategies
    • 11.2.3.6. Financials (Based on Availability)
  • 11.2.4. Fortis Healthcare
    • 11.2.4.1. Overview
    • 11.2.4.2. Services
    • 11.2.4.3. SWOT Analysis
    • 11.2.4.4. Recent Developments
    • 11.2.4.5. Strategies
    • 11.2.4.6. Financials (Based on Availability)
  • 11.2.5. Asian Heart Institute
    • 11.2.5.1. Overview
    • 11.2.5.2. Services
    • 11.2.5.3. SWOT Analysis
    • 11.2.5.4. Recent Developments
    • 11.2.5.5. Strategies
    • 11.2.5.6. Financials (Based on Availability)
  • 11.2.6. KPJ Healthcare Berhad
    • 11.2.6.1. Overview
    • 11.2.6.2. Services
    • 11.2.6.3. SWOT Analysis
    • 11.2.6.4. Recent Developments
    • 11.2.6.5. Strategies
    • 11.2.6.6. Financials (Based on Availability)
  • 11.2.7. Livonta Global
    • 11.2.7.1. Overview
    • 11.2.7.2. Services
    • 11.2.7.3. SWOT Analysis
    • 11.2.7.4. Recent Developments
    • 11.2.7.5. Strategies
    • 11.2.7.6. Financials (Based on Availability)
  • 11.2.8. Gleneagles Hospital
    • 11.2.8.1. Overview
    • 11.2.8.2. Services
    • 11.2.8.3. SWOT Analysis
    • 11.2.8.4. Recent Developments
    • 11.2.8.5. Strategies
    • 11.2.8.6. Financials (Based on Availability)