자동차용 엔드 투 엔드 소프트웨어 플랫폼 시장, 시장 성장 기회, 성장 촉진요인, 산업 동향 분석, 예측(2024-2032년)

The Global Automotive End-To-End Software Platform Market was valued at USD 9.2 billion in 2023 and is expected to grow at a CAGR of 10.9% from 2024 to 2032. The growth is driven by the increasing integration of connected vehicles, which use IoT technology to communicate with external devices, infrastructure, and cloud services. These advancements enhance real-time data sharing, improving safety, navigation, and entertainment features. As consumers demand smarter driving experiences, automakers are heavily investing in these platforms to ensure seamless and secure communication, further driving market expansion. Additionally, automotive architectures are evolving from distributed, domain-based models to software-defined vehicles (SDVs) with advanced computing capabilities.

This shift is enabling automakers to offer more personalized driving experiences, contributing to the growing demand for sophisticated software platforms that can handle diverse user needs and integrate multiple systems effectively. The rise of autonomous driving technology is also boosting the demand for cutting-edge end-to-end software platforms. To ensure safety and efficiency self-driving vehicles need intricate, real-time decision-making. These systems rely on high-level data processing from radars, sensors, and cameras, demanding powerful software for obstacle detection, navigation, and inter-vehicle communication.

As the industry moves towards higher levels of autonomy, from Level 3 to Level 5, the need for advanced software platforms becomes critical, further fueling market growth. The market is segmented by vehicle type into commercial vehicles and passenger cars. In 2023, the passenger car segment held a significant share, valued at USD 6.2 billion. The growing trend of personalization in cars, particularly in luxury and mid-range vehicles, is driving this segment.

Automotive software now enables users to customize in-car experiences, including voice assistants, media preferences, and navigation settings, all based on individual user profiles. In terms of software type, the market is divided into embedded software, middleware, operating systems, and others. The embedded software segment is anticipated to account for about 44% of the market share in 2023. As vehicles incorporate more electronics and sensors for ADAS and autonomous driving, the adoption of Real-Time Operating Systems (RTOS) in embedded software is growing. RTOS ensures fast, reliable processing, crucial for real-time functionalities such as emergency braking and lane-keeping assistance.Regionally, North America and Europe lead the market. In North America, the focus is on integrating advanced driver-assistance systems (ADAS) and ensuring cybersecurity for connected vehicles. In Europe, the market is driven by strict regulatory standards for safety and emissions, alongside the shift toward hybrid technologies and electrification.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Research design
  • 1.1.1 Research approach
  • 1.1.2 Data collection methods
• 1.2 Base estimates & calculations
  • 1.2.1 Base year calculation
  • 1.2.2 Key trends for market estimation
• 1.3 Forecast model
• 1.4 Primary research and validation
  • 1.4.1 Primary sources
  • 1.4.2 Data mining sources
• 1.5 Market scope & definition

Chapter 2 Executive Summary

• 2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Software providers
  • 3.1.4 Distributors
• 3.2 Supplier landscape
  • 3.2.1 Software providers
  • 3.2.2 Automotive manufacturers
  • 3.2.3 System integrators
• 3.3 Profit margin analysis
• 3.4 Technology differentiators
  • 3.4.1 Over-the-air (OTA) updates
  • 3.4.2 Real-time data analytics
  • 3.4.3 Cybersecurity solutions
  • 3.4.4 Others
• 3.5 Key news & initiatives
• 3.6 Regulatory landscape
• 3.7 Impact forces
  • 3.7.1 Growth drivers
    • 3.7.1.1 Increasing adoption of connected vehicles
    • 3.7.1.2 Growing penetration of autonomous driving technology
    • 3.7.1.3 Over-the-air updates adopted by OEMs
    • 3.7.1.4 Rising demand for advanced infotainment systems
  • 3.7.2 Industry pitfalls & challenges
    • 3.7.2.1 Software cybersecurity risks
    • 3.7.2.2 Integration complexity of automotive software
• 3.8 Growth potential analysis
• 3.9 Porter's analysis
• 3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Vehicle, 2021-2032 ($Bn)

• 5.1 Key trends
• 5.2 Passenger cars
• 5.3 Commercial vehicles

Chapter 6 Market Estimates & Forecast, By Software, 2021-2032 ($Bn)

• 6.1 Key trends
• 6.2 Embedded software
• 6.3 Middleware
• 6.4 Operating system
• 6.5 Others

Chapter 7 Market Estimates & Forecast, By Application, 2021-2032 ($Bn)

• 7.1 Key trends
• 7.2 ADAS & safety
• 7.3 Infotainment & connectivity
• 7.4 Telematics
• 7.5 Powertrain
• 7.6 Body control & comfort
• 7.7 Others

Chapter 8 Market Estimates & Forecast, By Deployment, 2021-2032 ($Bn)

• 8.1 Key trends
• 8.2 On-premises
• 8.3 Cloud-based
• 8.4 Hybrid

Chapter 9 Market Estimates & Forecast, By End User Analysis, 2021-2032 ($Bn)

• 9.1 Key trends
• 9.2 Automotive OEMs
• 9.3 Tier-1 suppliers
• 9.4 Fleet operators
• 9.5 Aftermarket service providers

Chapter 10 Market Estimates & Forecast, By Region, 2021-2032 ($Bn)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Italy
  • 10.3.5 Spain
  • 10.3.6 Russia
  • 10.3.7 Nordics
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 South Korea
  • 10.4.5 ANZ
  • 10.4.6 Southeast Asia
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Argentina
• 10.6 MEA
  • 10.6.1 South Africa
  • 10.6.2 Saudi Arabia
  • 10.6.3 UAE

Chapter 11 Company Profiles

• 11.1 Aptiv plc
• 11.2 Autoware Foundation
• 11.3 BlackBerry Limited
• 11.4 Cisco Systems, Inc.
• 11.5 Continental AG
• 11.6 Elektrobit Automotive GmbH
• 11.7 Google Cloud (a subsidiary of Alphabet Inc.)
• 11.8 KPIT Technologies Limited
• 11.9 Luxoft (a subsidiary of DXC Technology)
• 11.10 Microsoft Corporation
• 11.11 NXP Semiconductors N.V.
• 11.12 Perforce Software, Inc.
• 11.13 Robert Bosch GmbH
• 11.14 Siemens AG
• 11.15 Sonatus, Inc.
• 11.16 Tata Technologies Limited
• 11.17 Tekion Corp.
• 11.18 Valeo S.A.
• 11.19 Wind River Systems, Inc.
• 11.20 Wipro Limited