세계의 차량용 앱 시장

In-Vehicle Apps

발행일: 2025년 01월 | 리서치사:

Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | 페이지 정보: 영문 186 Pages | 배송안내 : 1-2일 (영업일 기준)

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2030년까지 전 세계 차량용 앱 시장 규모는 1,098억 달러에 달할 전망

2024년에 698억 달러로 추정되는 세계 차량용 앱 시장은 2024년부터 2030년까지 연평균 7.9%로 성장하여 2030년에는 1,098억 달러에 달할 것으로 예상됩니다. 본 보고서에서 분석한 부문 중 하나인 인포테인먼트 앱은 CAGR 8.6%을 기록하여 분석 기간 종료 시점에 520억 달러에 달할 것으로 예측됩니다. 내비게이션 앱 부문의 성장률은 분석 기간 동안 CAGR 8.1%로 추정됩니다.

미국 시장은 186억 달러, 중국은 CAGR 7.6%로 성장 전망

미국의 차량용 앱 시장 규모는 2024년 186억 달러로 추정됩니다. 세계 2위의 경제 대국인 중국은 2030년까지 174억 달러의 시장 규모에 도달할 것으로 예상되며, 2024-2030년 분석 기간 동안 CAGR은 7.6%에 달할 것으로 예상됩니다. 다른 주목할 만한 지역 시장으로는 일본과 캐나다가 있으며, 분석 기간 동안 각각 7.3%와 6.6%의 CAGR을 기록할 것으로 예상됩니다. 유럽에서는 독일이 CAGR 약 6.2%로 성장할 것으로 예상됩니다.

세계 차량용 앱 시장 - 주요 동향 및 촉진요인 정리

차량용 앱이 필수적인 이유는 무엇일까?

차량용 앱은 기존의 내비게이션이나 라디오 기능을 훨씬 뛰어넘는 다양한 디지털 기능에 대한 액세스를 제공하여 운전 경험을 근본적으로 변화시키고 있습니다. 이러한 앱은 틈새시장용 부가 기능에서 현대 자동차의 표준 기능으로 진화하여 운전자와 동승자 모두 도로에서 완전히 통합된 디지털 경험을 즐길 수 있게 되었습니다. 차량용 앱은 실시간 교통 정보, 개인화된 음악 및 미디어 스트리밍, 음성 커뮤니케이션, 스마트홈과의 통합 등 다양한 기능을 포함하고 있습니다. 또한, 특정 앱은 승객의 엔터테인먼트에 특화되어 있으며, 스트리밍 서비스, 게임, 소셜 미디어 연결에 액세스하여 여행을 더욱 즐겁게 만들어 줍니다. 이러한 앱의 통합은 스마트폰과 태블릿에서 사용할 수 있는 편리함과 사용자 정의 가능성을 반영하여 자동차가 디지털 생활의 연장선으로 여겨지고 있는 보다 광범위한 추세의 일부입니다. 오늘날 소비자들은 정보와 엔터테인먼트에 대한 원활한 접근을 기대하며, 차량용 앱은 사용자의 취향에 따라 맞춤화할 수 있는 인터랙티브한 경험을 제공함으로써 이러한 수요에 부응하고 있습니다. 자동차 제조업체에게 차량용 앱 제공은 더 이상 선택사항이 아닌 경쟁력 있는 차량 설계에 필수적인 요소이며, 현대의 운전 경험의 편리함, 즐거움, 효율성에 기여하고 있습니다.

기술의 발전은 차량용 앱의 성능을 어떻게 향상시키고 있을까?

차량용 앱의 급속한 진화는 고속 연결성에서 정교한 인공지능, 고해상도 차량용 디스플레이에 이르기까지 자동차 기술의 발전에 힘입은 바 큽니다. 강력한 프로세서와 반응성이 뛰어난 대형 터치스크린의 등장으로 최신 자동차는 복잡한 앱의 기능을 최소한의 지연 시간으로 처리할 수 있게 되어 사용자에게 더 빠르고 몰입감 있는 경험을 제공할 수 있게 되었습니다. 커넥티비티 솔루션은 차량용 앱의 기능을 확장하여 클라우드 기반 데이터와 실시간 업데이트에 원활하게 액세스할 수 있도록 지원합니다. 이러한 커넥티비티는 라이브 내비게이션 데이터와 스트리밍 컨텐츠를 제공하는 앱이나 차량에 심각한 문제가 발생하기 전에 차량 문제를 감지할 수 있는 원격 진단 서비스를 제공하는 앱에 특히 유용합니다. 또한 AI 기술의 통합으로 음성 명령의 정확도가 향상되어 운전자가 자연어 명령으로 다양한 앱 기능을 제어할 수 있게 됨에 따라 산만함이 줄어들고 상호 작용이 더욱 직관적으로 바뀌었습니다. 현재 많은 앱이 기계 학습을 통합하여 선호하는 목적지, 자주 사용하는 미디어, 교통 패턴 등 과거 행동에 따라 사용자 추천을 개인화하고 있습니다. 이러한 기술의 발전은 차량용 앱이 할 수 있는 일을 확장할 뿐만 아니라, 보다 사용자 친화적이고 효율적이며, 운전자의 요구에 지능적으로 대응하는 개인화된 커넥티드 공간으로 차량을 변화시키고 있습니다.

차량용 앱이 전기자동차의 주요 기능이 되고 있는 이유는 무엇일까?

전기자동차(EV)가 전 세계적으로 확산됨에 따라, 차량용 앱은 EV와 관련된 고유한 기능과 요구사항을 관리하는 중요한 도구가 되어 EV 운전자에게 편리함과 안정감을 제공하고 있습니다. 예를 들어, EV에 탑재된 차량용 앱은 배터리 잔량, 주행 가능 거리 예측, 경로상의 추천 충전소 등의 데이터를 실시간으로 제공합니다. 이들 앱의 대부분은 운전자를 가장 가까운 충전소로 안내하고, 충전소 이용 가능 여부, 예상 대기 시간, 충전 요금까지 표시할 수 있습니다. 또한, EV의 차량용 앱은 운전자가 비수기 충전 스케줄, 승차 전 차내 온도 사전 조절 등 다양한 차량 기능을 원격으로 모니터링하고 제어할 수 있도록 지원합니다. 이러한 앱은 편의성뿐만 아니라 많은 전기자동차 운전자들이 우선시하는 친환경 정신에도 기여하고 있으며, 에너지 사용량 보고, 친환경 운전 팁, 운전 행동에 따른 최적의 효율화 제안 등을 제공합니다. 자동차 제조업체들은 이러한 앱이 주행거리 관리를 개선하고, 스트레스를 줄이고, 모든 운전을 가능한 한 효율적이고 친환경적으로 만들어 전체 EV 소유 경험을 향상시킨다는 점을 인식하고, EV 운전자의 요구를 충족시키기 위해 특별히 차량용 앱을 조정하고 있습니다.

차량용 앱 시장의 성장 동력은 무엇일까?

차량용 앱 시장의 성장은 편의성에 대한 소비자 요구의 진화, 커넥티드카 기술의 발전, 일상 생활에서 디지털 생태계의 역할 증가 등 여러 요인에 의해 촉진되고 있습니다. 현대의 소비자들은 모든 기기에서 원활한 디지털 경험에 익숙해져 있으며, 이제 자동차 안에서도 동일한 수준의 통합과 접근성을 기대합니다. 이러한 수요에 따라 자동차 제조업체들은 차량용 앱 제공을 확대하고 있으며, 운전자는 음악 스트리밍부터 정비 알림 예약, 연비 모니터링, 개인화된 내비게이션에 대한 액세스까지 모든 것을 할 수 있게 되었습니다. 텔레매틱스, 고속 커넥티비티, 클라우드 컴퓨팅의 발전으로 가능해진 커넥티드카 기술의 급속한 보급으로 자동차는 실시간 데이터와 제어 옵션을 제공하는 다양한 앱을 지원할 수 있게 되었습니다. 자동차 제조업체와 하이테크 기업의 제휴는 시장 성장을 더욱 가속화하고 있으며, 스트리밍 플랫폼, 소셜 미디어, 스마트홈 컨트롤과 같은 인기 앱이 차량 내에서 활용되고 있습니다. 또한, 규제 당국은 도로 위험 경고, 운전자 피로 경고, 적응형 크루즈 컨트롤 등 운전자의 안전을 촉진하는 앱에 점점 더 많은 관심을 기울이고 있습니다. 자동차는 현대인의 라이프스타일, 편의성, 안전에 대한 요구를 동등하게 지원하는 디지털 커넥티드 공간으로 계속 진화하고 있으며, 이러한 요소들이 종합적으로 차량용 앱 시장의 강력한 성장을 촉진하고 있습니다.

부문

유형(인포테인먼트 앱, 내비게이션 앱, 텔레매틱스 앱, 안전 앱, 커뮤니케이션 앱, 차량 제어 앱, 기타 유형), 최종사용자(승용차 최종사용자, 상용차 최종사용자)

조사 대상 기업 사례(주목 합계 42개사)

Audi AG
Azoft
Continental AG
Daimler Truck AG
Elektrobit
Ford Motor Co.
Garmin Ltd.
Green Hills Software
HERE Global BV
Mobileye Vision Technologies Ltd.

The global market for In-Vehicle Apps estimated at US$69.8 Billion in the year 2024, is expected to reach US$109.8 Billion by 2030, growing at a CAGR of 7.9% over the analysis period 2024-2030. Infotainment Apps, one of the segments analyzed in the report, is expected to record a 8.6% CAGR and reach US$52.0 Billion by the end of the analysis period. Growth in the Navigation Apps segment is estimated at 8.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$18.6 Billion While China is Forecast to Grow at 7.6% CAGR

The In-Vehicle Apps market in the U.S. is estimated at US$18.6 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$17.4 Billion by the year 2030 trailing a CAGR of 7.6% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 7.3% and 6.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 6.2% CAGR.

Global In-Vehicle Apps Market - Key Trends and Drivers Summarized

Why Are In-Vehicle Apps Becoming Essential?

In-vehicle apps are fundamentally transforming the driving experience, providing access to a range of digital features that extend far beyond traditional navigation and radio functions. These apps have shifted from being niche extras to standard features in many modern vehicles, allowing both drivers and passengers to enjoy a fully integrated digital experience on the road. In-vehicle apps cover a wide spectrum of functionalities, including real-time traffic updates, personalized music and media streaming, voice-activated communication, and even smart home integration, where drivers can control home lighting or security systems directly from the car. Additionally, certain apps cater specifically to passenger entertainment, with access to streaming services, games, and social media connectivity for a more enjoyable journey. This integration of apps is part of a broader trend where cars are increasingly viewed as extensions of our digital lives, reflecting the ease and customization available on our smartphones and tablets. Today, consumers expect seamless access to information and entertainment, and in-vehicle apps meet this demand by delivering a tailored, interactive experience that can be customized to the user’s preferences. For automakers, offering in-vehicle apps is no longer optional; it’s an essential aspect of a competitive vehicle design, contributing to the convenience, enjoyment, and efficiency of the modern driving experience.

How Are Technological Advancements Enhancing In-Vehicle App Performance?

The rapid evolution of in-vehicle apps has been significantly fueled by advancements in automotive technology, from high-speed connectivity to sophisticated artificial intelligence and high-resolution in-car displays. With the availability of powerful processors and large, responsive touchscreens, modern vehicles can now handle complex app functionalities with minimal lag, delivering faster, more immersive experiences to users. Connectivity solutions like 5G and integrated Wi-Fi hotspots have also expanded the capabilities of in-vehicle apps, allowing for seamless access to cloud-based data and real-time updates. This connectivity is particularly useful for apps that provide live navigation data, stream content, or offer remote diagnostic services that can detect vehicle issues before they become serious problems. Additionally, the integration of AI technology has improved voice-command accuracy, enabling drivers to control various app functions with natural language commands, thereby reducing distractions and making interactions more intuitive. Many apps now incorporate machine learning to personalize user recommendations based on past behaviors, such as preferred destinations, frequently used media, and traffic patterns. These technological advancements are not only expanding what in-vehicle apps can do but also making them more user-friendly and efficient, turning the vehicle into a personalized, connected space that responds intelligently to the driver’s needs.

Why Are In-Vehicle Apps Becoming a Key Feature in Electric Vehicles?

As electric vehicles (EVs) gain traction globally, in-vehicle apps have become critical tools for managing the unique features and requirements associated with EVs, providing convenience and peace of mind to EV drivers. For instance, in-vehicle apps in EVs offer real-time data on battery levels, range estimates, and recommended charging points along a route, which is essential for planning longer journeys and alleviating range anxiety—a primary concern among new EV adopters. Many of these apps can direct drivers to the nearest charging station, showing availability, expected wait times, and even the cost of charging, which makes trip planning more straightforward and ensures that charging downtime is minimized. Additionally, in-vehicle apps in EVs allow drivers to monitor and control various vehicle functions remotely, such as scheduling charging during off-peak hours or pre-conditioning the cabin temperature before getting in. Beyond convenience, these apps contribute to the eco-friendly ethos that many EV drivers prioritize, providing energy usage reports, eco-driving tips, and suggestions for optimal efficiency based on driving behavior. Automakers are tailoring in-vehicle app offerings specifically to address the needs of EV drivers, recognizing that these apps enhance the overall EV ownership experience by improving range management, reducing stress, and making every drive as efficient and eco-conscious as possible.

What Factors Are Driving the Growth of the In-Vehicle App Market?

The growth in the in-vehicle app market is fueled by several factors, including evolving consumer demands for convenience, advancements in connected car technology, and the increasing role of digital ecosystems in daily life. Modern consumers are accustomed to seamless digital experiences across all devices, and they now expect a similar level of integration and accessibility in their vehicles. This demand is pushing automakers to expand in-vehicle app offerings, allowing drivers to do everything from stream music to schedule maintenance alerts, monitor fuel efficiency, and access personalized navigation. The rapid adoption of connected car technology, made possible by advancements in telematics, high-speed connectivity, and cloud computing, has enabled vehicles to support a diverse range of apps that offer real-time data and control options. Partnerships between automakers and tech companies have further accelerated the growth of the market, with popular apps like streaming platforms, social media, and smart home controls now finding a place in the car. Moreover, regulatory agencies are increasingly focusing on apps that promote driver safety, such as those that provide road hazard alerts, driver fatigue warnings, or adaptive cruise control—features that are becoming increasingly popular as consumers prioritize safe driving practices. Collectively, these factors are driving strong growth in the in-vehicle app market, as cars continue to evolve into digitally connected spaces that support the demands of modern lifestyles, convenience, and safety in equal measure.

SCOPE OF STUDY:

The report analyzes the In-Vehicle Apps market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Type (Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps, Other Types); End-Use (Passenger Cars End-Use, Commercial Vehicles End-Use)

Geographic Regions/Countries:

World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Rest of Europe; Asia-Pacific; Rest of World.

Select Competitors (Total 42 Featured) -

Audi AG
Azoft
Continental AG
Daimler Truck AG
Elektrobit
Ford Motor Co.
Garmin Ltd.
Green Hills Software
HERE Global BV
Mobileye Vision Technologies Ltd.

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW
- Influencer Market Insights
- World Market Trajectories
- In-Vehicle Apps - Global Key Competitors Percentage Market Share in 2024 (E)
- Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
- Rising Demand for Connected Vehicles Drives Growth in In-Vehicle Apps Market
- Increasing Focus on Enhanced User Experience Fuels Development of Intuitive In-Vehicle Apps
- Here's How Advances in Infotainment Systems Expand Functionalities for In-Vehicle Apps
- Growing Adoption of Navigation and Traffic Apps Enhances Driver Convenience and Safety
- Rising Popularity of Music and Streaming Apps Supports Demand for In-Car Entertainment
- Increasing Use of Voice-Activated Assistants Improves App Accessibility and Hands-Free Control
- Here's How Real-Time Vehicle Diagnostics Apps Enhance Maintenance and Performance Monitoring
- Advancements in Connectivity, Such as 5G, Enable Faster and Smoother App Performance
- Growing Integration of E-Commerce and Payment Apps Supports In-Vehicle Transactions
- Here's How Safety and Security Apps Improve Driver Awareness and Emergency Response
- Rising Demand for Ride-Hailing and Shared Mobility Expands Market for Mobility-Related Apps
4. GLOBAL MARKET PERSPECTIVE
- TABLE 1: World In-Vehicle Apps Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
- TABLE 2: World Recent Past, Current & Future Analysis for In-Vehicle Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 3: World Historic Review for In-Vehicle Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 4: World 15-Year Perspective for In-Vehicle Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2015, 2025 & 2030
- TABLE 5: World Recent Past, Current & Future Analysis for Infotainment Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 6: World Historic Review for Infotainment Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 7: World 15-Year Perspective for Infotainment Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 8: World Recent Past, Current & Future Analysis for Navigation Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 9: World Historic Review for Navigation Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 10: World 15-Year Perspective for Navigation Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 11: World Recent Past, Current & Future Analysis for Telematics Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 12: World Historic Review for Telematics Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 13: World 15-Year Perspective for Telematics Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 14: World Recent Past, Current & Future Analysis for Safety Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 15: World Historic Review for Safety Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 16: World 15-Year Perspective for Safety Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 17: World Recent Past, Current & Future Analysis for Communication Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 18: World Historic Review for Communication Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 19: World 15-Year Perspective for Communication Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 20: World Recent Past, Current & Future Analysis for Vehicle Control Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 21: World Historic Review for Vehicle Control Apps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 22: World 15-Year Perspective for Vehicle Control Apps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 23: World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 24: World Historic Review for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 25: World 15-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 26: World Recent Past, Current & Future Analysis for Passenger Cars End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 27: World Historic Review for Passenger Cars End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 28: World 15-Year Perspective for Passenger Cars End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030
- TABLE 29: World Recent Past, Current & Future Analysis for Commercial Vehicles End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 30: World Historic Review for Commercial Vehicles End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 31: World 15-Year Perspective for Commercial Vehicles End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2015, 2025 & 2030

III. MARKET ANALYSIS

UNITED STATES
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
- TABLE 32: USA Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 33: USA Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 34: USA 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 35: USA Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 36: USA Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 37: USA 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
CANADA
- TABLE 38: Canada Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 39: Canada Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 40: Canada 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 41: Canada Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 42: Canada Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 43: Canada 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
JAPAN
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
- TABLE 44: Japan Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 45: Japan Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 46: Japan 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 47: Japan Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 48: Japan Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 49: Japan 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
CHINA
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
- TABLE 50: China Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 51: China Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 52: China 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 53: China Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 54: China Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 55: China 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
EUROPE
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
- TABLE 56: Europe Recent Past, Current & Future Analysis for In-Vehicle Apps by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
- TABLE 57: Europe Historic Review for In-Vehicle Apps by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 58: Europe 15-Year Perspective for In-Vehicle Apps by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2015, 2025 & 2030
- TABLE 59: Europe Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 60: Europe Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 61: Europe 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 62: Europe Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 63: Europe Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 64: Europe 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
FRANCE
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
- TABLE 65: France Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 66: France Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 67: France 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 68: France Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 69: France Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 70: France 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
GERMANY
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
- TABLE 71: Germany Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 72: Germany Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 73: Germany 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 74: Germany Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 75: Germany Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 76: Germany 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
ITALY
- TABLE 77: Italy Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 78: Italy Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 79: Italy 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 80: Italy Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 81: Italy Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 82: Italy 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
UNITED KINGDOM
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
- TABLE 83: UK Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 84: UK Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 85: UK 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 86: UK Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 87: UK Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 88: UK 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
REST OF EUROPE
- TABLE 89: Rest of Europe Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 90: Rest of Europe Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 91: Rest of Europe 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 92: Rest of Europe Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 93: Rest of Europe Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 94: Rest of Europe 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
ASIA-PACIFIC
- In-Vehicle Apps Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
- TABLE 95: Asia-Pacific Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 96: Asia-Pacific Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 97: Asia-Pacific 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 98: Asia-Pacific Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 99: Asia-Pacific Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 100: Asia-Pacific 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030
REST OF WORLD
- TABLE 101: Rest of World Recent Past, Current & Future Analysis for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 102: Rest of World Historic Review for In-Vehicle Apps by Type - Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 103: Rest of World 15-Year Perspective for In-Vehicle Apps by Type - Percentage Breakdown of Value Sales for Infotainment Apps, Navigation Apps, Telematics Apps, Safety Apps, Communication Apps, Vehicle Control Apps and Other Types for the Years 2015, 2025 & 2030
- TABLE 104: Rest of World Recent Past, Current & Future Analysis for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
- TABLE 105: Rest of World Historic Review for In-Vehicle Apps by End-Use - Passenger Cars End-Use and Commercial Vehicles End-Use Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
- TABLE 106: Rest of World 15-Year Perspective for In-Vehicle Apps by End-Use - Percentage Breakdown of Value Sales for Passenger Cars End-Use and Commercial Vehicles End-Use for the Years 2015, 2025 & 2030