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1765311

세계의 Wi-Fi 애널리틱스 시장

Wi-Fi Analytics
발행일: | 리서치사: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | 페이지 정보: 영문 294 Pages | 배송안내 : 1-2일 (영업일 기준)

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

Wi-Fi 애널리틱스 세계 시장은 2030년까지 572억 달러에 달할 전망

2024년에 167억 달러로 추정되는 Wi-Fi 애널리틱스 세계 시장은 2024년부터 2030년까지 CAGR 22.8%로 성장하여 2030년에는 572억 달러에 달할 것으로 예측됩니다. 이 보고서에서 분석한 부문 중 하나인 솔루션은 CAGR 21.1%를 기록하며 분석 기간 종료시에는 378억 달러에 달할 것으로 예측됩니다. 서비스 분야의 성장률은 분석 기간 CAGR로 26.7%로 추정됩니다.

미국 시장은 39억 달러로 추정, 중국은 CAGR 24.6%로 성장 예측

미국의 Wi-Fi 애널리틱스 시장은 2024년에 39억 달러로 추정됩니다. 세계 2위 경제 대국인 중국은 2030년까지 51억 달러의 시장 규모에 달할 것으로 예측되며, 분석 기간인 2024-2030년 CAGR은 24.6%를 기록할 것으로 예상됩니다. 기타 주목할 만한 지역별 시장으로는 일본과 캐나다가 있고, 분석 기간 동안 CAGR은 각각 19.3%와 21.4%로 예측됩니다. 유럽에서는 독일이 CAGR 약 22.1%로 성장할 것으로 예측됩니다.

세계의 Wi-Fi 애널리틱스 시장 - 주요 동향과 촉진요인 정리

Wi-Fi 애널리틱스는 고객 참여에 어떤 혁명을 가져올 것인가?

Wi-Fi 애널리틱스는 Wi-Fi 네트워크를 통해 전송되는 데이터를 수집하고 분석하여 기업이 고객을 더 깊이 이해하고 참여시킬 수 있게 해줍니다. 고객이 인터넷에 접속하는 Wi-Fi 신호 데이터를 분석함으로써 기업은 행사장 내 입장객 수, 체류 시간, 고객의 이동 패턴을 추적할 수 있습니다. 이 데이터는 매장 레이아웃의 최적화, 고객 서비스 향상, 매출 증대를 위해 고객의 행동을 이해하는 것이 매우 중요한 소매업과 접객업에서 매우 중요합니다. 단순한 위치 추적에 그치지 않고, Wi-Fi 애널리틱스 도구는 마케팅 전략과 통합하여 개인화된 프로모션을 제공하고 고객 참여를 향상시킬 수 있습니다. 예를 들어, 고객이 매장을 방문했을 때 Wi-Fi 애널리틱스는 고객의 스마트폰에 타겟팅된 제안을 전송하여 쇼핑 경험을 개선하고 고객 충성도를 높일 수 있습니다.

Wi-Fi 애널리틱스의 기술적 진보란?

최근 Wi-Fi 애널리틱스 기술의 발전으로 기본적인 방문자 지표뿐만 아니라 사용자 행동에 대한 더 깊은 인사이트와 데이터 수집의 정확도 향상 등 그 기능이 확장되고 있습니다. 최신 Wi-Fi 애널리틱스 솔루션은 머신러닝 알고리즘을 사용하여 대규모 데이터세트를 분석하고, 추세를 예측하고, 실행 가능한 인사이트를 제공합니다. 이러한 시스템은 신규 방문자와 재방문자를 구분하고, 방문 빈도를 계산하고, 프로모션 캠페인의 성공률을 측정할 수도 있습니다. 인공지능으로 강화된 Wi-Fi 애널리틱스는 실시간 데이터 처리 및 시각화를 통해 기업이 데이터 기반 의사결정을 신속하게 내릴 수 있도록 돕습니다. 또한, 프라이버시 기술의 발전으로 기업은 귀중한 인사이트를 수집하는 동시에 GDPR과 같은 엄격한 데이터 보호 규제를 준수하고 소비자의 신뢰를 유지할 수 있습니다.

Wi-Fi 애널리틱스가 직면한 과제는 무엇인가?

Wi-Fi 애널리틱스 시장은 그 장점에도 불구하고 성장을 저해할 수 있는 몇 가지 과제에 직면해 있습니다. 그 중 하나는 프라이버시와 보안 문제입니다. 기업이 방대한 양의 데이터를 수집하고 분석함에 따라 데이터 유출 및 무단 액세스의 위험이 높아져 고객 정보가 위험에 노출될 수 있습니다. 통찰력 있는 데이터 수집과 사용자 프라이버시 존중의 균형은 미묘한 경계선이며, 기업은 이를 신중하게 관리해야 합니다. 또한, 고급 Wi-Fi 애널리틱스 시스템을 도입하고 유지하기 위한 기술적 복잡성은 필요한 IT 인프라와 전문 지식을 갖추지 못한 중소기업에게는 장벽이 될 수 있습니다. 또한, 기술 혁신의 속도가 빠르기 때문에 기업은 최신 개발 상황에 맞춰 시스템을 지속적으로 업데이트해야 하며, 운영상의 어려움도 증가하고 있습니다.

Wi-Fi 애널리틱스 시장의 성장 동력은 무엇인가?

Wi-Fi 애널리틱스 시장의 성장은 빅데이터 기술 채택 증가, 모바일 기기 보급 확대, 세계 Wi-Fi 인프라 확대 등 여러 요인에 기인합니다. 데이터 기반 의사결정의 가치를 인식하는 기업이 증가함에 따라 고급 분석 기능에 대한 수요가 증가하고 있습니다. 소매점, 쇼핑몰, 공항, 호텔 및 숙박시설은 고객 경험을 개선하고 운영을 최적화하기 위해 Wi-Fi 애널리틱스를 도입하고 있으며, Wi-Fi 애널리틱스는 고객 선호도 및 행동에 대한 심층적인 인사이트를 제공하므로 도입에 큰 기여를 하고 있습니다. 도입에 크게 기여하고 있습니다. 또한, 전 세계적으로 스마트 시티 프로젝트가 급증하고 있는 것도 Wi-Fi 애널리틱스의 성장을 촉진하고 있습니다. 또한, 개인화되고 원활한 경험을 원하는 소비자의 기대는 Wi-Fi 애널리틱스를 디지털 시대에 필수적인 도구로 인식하고 기업들에게 Wi-Fi 애널리틱스를 도입하도록 유도하고 있습니다. 이러한 촉진요인들은 기술 발전, 인프라 확장, 진화하는 소비자 행동과의 역동적인 상호 작용을 강조하며 Wi-Fi 애널리틱스 시장을 발전시키고 있습니다.

부문

구성요소(솔루션, 서비스), 전개(온프레미스, 클라우드), 용도(프레전스 분석, 마케팅 분석), 업계별(소매, 호스피탈리티&관광, 스포츠 및 엔터테인먼트, 운송, 헬스케어, 기타 업계)

조사 대상 기업 사례

  • Cisco Systems, Inc.
  • Fortinet, Inc.
  • Extreme Networks, Inc.
  • NetComm Wireless Ltd.
  • Amped Wireless
  • Hewlett Packard Enterprise Development LP(HPE)
  • Hughes Systique Corporation(HSC)
  • RetailNext, Inc.
  • Wifi Spark Limited
  • Purple WiFi Holdings Ltd.
  • SingTel(Singapore Telecommunications Ltd.)
  • Wiacom

AI 통합

Global Industry Analysts는 검증된 전문가 컨텐츠와 AI 툴을 통해 시장 정보와 경쟁 정보를 혁신하고 있습니다.

Global Industry Analysts는 LLM 및 업계 고유의 SLM을 조회하는 일반적인 규범에 따르는 대신 비디오 기록, 블로그, 검색 엔진 조사, 방대한 양의 기업, 제품/서비스, 시장 데이터 등 세계 전문가로부터 수집한 컨텐츠 리포지토리를 구축했습니다.

관세 영향 계수

Global Industry Analysts는 본사의 국가, 제조거점, 수출입(완제품 및 OEM)을 기반으로 기업의 경쟁력 변화를 예측하고 있습니다. 이러한 복잡하고 다면적인 시장 역학은 매출원가(COGS) 증가, 수익성 감소, 공급망 재편 등 미시적 및 거시적 시장 역학 중에서도 특히 경쟁사들에게 영향을 미칠 것으로 예상됩니다.

목차

제1장 조사 방법

제2장 주요 요약

  • 시장 개요
  • 주요 기업
  • 시장 동향과 촉진요인
  • 세계 시장 전망

제3장 시장 분석

  • 미국
  • 캐나다
  • 일본
  • 중국
  • 유럽
  • 프랑스
  • 독일
  • 이탈리아
  • 영국
  • 기타 유럽
  • 아시아태평양
  • 기타 지역

제4장 경쟁

ksm 25.07.15

Global Wi-Fi Analytics Market to Reach US$57.2 Billion by 2030

The global market for Wi-Fi Analytics estimated at US$16.7 Billion in the year 2024, is expected to reach US$57.2 Billion by 2030, growing at a CAGR of 22.8% over the analysis period 2024-2030. Solutions, one of the segments analyzed in the report, is expected to record a 21.1% CAGR and reach US$37.8 Billion by the end of the analysis period. Growth in the Services segment is estimated at 26.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$3.9 Billion While China is Forecast to Grow at 24.6% CAGR

The Wi-Fi Analytics market in the U.S. is estimated at US$3.9 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$5.1 Billion by the year 2030 trailing a CAGR of 24.6% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 19.3% and 21.4% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 22.1% CAGR.

Global Wi-Fi Analytics Market - Key Trends & Drivers Summarized

How Is Wi-Fi Analytics Revolutionizing Customer Engagement?

Wi-Fi analytics refers to the collection and analysis of data transmitted over Wi-Fi networks, enabling businesses to understand better and engage with their customers. By analyzing Wi-Fi signal data where customers connect to the internet, businesses can track footfall, dwell times, and customer movement patterns within a venue. This data is pivotal in retail and hospitality, where understanding customer behavior is crucial for optimizing store layouts, enhancing customer service, and increasing sales. Beyond mere location tracking, Wi-Fi analytics tools integrate with marketing strategies to provide personalized promotions and improve customer engagement. For instance, when customers visit a store, Wi-Fi analytics can help retailers send targeted offers to customers’ smartphones, enhancing the shopping experience and boosting customer loyalty.

What Are the Technological Advancements in Wi-Fi Analytics?

Recent advancements in Wi-Fi analytics technology have expanded its capabilities beyond basic visitor metrics to deeper insights into user behavior and improved accuracy in data collection. Modern Wi-Fi analytics solutions use machine learning algorithms to analyze large datasets, predict trends, and offer actionable insights. These systems can distinguish between new and returning visitors, calculate the visit frequency, and even measure the success rate of promotional campaigns. Enhanced by artificial intelligence, Wi-Fi analytics can now provide real-time data processing and visualization, helping businesses to make quicker, data-driven decisions. Furthermore, advancements in privacy technology ensure that while businesses gather valuable insights, they also comply with stringent data protection regulations like GDPR, thus maintaining consumer trust.

What Challenges Does Wi-Fi Analytics Face?

Despite its benefits, the Wi-Fi analytics market faces several challenges that could impede its growth. One of the primary concerns is the issue of privacy and security. As businesses collect and analyze vast amounts of data, there is an increasing risk of data breaches and unauthorized access, which could compromise customer information. The balance between gathering insightful data and respecting user privacy is a fine line that companies need to manage carefully. Additionally, the technical complexity of deploying and maintaining advanced Wi-Fi analytics systems can be a barrier for small to medium-sized enterprises without the necessary IT infrastructure or expertise. Moreover, with the rapid pace of technological change, businesses must continuously update their systems to keep up with the latest developments, adding to the operational challenges.

What Drives the Growth in the Wi-Fi Analytics Market?

The growth in the Wi-Fi analytics market is driven by several factors, including the increasing adoption of big data technologies, the proliferation of mobile devices, and the expansion of Wi-Fi infrastructure globally. As more businesses recognize the value of data-driven decision-making, the demand for advanced analytics capabilities rises. Retailers, malls, airports, and hospitality venues are increasingly deploying Wi-Fi analytics to enhance customer experiences and optimize operations. The technology's ability to provide detailed insights into customer preferences and behaviors significantly contributes to its adoption. Furthermore, the surge in smart city projects around the world supports the growth of Wi-Fi analytics, as urban centers leverage technology to improve municipal services and public spaces. Consumer expectations for personalized and seamless experiences also push businesses to adopt Wi-Fi analytics, making it an indispensable tool in the digital age. These drivers underscore the dynamic interplay between technology advancement, infrastructure expansion, and evolving consumer behaviors in propelling the Wi-Fi analytics market forward.

SCOPE OF STUDY:

The report analyzes the Wi-Fi Analytics market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Component (Solutions, Services);Deployment (On-Premise, Cloud); Application (Presence Analytics, Marketing Analytics); Vertical (Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare, Other Verticals)

Geographic Regions/Countries:

World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Rest of Europe; Asia-Pacific; Rest of World.

Select Competitors (Total 50 Featured) -

  • Cisco Systems, Inc.
  • Fortinet, Inc.
  • Extreme Networks, Inc.
  • NetComm Wireless Ltd.
  • Amped Wireless
  • Hewlett Packard Enterprise Development LP (HPE)
  • Hughes Systique Corporation (HSC)
  • RetailNext, Inc.
  • Wifi Spark Limited
  • Purple WiFi Holdings Ltd.
  • SingTel (Singapore Telecommunications Ltd.)
  • Wiacom

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • An Introduction to Wi-Fi Analytics
    • Expanding Wi-Fi Networks Become Treasure Troves of Data, Driving Growth in Wi-Fi Analytics Market
    • Global Wi-Fi Analytics Market: Prospects & Outlook
    • Solutions Segment Leads Wi-Fi Analytics Market
    • Wi-Fi Marketing Analytics Poised for High Growth
    • Retail Industry: Major End-Use Market
    • Developed Economies Lead, Developing Regions to Spearhead Growth
    • Competition
    • Recent Market Activity
    • Wi-Fi Analytics - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Increasing Deployment of Public Wi-Fi Drives Investments into Wi-Fi Analytics
    • Number of Public Wi-Fi Hotspots (in Million) Worldwide for the Years 2017, 2022 and 2024
    • Rise in Smart City Projects and Installation of Public Wi-Fi Hubs to Stimulate Market Growth
    • Global Smart City Spending (In $ Billion) for the Years 2021, 2023 & 2025
    • Rising Adoption of Big Data Augurs Well for the Market
    • Rapid Proliferation of Mobile Phones and Subsequent Rise in Wi-Fi Usage Spurs Opportunities
    • Rising Smartphone Usage Drives Opportunities for Wi-Fi Analytics: Global Market for Smartphones in Billions for 2016-2025
    • Rising Adoption of Cloud-based Wi-Fi Analytics
    • Internet of Things (IoT) and Internet-Connected Smart Devices: Potential for Growth
    • Global Number of IoT Connected Devices (In Billion) for the Years 2016, 2018, 2020, 2022 & 2025
    • IoT Big Data Generated by Connected Devices Worldwide (In Zettabytes) for the Years 2018 & 2025
    • Increasing Social Media Adoption for Engaging with Customers Drives Wi-Fi Analytics Market
    • Social Media Users Penetration (in %) by Generation
    • Growing Significance of Wi-Fi Analytics for Retail Sector
    • Hotel Industry Leverages Wi-Fi Analytics to Build Loyalty
    • Integration of AI and Machine Learning into Wi-Fi Analytics Enables Better Customer Targeting
    • Rising Importance of AI-based Analytics in Improving RoI with Wi-Fi
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World 6-Year Perspective for Solutions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 4: World 6-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for On-Premise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 6: World 6-Year Perspective for On-Premise by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Cloud by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World 6-Year Perspective for Cloud by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for Presence Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 10: World 6-Year Perspective for Presence Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Marketing Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 12: World 6-Year Perspective for Marketing Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World 6-Year Perspective for Retail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 15: World Recent Past, Current & Future Analysis for Hospitality & Tourism by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 16: World 6-Year Perspective for Hospitality & Tourism by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 17: World Recent Past, Current & Future Analysis for Sports & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 18: World 6-Year Perspective for Sports & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Transportation by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World 6-Year Perspective for Transportation by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 21: World Recent Past, Current & Future Analysis for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 22: World 6-Year Perspective for Healthcare by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 23: World Recent Past, Current & Future Analysis for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 24: World 6-Year Perspective for Other Verticals by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 25: World Wi-Fi Analytics Market Analysis of Annual Sales in US$ Million for Years 2020 through 2030
    • TABLE 26: World Recent Past, Current & Future Analysis for Wi-Fi Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 27: World 6-Year Perspective for Wi-Fi Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 28: USA Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: USA 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 30: USA Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: USA 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 32: USA Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: USA 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 34: USA Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: USA 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • CANADA
    • TABLE 36: Canada Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Canada 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 38: Canada Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Canada 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 40: Canada Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Canada 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 42: Canada Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Canada 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • JAPAN
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 44: Japan Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Japan 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 46: Japan Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Japan 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 48: Japan Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: Japan 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 50: Japan Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Japan 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • CHINA
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 52: China Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: China 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 54: China Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: China 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 56: China Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: China 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 58: China Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: China 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • EUROPE
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 60: Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: Europe 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 62: Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Europe 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 64: Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Europe 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 66: Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Europe 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
    • TABLE 68: Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 69: Europe 6-Year Perspective for Wi-Fi Analytics by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
  • FRANCE
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 70: France Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: France 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 72: France Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: France 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 74: France Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: France 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 76: France Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 77: France 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • GERMANY
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 78: Germany Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 79: Germany 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 80: Germany Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: Germany 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 82: Germany Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 83: Germany 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 84: Germany Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 85: Germany 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • ITALY
    • TABLE 86: Italy Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Italy 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 88: Italy Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 89: Italy 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 90: Italy Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 91: Italy 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 92: Italy Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Italy 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • UNITED KINGDOM
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 94: UK Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 95: UK 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 96: UK Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 97: UK 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 98: UK Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: UK 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 100: UK Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 101: UK 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 102: Rest of Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 103: Rest of Europe 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 104: Rest of Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: Rest of Europe 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 106: Rest of Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 107: Rest of Europe 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 108: Rest of Europe Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 109: Rest of Europe 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Wi-Fi Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 110: Asia-Pacific Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Asia-Pacific 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 112: Asia-Pacific Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 113: Asia-Pacific 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 114: Asia-Pacific Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 115: Asia-Pacific 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 116: Asia-Pacific Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 117: Asia-Pacific 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 118: Rest of World Recent Past, Current & Future Analysis for Wi-Fi Analytics by Component - Solutions and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 119: Rest of World 6-Year Perspective for Wi-Fi Analytics by Component - Percentage Breakdown of Value Sales for Solutions and Services for the Years 2025 & 2030
    • TABLE 120: Rest of World Recent Past, Current & Future Analysis for Wi-Fi Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 121: Rest of World 6-Year Perspective for Wi-Fi Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2025 & 2030
    • TABLE 122: Rest of World Recent Past, Current & Future Analysis for Wi-Fi Analytics by Application - Presence Analytics and Marketing Analytics - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 123: Rest of World 6-Year Perspective for Wi-Fi Analytics by Application - Percentage Breakdown of Value Sales for Presence Analytics and Marketing Analytics for the Years 2025 & 2030
    • TABLE 124: Rest of World Recent Past, Current & Future Analysis for Wi-Fi Analytics by Vertical - Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 125: Rest of World 6-Year Perspective for Wi-Fi Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Hospitality & Tourism, Sports & Entertainment, Transportation, Healthcare and Other Verticals for the Years 2025 & 2030

IV. COMPETITION

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