4K 셋톱박스 시장 규모, 점유율, 동향 분석 리포트 : 용도별, 제품별, 지역별, 부문 예측(2025-2030년)

4K Set-top Box Market Growth & Trends:

The global 4K set-top box market size is anticipated to reach USD 4.13 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 9.2% from 2025 to 2030. The 4K STB is an electronic device that converts ultra-HD 4K video content to digital TV signals. The increasing demand and generation of ultra-HD videos worldwide, backed by the growing purchasing power, are expected to affect the market positively. For instance, in November 2022, Sony India claimed the trend of 4K content during the COVID-19 pandemic increased the demand for 4K TVs in India.

Moreover, the prices of 4K television sets are reducing, which has become a growth-driving factor for the industry. The ultra-HD (4K) set-top boxes include specifications that can meet the technological advancements 4K TVs offer by enabling enhanced picture quality and sound compared to lower-resolution TVs. The application of 4K set-top boxes in residential homes is expected to dominate the industry due to the popularity of streaming content. The trend of 4K content via OTT platforms, such as Netflix, Amazon Prime, Disney Hotstar, and more, is also offered by 4K set-top boxes. For instance, Tata Play's subscription offers a 4K set-top box along with a Netflix subscription.

The Asia Pacific region accounted for the largest revenue share in 2022 and is expected to lead the industry throughout the forecast period. Developing countries, such as India and China, are anticipated to be strong markets for 4K set-top boxes as 4K TV prices are reducing and 4K content is becoming popular and easily accessible due to fast and cheap internet services. Several DTH operators, such as Tata Play and Airtel, recognized the demand and began locally manufacturing 4K STBs to enter the market. For instance, in January 2020, Reliance Jio announced it will manufacture all STBs at the company's facility in Noida, India.

4K Set-top Box Market Report Highlights:

• The IPTV segment accounted for the largest revenue share in 2024 due to the high penetration of low-cost and high-speed internet in regions, such as Asia Pacific.
• The satellite segment is anticipated to record the highest CAGR over the forecast period owing to vast geographical coverage for the service and deployment of high-quality image resolution.
• The residential segment recorded the highest revenue share in 2024 as a result of homeowners' preference for 4K content in a bundled form (TV channels and OTT), which 4K set-top boxes offer.
• Asia Pacific accounted for the largest revenue share in 2024 owing to new market players launching low-priced 4K STBs in the region.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Market Definitions
• 1.3. Research Methodology
  • 1.3.1. Information Procurement
  • 1.3.2. Information or Data Analysis
  • 1.3.3. Market Formulation & Data Visualization
  • 1.3.4. Data Validation & Publishing
• 1.4. Research Scope and Assumptions
  • 1.4.1. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. 4K Set-top Box Market Variables, Trends, & Scope

• 3.1. Market Introduction/Lineage Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Market Dynamics
  • 3.3.1. Market Drivers Analysis
  • 3.3.2. Market Restraints Analysis
  • 3.3.3. Industry Opportunities
  • 3.3.4. Industry Challenges
• 3.4. 4K Set-top Box Market Analysis Tools
  • 3.4.1. Porter's Analysis
    • 3.4.1.1. Bargaining power of the suppliers
    • 3.4.1.2. Bargaining power of the buyers
    • 3.4.1.3. Threats of substitution
    • 3.4.1.4. Threats from new entrants
    • 3.4.1.5. Competitive rivalry
  • 3.4.2. PESTEL Analysis
    • 3.4.2.1. Political landscape
    • 3.4.2.2. Economic and Social landscape
    • 3.4.2.3. Technological landscape
    • 3.4.2.4. Environmental landscape
    • 3.4.2.5. Legal landscape
• 3.5. 4K Set-top Box Market - Technology Trends

Chapter 4. 4K Set-top Box Market: Application Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. 4K Set-top Box Market: Application Movement Analysis, USD Million, 2024 & 2030
• 4.3. Residential
  • 4.3.1. Residential Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.4. Commercial
  • 4.4.1. Commercial Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. 4K Set-top Box Market: Product Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. 4K Set-top Box Market: Product Movement Analysis, USD Million, 2024 & 2030
• 5.3. Internet Protocol Television (IPTV)
  • 5.3.1. Internet Protocol Television (IPTV) Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.4. Satellite
  • 5.4.1. Satellite Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.5. Cable
  • 5.5.1. Cable Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.6. DTT
  • 5.6.1. DTT Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.7. OTT
  • 5.7.1. OTT Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.8. Hybrid
  • 5.8.1. Hybrid Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. 4K Set-top Box Market: Regional Estimates & Trend Analysis

• 6.1. 4K Set-top Box Market Share, By Region, 2024 & 2030 (USD Million)
• 6.2. North America
  • 6.2.1. North America 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.2.2. North America 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
  • 6.2.3. North America 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.2.4. U.S.
    • 6.2.4.1. U.S. 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.4.2. U.S. 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.2.4.3. U.S. 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.2.5. Canada
    • 6.2.5.1. Canada 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.5.2. Canada 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.2.5.3. Canada 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.2.6. Mexico
    • 6.2.6.1. Mexico 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.2.6.2. Mexico 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.2.6.3. Mexico 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
• 6.3. Europe
  • 6.3.1. Europe 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.3.2. Europe 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
  • 6.3.3. Europe 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.3.4. UK
    • 6.3.4.1. UK 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.4.2. UK 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.3.4.3. UK 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.3.5. Germany
    • 6.3.5.1. Germany 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.5.2. Germany 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.3.5.3. Germany 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.3.6. France
    • 6.3.6.1. France 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.3.6.2. France 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.3.6.3. France 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
• 6.4. Asia Pacific
  • 6.4.1. Asia Pacific 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.4.2. Asia Pacific 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
  • 6.4.3. Asia Pacific 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.4.4. China
    • 6.4.4.1. China 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.4.2. China 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.4.4.3. China 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.4.5. Japan
    • 6.4.5.1. Japan 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.5.2. Japan 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.4.5.3. Japan 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.4.6. India
    • 6.4.6.1. India 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.6.2. India 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.4.6.3. India 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.4.7. South Korea
    • 6.4.7.1. South Korea 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.7.2. South Korea 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.4.7.3. South Korea 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.4.8. Australia
    • 6.4.8.1. Australia 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.4.8.2. Australia 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.4.8.3. Australia 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
• 6.5. Latin America
  • 6.5.1. Latin America 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.5.2. Latin America 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
  • 6.5.3. Latin America 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.5.4. Brazil
    • 6.5.4.1. Brazil 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.5.4.2. Brazil 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.5.4.3. Brazil 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
• 6.6. Middle East and Africa
  • 6.6.1. Middle East and Africa 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.6.2. Middle East and Africa 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
  • 6.6.3. Middle East and Africa 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.6.4. KSA
    • 6.6.4.1. KSA 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.4.2. KSA 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.6.4.3. KSA 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.6.5. UAE
    • 6.6.5.1. UAE 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.5.2. UAE 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.6.5.3. UAE 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)
  • 6.6.6. South Africa
    • 6.6.6.1. South Africa 4K Set-top Box Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 6.6.6.2. South Africa 4K Set-top Box Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.6.6.3. South Africa 4K Set-top Box Market Estimates and Forecasts, by Product, 2018 - 2030 (USD Million)

Chapter 7. Competitive Landscape

• 7.1. Recent Developments & Impact Analysis by Key Market Participants
• 7.2. Company Categorization
• 7.3. Company Market Positioning
• 7.4. Company Heat Map Analysis
• 7.5. Strategy Mapping
• 7.6. Company Profiles
  • 7.6.1. Amazon.com, Inc.
    • 7.6.1.1. Participant's Overview
    • 7.6.1.2. Financial Performance
    • 7.6.1.3. Product Benchmarking
    • 7.6.1.4. Recent Developments
  • 7.6.2. Arion Technology Ltd.
    • 7.6.2.1. Participant's Overview
    • 7.6.2.2. Financial Performance
    • 7.6.2.3. Product Benchmarking
    • 7.6.2.4. Recent Developments
  • 7.6.3. EchoStar Corporation
    • 7.6.3.1. Participant's Overview
    • 7.6.3.2. Financial Performance
    • 7.6.3.3. Product Benchmarking
    • 7.6.3.4. Recent Developments
  • 7.6.4. HUMAX Electronics Co., Ltd
    • 7.6.4.1. Participant's Overview
    • 7.6.4.2. Financial Performance
    • 7.6.4.3. Product Benchmarking
    • 7.6.4.4. Recent Developments
  • 7.6.5. Infomir Group
    • 7.6.5.1. Participant's Overview
    • 7.6.5.2. Financial Performance
    • 7.6.5.3. Product Benchmarking
    • 7.6.5.4. Recent Developments
  • 7.6.6. Inspur Group
    • 7.6.6.1. Participant's Overview
    • 7.6.6.2. Financial Performance
    • 7.6.6.3. Product Benchmarking
    • 7.6.6.4. Recent Developments
  • 7.6.7. Roku, Inc.
    • 7.6.7.1. Participant's Overview
    • 7.6.7.2. Financial Performance
    • 7.6.7.3. Product Benchmarking
    • 7.6.7.4. Recent Developments
  • 7.6.8. Sagemcom Group
    • 7.6.8.1. Participant's Overview
    • 7.6.8.2. Financial Performance
    • 7.6.8.3. Product Benchmarking
    • 7.6.8.4. Recent Developments
  • 7.6.9. Techniolcor SA (Vantiva SA)
    • 7.6.9.1. Participant's Overview
    • 7.6.9.2. Financial Performance
    • 7.6.9.3. Product Benchmarking
    • 7.6.9.4. Recent Developments
  • 7.6.10. Vestel Group (TVS Regza Corporation)
    • 7.6.10.1. Participant's Overview
    • 7.6.10.2. Financial Performance
    • 7.6.10.3. Product Benchmarking
    • 7.6.10.4. Recent Developments
  • 7.6.11. ZTE Corporation.
    • 7.6.11.1. Participant's Overview
    • 7.6.11.2. Financial Performance
    • 7.6.11.3. Product Benchmarking
    • 7.6.11.4. Recent Developments