세계의 비즈니스 인텔리전스 분석(BIA) 소프트웨어 시장 점유율(2023년) : AI/ML이 분석 시장을 계속 변화시킬 것

This IDC study discusses the market sizing and vendor shares of the business intelligence and analytics (BIA) software market, including vendor revenue for 2021-2023 and the corresponding shares and growth rates of the largest vendors worldwide. In this study, we split the BIA software market into two functional markets: advanced and predictive analytics (APA) and business intelligence (BI) software."The BIA software market continues to evolve as vendors introduce more AI/ML features as well as GenAI. Making insights available to a broader group of business users will continue to dominate this market resulting in organizations making investments to empower business users to leverage embedded or self-service analytics. The need for decision velocity will drive improvements in data literacy and data culture." - Megha Kumar, research VP, Analytics and AI, IDC

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped the Year

Market Context

• Growth Accelerators
• Growth Inhibitors
• Significant Market Developments

Methodology

Market Definition

• Business Intelligence and Analytics Software
  • Business Intelligence Software
  • Advanced and Predictive Analytics Software

Related Research