세계의 게임 소프트웨어 시장(2025-2029년)

The gaming software market is forecasted to grow by USD 56.3 mn during 2024-2029, accelerating at a CAGR of 6.4% during the forecast period. The report on the gaming software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by revolutionary improvements in gaming engines, growing developments in cross-platform gaming support, and in-app purchases from freemium customers.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's gaming software market is segmented as below:

By Type

• Mobile games
• Console games
• PC games

By Revenue Stream

• Box and CD game
• Shareware
• Freeware
• In-app purchases

By Platform

• Game engine
• Gaming tools
• Audio engine
• Physics engine

By End-user

• Individual
• Enterprise

By Geographical Landscape

• APAC
• North America
• Europe
• South America
• Middle East and Africa

This study identifies the growing popularity of esports as one of the prime reasons driving the gaming software market growth during the next few years. Also, integration with social media platforms and advent of 5g technology will lead to sizable demand in the market.

The report on the gaming software market covers the following areas:

• Gaming Software Market sizing
• Gaming Software Market forecast
• Gaming Software Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading gaming software market vendors that include Activision Blizzard Inc., Aristocrat Leisure Ltd., Bandai Namco Holdings Inc., Capcom Co. Ltd., Electronic Arts Inc., Epic Games Inc., Konami Group Corp., Krafton Inc., Microsoft Corp., Nintendo Co. Ltd., Playtika Holding Corp., Roblox Corp., Sega Sammy Holdings Inc., Sony Group Corp., Take Two Interactive Software Inc., Tencent Holdings Ltd., Ubisoft Entertainment SA, and Unity Technologies Inc.. Also, the gaming software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Revenue Stream
  • Executive Summary - Chart on Market Segmentation by Platform
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ million)
  • Data Table on Global - Market size and forecast 2024-2029 ($ million)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Gaming Software Market 2019 - 2023
  • Historic Market Size - Data Table on Global Gaming Software Market 2019 - 2023 ($ million)
• 5.2 Type segment analysis 2019 - 2023
  • Historic Market Size - Type Segment 2019 - 2023 ($ million)
• 5.3 Revenue Stream segment analysis 2019 - 2023
  • Historic Market Size - Revenue Stream Segment 2019 - 2023 ($ million)
• 5.4 Platform segment analysis 2019 - 2023
  • Historic Market Size - Platform Segment 2019 - 2023 ($ million)
• 5.5 End-user segment analysis 2019 - 2023
  • Historic Market Size - End-user Segment 2019 - 2023 ($ million)
• 5.6 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ million)
• 5.7 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI in the Global Gaming Software Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Type

• 8.1 Market segments
  • Chart on Type - Market share 2024-2029 (%)
  • Data Table on Type - Market share 2024-2029 (%)
• 8.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 8.3 Mobile games - Market size and forecast 2024-2029
  • Chart on Mobile games - Market size and forecast 2024-2029 ($ million)
  • Data Table on Mobile games - Market size and forecast 2024-2029 ($ million)
  • Chart on Mobile games - Year-over-year growth 2024-2029 (%)
  • Data Table on Mobile games - Year-over-year growth 2024-2029 (%)
• 8.4 Console games - Market size and forecast 2024-2029
  • Chart on Console games - Market size and forecast 2024-2029 ($ million)
  • Data Table on Console games - Market size and forecast 2024-2029 ($ million)
  • Chart on Console games - Year-over-year growth 2024-2029 (%)
  • Data Table on Console games - Year-over-year growth 2024-2029 (%)
• 8.5 PC games - Market size and forecast 2024-2029
  • Chart on PC games - Market size and forecast 2024-2029 ($ million)
  • Data Table on PC games - Market size and forecast 2024-2029 ($ million)
  • Chart on PC games - Year-over-year growth 2024-2029 (%)
  • Data Table on PC games - Year-over-year growth 2024-2029 (%)
• 8.6 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

9 Market Segmentation by Revenue Stream

• 9.1 Market segments
  • Chart on Revenue Stream - Market share 2024-2029 (%)
  • Data Table on Revenue Stream - Market share 2024-2029 (%)
• 9.2 Comparison by Revenue Stream
  • Chart on Comparison by Revenue Stream
  • Data Table on Comparison by Revenue Stream
• 9.3 Box and CD game - Market size and forecast 2024-2029
  • Chart on Box and CD game - Market size and forecast 2024-2029 ($ million)
  • Data Table on Box and CD game - Market size and forecast 2024-2029 ($ million)
  • Chart on Box and CD game - Year-over-year growth 2024-2029 (%)
  • Data Table on Box and CD game - Year-over-year growth 2024-2029 (%)
• 9.4 Shareware - Market size and forecast 2024-2029
  • Chart on Shareware - Market size and forecast 2024-2029 ($ million)
  • Data Table on Shareware - Market size and forecast 2024-2029 ($ million)
  • Chart on Shareware - Year-over-year growth 2024-2029 (%)
  • Data Table on Shareware - Year-over-year growth 2024-2029 (%)
• 9.5 Freeware - Market size and forecast 2024-2029
  • Chart on Freeware - Market size and forecast 2024-2029 ($ million)
  • Data Table on Freeware - Market size and forecast 2024-2029 ($ million)
  • Chart on Freeware - Year-over-year growth 2024-2029 (%)
  • Data Table on Freeware - Year-over-year growth 2024-2029 (%)
• 9.6 In-app purchases - Market size and forecast 2024-2029
  • Chart on In-app purchases - Market size and forecast 2024-2029 ($ million)
  • Data Table on In-app purchases - Market size and forecast 2024-2029 ($ million)
  • Chart on In-app purchases - Year-over-year growth 2024-2029 (%)
  • Data Table on In-app purchases - Year-over-year growth 2024-2029 (%)
• 9.7 Market opportunity by Revenue Stream
  • Market opportunity by Revenue Stream ($ million)
  • Data Table on Market opportunity by Revenue Stream ($ million)

10 Market Segmentation by Platform

• 10.1 Market segments
  • Chart on Platform - Market share 2024-2029 (%)
  • Data Table on Platform - Market share 2024-2029 (%)
• 10.2 Comparison by Platform
  • Chart on Comparison by Platform
  • Data Table on Comparison by Platform
• 10.3 Game engine - Market size and forecast 2024-2029
  • Chart on Game engine - Market size and forecast 2024-2029 ($ million)
  • Data Table on Game engine - Market size and forecast 2024-2029 ($ million)
  • Chart on Game engine - Year-over-year growth 2024-2029 (%)
  • Data Table on Game engine - Year-over-year growth 2024-2029 (%)
• 10.4 Gaming tools - Market size and forecast 2024-2029
  • Chart on Gaming tools - Market size and forecast 2024-2029 ($ million)
  • Data Table on Gaming tools - Market size and forecast 2024-2029 ($ million)
  • Chart on Gaming tools - Year-over-year growth 2024-2029 (%)
  • Data Table on Gaming tools - Year-over-year growth 2024-2029 (%)
• 10.5 Audio engine - Market size and forecast 2024-2029
  • Chart on Audio engine - Market size and forecast 2024-2029 ($ million)
  • Data Table on Audio engine - Market size and forecast 2024-2029 ($ million)
  • Chart on Audio engine - Year-over-year growth 2024-2029 (%)
  • Data Table on Audio engine - Year-over-year growth 2024-2029 (%)
• 10.6 Physics engine - Market size and forecast 2024-2029
  • Chart on Physics engine - Market size and forecast 2024-2029 ($ million)
  • Data Table on Physics engine - Market size and forecast 2024-2029 ($ million)
  • Chart on Physics engine - Year-over-year growth 2024-2029 (%)
  • Data Table on Physics engine - Year-over-year growth 2024-2029 (%)
• 10.7 Market opportunity by Platform
  • Market opportunity by Platform ($ million)
  • Data Table on Market opportunity by Platform ($ million)

11 Market Segmentation by End-user

• 11.1 Market segments
  • Chart on End-user - Market share 2024-2029 (%)
  • Data Table on End-user - Market share 2024-2029 (%)
• 11.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
• 11.3 Individual - Market size and forecast 2024-2029
  • Chart on Individual - Market size and forecast 2024-2029 ($ million)
  • Data Table on Individual - Market size and forecast 2024-2029 ($ million)
  • Chart on Individual - Year-over-year growth 2024-2029 (%)
  • Data Table on Individual - Year-over-year growth 2024-2029 (%)
• 11.4 Enterprise - Market size and forecast 2024-2029
  • Chart on Enterprise - Market size and forecast 2024-2029 ($ million)
  • Data Table on Enterprise - Market size and forecast 2024-2029 ($ million)
  • Chart on Enterprise - Year-over-year growth 2024-2029 (%)
  • Data Table on Enterprise - Year-over-year growth 2024-2029 (%)
• 11.5 Market opportunity by End-user
  • Market opportunity by End-user ($ million)
  • Data Table on Market opportunity by End-user ($ million)

12 Customer Landscape

• 12.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

13 Geographic Landscape

• 13.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 13.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 13.3 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ million)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ million)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 13.4 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ million)
  • Data Table on North America - Market size and forecast 2024-2029 ($ million)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 13.5 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ million)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ million)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 13.6 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ million)
  • Data Table on South America - Market size and forecast 2024-2029 ($ million)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 13.7 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 13.8 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ million)
  • Data Table on China - Market size and forecast 2024-2029 ($ million)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 13.9 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ million)
  • Data Table on US - Market size and forecast 2024-2029 ($ million)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 13.10 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ million)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ million)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 13.11 India - Market size and forecast 2024-2029
  • Chart on India - Market size and forecast 2024-2029 ($ million)
  • Data Table on India - Market size and forecast 2024-2029 ($ million)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)
• 13.12 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ million)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ million)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 13.13 South Korea - Market size and forecast 2024-2029
  • Chart on South Korea - Market size and forecast 2024-2029 ($ million)
  • Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
  • Chart on South Korea - Year-over-year growth 2024-2029 (%)
  • Data Table on South Korea - Year-over-year growth 2024-2029 (%)
• 13.14 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ million)
  • Data Table on UK - Market size and forecast 2024-2029 ($ million)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 13.15 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ million)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ million)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 13.16 Russia - Market size and forecast 2024-2029
  • Chart on Russia - Market size and forecast 2024-2029 ($ million)
  • Data Table on Russia - Market size and forecast 2024-2029 ($ million)
  • Chart on Russia - Year-over-year growth 2024-2029 (%)
  • Data Table on Russia - Year-over-year growth 2024-2029 (%)
• 13.17 Australia - Market size and forecast 2024-2029
  • Chart on Australia - Market size and forecast 2024-2029 ($ million)
  • Data Table on Australia - Market size and forecast 2024-2029 ($ million)
  • Chart on Australia - Year-over-year growth 2024-2029 (%)
  • Data Table on Australia - Year-over-year growth 2024-2029 (%)
• 13.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

14 Drivers, Challenges, and Opportunity/Restraints

• 14.1 Market drivers
• 14.2 Market challenges
• 14.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 14.4 Market opportunities/restraints

15 Competitive Landscape

• 15.1 Overview
• 15.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 15.3 Landscape disruption
  • Overview on factors of disruption
• 15.4 Industry risks
  • Impact of key risks on business

16 Competitive Analysis

• 16.1 Companies profiled
  • Companies covered
• 16.2 Company ranking index
  • Company ranking index
• 16.3 Market positioning of companies
  • Matrix on companies position and classification
• 16.4 Activision Blizzard Inc.
  • Activision Blizzard Inc. - Overview
  • Activision Blizzard Inc. - Business segments
  • Activision Blizzard Inc. - Key news
  • Activision Blizzard Inc. - Key offerings
  • Activision Blizzard Inc. - Segment focus
  • SWOT
• 16.5 Aristocrat Leisure Ltd.
  • Aristocrat Leisure Ltd. - Overview
  • Aristocrat Leisure Ltd. - Business segments
  • Aristocrat Leisure Ltd. - Key offerings
  • Aristocrat Leisure Ltd. - Segment focus
  • SWOT
• 16.6 Electronic Arts Inc.
  • Electronic Arts Inc. - Overview
  • Electronic Arts Inc. - Product / Service
  • Electronic Arts Inc. - Key offerings
  • SWOT
• 16.7 Konami Group Corp.
  • Konami Group Corp. - Overview
  • Konami Group Corp. - Business segments
  • Konami Group Corp. - Key offerings
  • Konami Group Corp. - Segment focus
  • SWOT
• 16.8 Krafton Inc.
  • Krafton Inc. - Overview
  • Krafton Inc. - Product / Service
  • Krafton Inc. - Key offerings
  • SWOT
• 16.9 Microsoft Corp.
  • Microsoft Corp. - Overview
  • Microsoft Corp. - Business segments
  • Microsoft Corp. - Key news
  • Microsoft Corp. - Key offerings
  • Microsoft Corp. - Segment focus
  • SWOT
• 16.10 Nintendo Co. Ltd.
  • Nintendo Co. Ltd. - Overview
  • Nintendo Co. Ltd. - Product / Service
  • Nintendo Co. Ltd. - Key offerings
  • SWOT
• 16.11 Playtika Holding Corp.
  • Playtika Holding Corp. - Overview
  • Playtika Holding Corp. - Product / Service
  • Playtika Holding Corp. - Key offerings
  • SWOT
• 16.12 Roblox Corp.
  • Roblox Corp. - Overview
  • Roblox Corp. - Product / Service
  • Roblox Corp. - Key offerings
  • SWOT
• 16.13 Sega Sammy Holdings Inc.
  • Sega Sammy Holdings Inc. - Overview
  • Sega Sammy Holdings Inc. - Business segments
  • Sega Sammy Holdings Inc. - Key offerings
  • Sega Sammy Holdings Inc. - Segment focus
  • SWOT
• 16.14 Sony Group Corp.
  • Sony Group Corp. - Overview
  • Sony Group Corp. - Business segments
  • Sony Group Corp. - Key news
  • Sony Group Corp. - Key offerings
  • Sony Group Corp. - Segment focus
  • SWOT
• 16.15 Take Two Interactive Software Inc.
  • Take Two Interactive Software Inc. - Overview
  • Take Two Interactive Software Inc. - Product / Service
  • Take Two Interactive Software Inc. - Key offerings
  • SWOT
• 16.16 Tencent Holdings Ltd.
  • Tencent Holdings Ltd. - Overview
  • Tencent Holdings Ltd. - Business segments
  • Tencent Holdings Ltd. - Key news
  • Tencent Holdings Ltd. - Key offerings
  • Tencent Holdings Ltd. - Segment focus
  • SWOT
• 16.17 Ubisoft Entertainment SA
  • Ubisoft Entertainment SA - Overview
  • Ubisoft Entertainment SA - Business segments
  • Ubisoft Entertainment SA - Key news
  • Ubisoft Entertainment SA - Key offerings
  • Ubisoft Entertainment SA - Segment focus
  • SWOT
• 16.18 Unity Technologies Inc.
  • Unity Technologies Inc. - Overview
  • Unity Technologies Inc. - Product / Service
  • Unity Technologies Inc. - Key news
  • Unity Technologies Inc. - Key offerings
  • SWOT

17 Appendix

• 17.1 Scope of the report
• 17.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 17.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 17.4 Research methodology
  • Research methodology
• 17.5 Data procurement
  • Information sources
• 17.6 Data validation
  • Data validation
• 17.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 17.8 Data synthesis
  • Data synthesis
• 17.9 360 degree market analysis
  • 360 degree market analysis
• 17.10 List of abbreviations
  • List of abbreviations