부티크 호텔 시장(2026-2030년)

The global boutique hotels market is forecasted to grow by USD 11588.0 mn during 2025-2030, accelerating at a CAGR of 6.8% during the forecast period. The report on the global boutique hotels market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by expanding tourism industry, rapid adoption of online booking of boutique hotels, increased social media users.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global boutique hotels market is segmented as below:

By Type

• Suite hotels
• Business hotels
• Airport hotels
• Resort hotels

By Channel

• Online booking
• In-person booking

By Service Type

• Luxury boutique hotels
• Budget boutique hotels
• Family-friendly boutique hotels
• Adults-only boutique hotels

Geography

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East and Africa
  • UAE
  • South Africa
  • Turkey
• Rest of World (ROW)

This study identifies the unique and authentic experience of boutique hotels as one of the prime reasons driving the global boutique hotels market growth during the next few years. Also, rising demand for wellness-focused amenities and integration of local culture in boutique hotels will lead to sizable demand in the market.

The report on the global boutique hotels market covers the following areas:

• Global boutique hotels market sizing
• Global boutique hotels market forecast
• Global boutique hotels market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global boutique hotels market vendors that include Ace Hotel Group, Aman Group S.a.r.l., Dubai Holding LLC, Farmhouse Inn, Four Seasons Hotels Ltd., Hilton Worldwide Holdings Inc., Hyatt Hotels Corp., InterContinental Hotels Group, ITC Ltd., Kerzner International Ltd., Koyasan guesthouse Kokuu, Marriott International Inc., Shangri La Asia Ltd., The Indian Hotel Co. Ltd., The Pod Pte Ltd., The Travel Corp., Triple Creek Ranch, Yotel Ltd.. Also, the global boutique hotels market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Channel
  • Executive Summary - Chart on Market Segmentation by Service Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Boutique Hotels Market 2020 - 2024
  • Historic Market Size - Data Table on Global Boutique Hotels Market 2020 - 2024 ($ million)
• 5.2 Type segment analysis 2020 - 2024
  • Historic Market Size - Type Segment 2020 - 2024 ($ million)
• 5.3 Channel segment analysis 2020 - 2024
  • Historic Market Size - Channel Segment 2020 - 2024 ($ million)
• 5.4 Service Type segment analysis 2020 - 2024
  • Historic Market Size - Service Type Segment 2020 - 2024 ($ million)
• 5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.6 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Boutique Hotels Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Type

• 8.1 Market segments
• 8.2 Comparison by Type
• 8.3 Suite hotels - Market size and forecast 2025-2030
• 8.4 Business hotels - Market size and forecast 2025-2030
• 8.5 Airport hotels - Market size and forecast 2025-2030
• 8.6 Resort hotels - Market size and forecast 2025-2030
• 8.7 Market opportunity by Type
  • Market opportunity by Type ($ million)

9 Market Segmentation by Channel

• 9.1 Market segments
• 9.2 Comparison by Channel
• 9.3 Online booking - Market size and forecast 2025-2030
• 9.4 In-person booking - Market size and forecast 2025-2030
• 9.5 Market opportunity by Channel
  • Market opportunity by Channel ($ million)

10 Market Segmentation by Service Type

• 10.1 Market segments
• 10.2 Comparison by Service Type
• 10.3 Luxury boutique hotels - Market size and forecast 2025-2030
• 10.4 Budget boutique hotels - Market size and forecast 2025-2030
• 10.5 Family-friendly boutique hotels - Market size and forecast 2025-2030
• 10.6 Adults-only boutique hotels - Market size and forecast 2025-2030
• 10.7 Market opportunity by Service Type
  • Market opportunity by Service Type ($ million)

11 Customer Landscape

• 11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

• 12.1 Geographic segmentation
• 12.2 Geographic comparison
• 12.3 North America - Market size and forecast 2025-2030
  • 12.3.1 US - Market size and forecast 2025-2030
  • 12.3.2 Canada - Market size and forecast 2025-2030
  • 12.3.3 Mexico - Market size and forecast 2025-2030
• 12.4 Europe - Market size and forecast 2025-2030
  • 12.4.1 Germany - Market size and forecast 2025-2030
  • 12.4.2 UK - Market size and forecast 2025-2030
  • 12.4.3 France - Market size and forecast 2025-2030
  • 12.4.4 Italy - Market size and forecast 2025-2030
  • 12.4.5 Spain - Market size and forecast 2025-2030
  • 12.4.6 The Netherlands - Market size and forecast 2025-2030
• 12.5 APAC - Market size and forecast 2025-2030
  • 12.5.1 China - Market size and forecast 2025-2030
  • 12.5.2 Japan - Market size and forecast 2025-2030
  • 12.5.3 India - Market size and forecast 2025-2030
  • 12.5.4 South Korea - Market size and forecast 2025-2030
  • 12.5.5 Australia - Market size and forecast 2025-2030
  • 12.5.6 Indonesia - Market size and forecast 2025-2030
• 12.6 South America - Market size and forecast 2025-2030
  • 12.6.1 Brazil - Market size and forecast 2025-2030
  • 12.6.2 Argentina - Market size and forecast 2025-2030
  • 12.6.3 Colombia - Market size and forecast 2025-2030
• 12.7 Middle East and Africa - Market size and forecast 2025-2030
  • 12.7.1 Saudi Arabia - Market size and forecast 2025-2030
  • 12.7.2 UAE - Market size and forecast 2025-2030
  • 12.7.3 South Africa - Market size and forecast 2025-2030
  • 12.7.4 Israel - Market size and forecast 2025-2030
  • 12.7.5 Turkey - Market size and forecast 2025-2030
• 12.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

• 13.1 Market drivers
  • Expanding tourism industry
  • Rapid adoption of online booking of boutique hotels
  • Increased social media users
• 13.2 Market challenges
  • Seasonality and demand fluctuations of boutique hotels
  • Competition with larger hotel chains
  • Growing consumer preference for homestay and backpackers
• 13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 13.4 Market opportunities
  • Unique and authentic experience of boutique hotels
  • Rising demand for wellness-focused amenities
  • Integration of local culture in boutique hotels

14 Competitive Landscape

• 14.1 Overview
• 14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 14.3 Landscape disruption
  • Overview on factors of disruption
• 14.4 Industry risks
  • Impact of key risks on business

15 Competitive Analysis

• 15.1 Companies profiled
  • Companies covered
• 15.2 Company ranking index
  • Company ranking index
• 15.3 Market positioning of companies
  • Matrix on companies position and classification
• 15.4 Ace Hotel Group
  • Ace Hotel Group - Overview
  • Ace Hotel Group - Product / Service
  • Ace Hotel Group - Key offerings
  • SWOT
• 15.5 Aman Group S.a.r.l.
  • Aman Group S.a.r.l. - Overview
  • Aman Group S.a.r.l. - Product / Service
  • Aman Group S.a.r.l. - Key offerings
  • SWOT
• 15.6 Dubai Holding LLC
  • Dubai Holding LLC - Overview
  • Dubai Holding LLC - Product / Service
  • Dubai Holding LLC - Key offerings
  • SWOT
• 15.7 Four Seasons Hotels Ltd.
  • Four Seasons Hotels Ltd. - Overview
  • Four Seasons Hotels Ltd. - Product / Service
  • Four Seasons Hotels Ltd. - Key offerings
  • SWOT
• 15.8 Hilton Worldwide Holdings Inc.
  • Hilton Worldwide Holdings Inc. - Overview
  • Hilton Worldwide Holdings Inc. - Business segments
  • Hilton Worldwide Holdings Inc. - Key offerings
  • Hilton Worldwide Holdings Inc. - Segment focus
  • SWOT
• 15.9 Hyatt Hotels Corp.
  • Hyatt Hotels Corp. - Overview
  • Hyatt Hotels Corp. - Business segments
  • Hyatt Hotels Corp. - Key offerings
  • Hyatt Hotels Corp. - Segment focus
  • SWOT
• 15.10 InterContinental Hotels Group
  • InterContinental Hotels Group - Overview
  • InterContinental Hotels Group - Business segments
  • InterContinental Hotels Group - Key offerings
  • InterContinental Hotels Group - Segment focus
  • SWOT
• 15.11 ITC Ltd.
  • ITC Ltd. - Overview
  • ITC Ltd. - Business segments
  • ITC Ltd. - Key news
  • ITC Ltd. - Key offerings
  • ITC Ltd. - Segment focus
  • SWOT
• 15.12 Kerzner International Ltd.
  • Kerzner International Ltd. - Overview
  • Kerzner International Ltd. - Product / Service
  • Kerzner International Ltd. - Key offerings
  • SWOT
• 15.13 Marriott International Inc.
  • Marriott International Inc. - Overview
  • Marriott International Inc. - Business segments
  • Marriott International Inc. - Key news
  • Marriott International Inc. - Key offerings
  • Marriott International Inc. - Segment focus
  • SWOT
• 15.14 Shangri La Asia Ltd.
  • Shangri La Asia Ltd. - Overview
  • Shangri La Asia Ltd. - Business segments
  • Shangri La Asia Ltd. - Key offerings
  • Shangri La Asia Ltd. - Segment focus
  • SWOT
• 15.15 The Indian Hotel Co. Ltd.
  • The Indian Hotel Co. Ltd. - Overview
  • The Indian Hotel Co. Ltd. - Business segments
  • The Indian Hotel Co. Ltd. - Key offerings
  • The Indian Hotel Co. Ltd. - Segment focus
  • SWOT
• 15.16 The Pod Pte Ltd.
  • The Pod Pte Ltd. - Overview
  • The Pod Pte Ltd. - Product / Service
  • The Pod Pte Ltd. - Key offerings
  • SWOT
• 15.17 The Travel Corp.
  • The Travel Corp. - Overview
  • The Travel Corp. - Product / Service
  • The Travel Corp. - Key offerings
  • SWOT
• 15.18 Yotel Ltd.
  • Yotel Ltd. - Overview
  • Yotel Ltd. - Product / Service
  • Yotel Ltd. - Key offerings
  • SWOT

16 Appendix

• 16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 16.4 Research methodology
  • Research methodology
• 16.5 Data procurement
  • Information sources
• 16.6 Data validation
  • Data validation
• 16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 16.8 Data synthesis
  • Data synthesis
• 16.9 360 degree market analysis
  • 360 degree market analysis
• 16.10 List of abbreviations
  • List of abbreviations