NaaS(Network-as-a-Service) 시장 : 유형, 용도, 최종사용자별 - 세계 예측(2025-2030년)

The Network-as-a-Service Market was valued at USD 9.03 billion in 2023, expected to reach USD 10.78 billion in 2024, and is projected to grow at a CAGR of 19.40%, to USD 31.26 billion by 2030.

Network-as-a-Service (NaaS) is a cloud-based service model that allows businesses to manage their network infrastructure more efficiently by outsourcing to third-party providers. This paradigm shift is necessitated by the increasing demand for flexible, scalable, and cost-effective network solutions, particularly as organizations embrace digital transformation and remote work models. NaaS is applied in diverse environments ranging from large enterprises seeking to globalize their operations, to start-ups that require agile and rapid network deployment. End-use sectors include IT and telecom, banking, financial services and insurance (BFSI), healthcare, retail, and e-commerce, each necessitating reliable and secure network solutions.

Key factors propelling the growth of the NaaS market include the rising adoption of cloud services, increasing network complexities, and the growing need for mobility and business continuity. Potential opportunities emerge from the integration of IoT, 5G technologies, and the expanding use of artificial intelligence and machine learning to optimize network performance. Companies that focus on offering customizable and security-centric NaaS solutions stand to gain significant market share. However, challenges such as regulatory compliance, data security concerns, and dependency on service providers remain significant barriers. Limited bandwidth in certain regions can also hinder service quality and adoption.

Innovation within this sector should focus on enhancing secure cloud-based network management platforms, developing solutions that can seamlessly integrate with existing IT infrastructure, and using AI for predictive network analytics to preemptively address network issues. The market is predominantly competitive, with companies striving to provide differentiated offerings through innovation and strategic partnerships. Businesses in this space should invest in continuous R&D to stay abreast of technological advances, client needs, and market dynamics. Regulatory initiatives focusing on open standards and interoperability would further stimulate growth and widespread adoption of NaaS solutions, allowing businesses to unlock new potential in digital transformation initiatives.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Network-as-a-Service Market

The Network-as-a-Service Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Major shift towards cloud computing platforms
  • Rising demand over key benefits of NaaS to reduce cost and enhanced security
  • Rising data centers infrastructure across the globe
• Market Restraints
  • Lack of standardization for network interoperability
• Market Opportunities
  • Growth in adoption of SDN by Small and Medium Enterprises (SMEs)
  • Growing need to secure work-at-home networking and remote access
• Market Challenges
  • Vulnerable to data breach

Porter's Five Forces: A Strategic Tool for Navigating the Network-as-a-Service Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Network-as-a-Service Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Network-as-a-Service Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Network-as-a-Service Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Network-as-a-Service Market

A detailed market share analysis in the Network-as-a-Service Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Network-as-a-Service Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Network-as-a-Service Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Network-as-a-Service Market

A strategic analysis of the Network-as-a-Service Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Network-as-a-Service Market, highlighting leading vendors and their innovative profiles. These include Aruba by Hewlett Packard Enterprise Company LP, AT&T Inc., Broadcom Inc., Cisco Systems Inc., DXC Technology Company, International Business Machines Corporation, Juniper Networks Inc., Masergy Communications Inc., Microsoft Corporation, NEC Corporation, Oracle Corporation, SAP SE, Synnex Corporation, Verizon Communications Inc., and VMware Inc..

Market Segmentation & Coverage

This research report categorizes the Network-as-a-Service Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across LAN-as-a-Service, Network Security, and WAN-as-a-Service.
• Based on Applications, market is studied across Bandwidth on Demand, Integrated Network Security-as-a-Service, Virtual Customer Premises Equipment, Virtual Private Network, and Wide Area Network.
• Based on End User, market is studied across BFSI, Healthcare, IT & Telecom, Manufacturing, Public Sector, Retail & E-Commerce, and Transportation & Logistics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Major shift towards cloud computing platforms
    • 5.1.1.2. Rising demand over key benefits of NaaS to reduce cost and enhanced security
    • 5.1.1.3. Rising data centers infrastructure across the globe
  • 5.1.2. Restraints
    • 5.1.2.1. Lack of standardization for network interoperability
  • 5.1.3. Opportunities
    • 5.1.3.1. Growth in adoption of SDN by Small and Medium Enterprises (SMEs)
    • 5.1.3.2. Growing need to secure work-at-home networking and remote access
  • 5.1.4. Challenges
    • 5.1.4.1. Vulnerable to data breach
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Network-as-a-Service Market, by Type

• 6.1. Introduction
• 6.2. LAN-as-a-Service
• 6.3. Network Security
• 6.4. WAN-as-a-Service

7. Network-as-a-Service Market, by Applications

• 7.1. Introduction
• 7.2. Bandwidth on Demand
• 7.3. Integrated Network Security-as-a-Service
• 7.4. Virtual Customer Premises Equipment
• 7.5. Virtual Private Network
• 7.6. Wide Area Network

8. Network-as-a-Service Market, by End User

• 8.1. Introduction
• 8.2. BFSI
• 8.3. Healthcare
• 8.4. IT & Telecom
• 8.5. Manufacturing
• 8.6. Public Sector
• 8.7. Retail & E-Commerce
• 8.8. Transportation & Logistics

9. Americas Network-as-a-Service Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Network-as-a-Service Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Network-as-a-Service Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Aruba by Hewlett Packard Enterprise Company LP
• 2. AT&T Inc.
• 3. Broadcom Inc.
• 4. Cisco Systems Inc.
• 5. DXC Technology Company
• 6. International Business Machines Corporation
• 7. Juniper Networks Inc.
• 8. Masergy Communications Inc.
• 9. Microsoft Corporation
• 10. NEC Corporation
• 11. Oracle Corporation
• 12. SAP SE
• 13. Synnex Corporation
• 14. Verizon Communications Inc.
• 15. VMware Inc.