동물용 원격의료 시장 : 동물 유형별, 서비스 유형별 - 세계 예측(2025-2030년)

The Veterinary Telehealth Market was valued at USD 4.59 billion in 2023, expected to reach USD 5.43 billion in 2024, and is projected to grow at a CAGR of 18.74%, to USD 15.28 billion by 2030.

Veterinary telehealth encompasses the use of digital platforms and technology to offer remote healthcare services to animals, thereby revolutionizing pet healthcare and enhancing accessibility for pet owners. The necessity of telehealth in veterinary services is driven by the growing pet population, increased awareness about animal health, and the need for convenient access to veterinary care, especially in rural or underserved areas. Applications of veterinary telehealth include teleconsultations, remote monitoring, follow-up appointments, and digital prescriptions, providing valuable solutions for routine care, post-operative follow-ups, and management of chronic conditions. The end-use of these services extends to pet owners, veterinary clinics, and telehealth service providers, each benefiting from improved service delivery and cost efficiency. Market growth is propelled by advancements in technology, increasing pet healthcare expenditure, and a growing trend towards remote health management. The rise of pet humanization has also influenced the demand for high-quality, accessible veterinary services. Opportunities in the market include the expansion of AI-powered diagnostic tools, integration with wearable devices for real-time health monitoring, and personalized care solutions. However, the market faces challenges such as regulatory complexities, differing telehealth guidelines across regions, and concerns relating to cybersecurity and data privacy. Limitations such as the lack of physical examination and technology adoption barriers among some veterinarians also pose significant challenges. Innovation and research are crucial in enhancing platform reliability, data management, and developing user-friendly interfaces. Exploring partnerships with technology firms for enhanced AI applications and establishing secure digital ecosystems could be lucrative avenues for business growth. The market is dynamic, shaped by technological advancements and regulatory developments, and is poised for substantial growth given the increasing accessibility and affordability of digital solutions in veterinary care.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Veterinary Telehealth Market

The Veterinary Telehealth Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing number of companion animal and livestock ownership
  • Rising incidence of chronic diseases and accidental injuries in animals
  • Rising adoption of smart devices
• Market Restraints
  • High cost associated with the veterinary services
• Market Opportunities
  • Technological advances in veterinary telehealth
  • Increasing strategic investments and alliances
• Market Challenges
  • Lack of awareness and accessibility to telehealth services

Porter's Five Forces: A Strategic Tool for Navigating the Veterinary Telehealth Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Veterinary Telehealth Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Veterinary Telehealth Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Veterinary Telehealth Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Veterinary Telehealth Market

A detailed market share analysis in the Veterinary Telehealth Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Veterinary Telehealth Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Veterinary Telehealth Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Veterinary Telehealth Market

A strategic analysis of the Veterinary Telehealth Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Veterinary Telehealth Market, highlighting leading vendors and their innovative profiles. These include Airvet, Inc., Animan Technologies Inc., Bond Vet, Canine Exercise Solutions, Chetu, Inc., GetSound Animal Health, LLC, Petriage, Softermii Inc., TeleTails, Televet, Inc., VetCT, Veterinary Telemedicine Group LLC, VetNOW, LLC, Virtuwoof, LLC, and Whiskers Worldwide, LLC.

Market Segmentation & Coverage

This research report categorizes the Veterinary Telehealth Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Animal Type, market is studied across Bovine, Canine, Equine, Feline, and Swine.
• Based on Service Type, market is studied across Teleconsulting, Telemedicine, and Telemonitoring.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing number of companion animal and livestock ownership
    • 5.1.1.2. Rising incidence of chronic diseases and accidental injuries in animals
    • 5.1.1.3. Rising adoption of smart devices
  • 5.1.2. Restraints
    • 5.1.2.1. High cost associated with the veterinary services
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advances in veterinary telehealth
    • 5.1.3.2. Increasing strategic investments and alliances
  • 5.1.4. Challenges
    • 5.1.4.1. Lack of awareness and accessibility to telehealth services
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Veterinary Telehealth Market, by Animal Type

• 6.1. Introduction
• 6.2. Bovine
• 6.3. Canine
• 6.4. Equine
• 6.5. Feline
• 6.6. Swine

7. Veterinary Telehealth Market, by Service Type

• 7.1. Introduction
• 7.2. Teleconsulting
• 7.3. Telemedicine
• 7.4. Telemonitoring

8. Americas Veterinary Telehealth Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Veterinary Telehealth Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Veterinary Telehealth Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Airvet, Inc.
• 2. Animan Technologies Inc.
• 3. Bond Vet
• 4. Canine Exercise Solutions
• 5. Chetu, Inc.
• 6. GetSound Animal Health, LLC
• 7. Petriage
• 8. Softermii Inc.
• 9. TeleTails
• 10. Televet, Inc.
• 11. VetCT
• 12. Veterinary Telemedicine Group LLC
• 13. VetNOW, LLC
• 14. Virtuwoof, LLC
• 15. Whiskers Worldwide, LLC