세계의 스노모빌 시장 규모, 점유율 및 동향 분석 보고서 : 용량 유형별, 엔진 유형별, 유통 채널별, 지역별 전망 및 예측(2023-2030년)

The Global Snowmobile Market size is expected to reach $2 billion by 2030, rising at a market growth of 3.6% CAGR during the forecast period. In the year 2022, the market attained a volume of 2638.3 hundred units, experiencing a growth of 3.7% (2019-2022).

snowmobiling is deeply ingrained in Canadian culture, particularly in rural and remote areas where it serves as a practical means of transportation during winter. The cultural significance of snowmobiling in Canada contributes to its popularity and can sustain demand for the market. Consequently, the North America region would generate approximately USD 570 million in revenue in 2022. Also Canada would utilize 27.7 hundred units of 800 CC & above displacement type snowmobiles by 2030. North America has a well-developed infrastructure to support snowmobiling, including designated trails, rental facilities, and service centers. This infrastructure makes it easier for enthusiasts to access and enjoy the sport, thus driving demand for snowmobiles.

Rental and tour companies make snowmobiling accessible to a broader audience, including tourists, beginners, and individuals who may not own a snowmobile. By offering rental services, these companies allow people to experience snowmobiling without needing upfront investment in purchasing a vehicle, making the activity more affordable and appealing. In addition, rental and tour companies actively promote snowmobiling as a tourist attraction, particularly in regions with snowy landscapes and winter tourism destinations. Thus, the expansion of rental and tour companies is driving the market's growth.

Additionally, Governments invest in developing and maintaining snowmobiling trails, parks, and recreational areas. By improving access to snowmobile destinations and ensuring trail safety, governments create favorable conditions for enthusiasts, increasing participation and demand for snowmobiles. Hence, increasing government support for winter tourism drives the market's growth.

However, Snowmobile sales and usage depend on snowfall availability and consistency in a region. In areas where snowfall is sporadic or limited, the demand for snowmobiles may be lower, as consumers cannot utilize the vehicles for an extended period. The demand for snowmobiles varies across different geographic regions based on climate conditions and seasonal changes. Thus, the seasonal demand is hampering the growth of the market.

By Displacement Type

Based on displacement type, the market is divided into <500 CC, 500 CC to 800 CC, and 800 CC & above. In 2022, the 500 CC to 800 CC segment garnered a 51% revenue share in the market. This category of snowmobiles balances power and mobility, making them suitable for various conditions and uses. They can handle groomed trails and deeper snow off-trail, appealing to many riders. They provide adequate acceleration and speed for recreational riders and enthusiasts.

By Engine Type

On the basis of engine type, the market is segmented into two-stroke engine and four-stroke engine. In 2022, the four-stroke engine segment attained a 26% revenue share in the market. In terms of volume four-stroke engine have 402.6 hundred units in 2022. Four-stroke engine technology has advanced significantly in recent years, resulting in better performance, reliability, and efficiency than earlier models. These advancements have made four-stroke snowmobiles more attractive to consumers who prioritize durability and long-term value. Also, four-stroke engines are generally more fuel-efficient and produce lower emissions. Cleaner-burning snowmobile engines are becoming more common as consumers become more ecologically concerned and environmental restrictions become stiffer.

By Distribution Channel

Based on distribution channel, the market is categorized into offline and online. In 2022, the offline segment registered the 79% revenue share in the market. Offline distribution channels give customers individualized support and direction by allowing them to contact trained employees who can make recommendations based on their budget, riding history, and personal preferences. This customized strategy increases client loyalty and trust while improving the buying experience.

By Regional Analysis

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Europe region generated a 32% revenue share in the market. There has been a surge in interest in winter sports and outdoor activities across Europe. Snowmobiling is increasingly recognized as an exhilarating way to explore snowy landscapes and is becoming more popular among outdoor enthusiasts. Additionally, many European countries are diversifying their winter tourism offerings beyond traditional activities like skiing and snowboarding. Snowmobiling tours and experiences are introduced as exciting alternatives, attracting tourists seeking unique winter adventures.

Recent Strategies Deployed in the Market

• Mar-2024: Polaris, Inc. expanded its snowmobile portfolio by launching the RMK SP and 650 Titan Adventure widetrack models. The RMK lineup will feature DYNAMIX suspension technology that offers riders more comfort and control.
• Feb-2024: Bombardier Recreational Products (BRP) Inc. expanded its electric snowmobile portfolio by unveiling the Ski-Doo Expedition Electric and the Lynx Adventure Electric. These snowmobiles are set to employ Roatx E-Power technology in their powertrain, featuring broader tracks engineered to enhance flotation, traction, and versatility.
• Jan-2024: Taiga Motors Corporation entered into a partnership with Sports Content Creation, LLC, commonly known as X Games. Under this partnership, Taiga will exclusively supply electric snowmobiles to X Games Aspen in 2024. Furthermore, Taiga will revolutionize athlete transportation onsite at the X Games and decrease emissions from its snowmobile fleet by up to 86%.
• Oct-2022: Bombardier Recreational Products (BRP) Inc. acquired all the assets related to the powersports business of Kongsberg Inc., an electronics manufacturing company. This acquisition will enable BRP to broaden its product portfolio as part of its electrification strategy. Moreover, BRP will enhance its proficiency in mechatronics and strengthen its capacity for innovation.
• Mar-2021: Arctic Cat Inc., a subsidiary of Textron Inc., expanded its snowmobile product portfolio by unveiling the Thundercat, BLAST XR 4000, and BLAST XR Touring 4000, the first mid-sized touring sled. The expanded capabilities include electronic power steering (EPS) for the first time on a high-performance, turbocharged sled. Moreover, the sleds are propelled by the industry's pioneering electronic fuel-injected, single-cylinder, 2-stroke engine, the 65+ HP-class C-TEC2 4000, boasting 397 cc.
• Sep-2020: Polaris, Inc. came into partnership with Zero Motorcycles, Inc., a provider of electric motorcycle powertrains and technology. In this partnership, Polaris aims to provide customers with an electric vehicle choice within its primary product segment. Furthermore, the partnership specifically targets off-road vehicles (ORV) and snowmobiles, aligning with Polaris's strategy to enhance its standing in powersports electrification.

List of Key Companies Profiled

• Deere & Company
• Suzuki Motor Corporation
• Bombardier Recreational Products (BRP) Inc.
• Yanmar Holdings Co., Ltd.
• Polaris, Inc.
• Alpina Snowmobiles S.r.l.
• Arctic Cat Inc. (Textron Inc.)
• Crazy Mountain Xtreme
• Taiga Motors Corporation
• AD Boivin Inc.

Global Snowmobile Market Report Segmentation

By Displacement Type (Volume, Hundred Units, USD Billion, 2019-2030)

• 500 CC to 800 CC
• 800 CC & above
• <500 CC

By Engine Type (Volume, Hundred Units, USD Billion, 2019-2030)

• Two-Stroke Engine
• Four-Stroke Engine

By Distribution Channel (Volume, Hundred Units, USD Billion, 2019-2030)

• Offline
• Online

By Geography (Volume, Hundred Units, USD Billion, 2019-2030)

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • New Zealand
  • Australia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Table of Contents

Chapter 1.Market Scope & Methodology

• 1.1Market Definition
• 1.2Objectives
• 1.3Market Scope
• 1.4Segmentation
  • 1.4.1Global Snowmobile Market, by Displacement Type
  • 1.4.2Global Snowmobile Market, by Engine Type
  • 1.4.3Global Snowmobile Market, by Distribution Channel
  • 1.4.4Global Snowmobile Market, by Geography
• 1.5Methodology for the research

Chapter 2.Market at a Glance

• 2.1Key Highlights

Chapter 3.Market Overview

• 3.1Introduction
  • 3.1.1Overview
    • 3.1.1.1Market Composition and Scenario
• 3.2Key Factors Impacting the Market
  • 3.2.1Market Drivers
  • 3.2.2Market Restraints
  • 3.2.3Market Opportunities
  • 3.2.4Market Challenges
• 3.3Porter's Five Forces Analysis

Chapter 4.Recent Strategies Deployed in Snowmobile Market

Chapter 5.Global Snowmobile Market, By Displacement Type

• 5.1Global 500 CC to 800 CC Market, By Region
• 5.2Global 800 CC & above Market, By Region
• 5.3Global <500 CC Market, By Region

Chapter 6.Global Snowmobile Market, By Engine Type

• 6.1Global Two-Stroke Engine Market, By Region
• 6.2Global Four-Stroke Engine Market, By Region

Chapter 7.Global Snowmobile Market, By Distribution Channel

• 7.1Global Offline Market, By Region
• 7.2Global Online Market, By Region

Chapter 8.Global Snowmobile Market, By Region

• 8.1North America Snowmobile Market
  • 8.1.1North America Snowmobile Market, By Displacement Type
    • 8.1.1.1North America 500 CC to 800 CC Market, By Country
    • 8.1.1.2North America 800 CC & above Market, By Country
    • 8.1.1.3North America <500 CC Market, By Country
  • 8.1.2North America Snowmobile Market, By Engine Type
    • 8.1.2.1North America Two-Stroke Engine Market, By Country
    • 8.1.2.2North America Four-Stroke Engine Market, By Country
  • 8.1.3North America Snowmobile Market, By Distribution Channel
    • 8.1.3.1North America Offline Market, By Country
    • 8.1.3.2North America Online Market, By Country
  • 8.1.4North America Snowmobile Market, By Country
    • 8.1.4.1US Snowmobile Market
      • 8.1.4.1.1US Snowmobile Market, By Displacement Type
      • 8.1.4.1.2US Snowmobile Market, By Engine Type
      • 8.1.4.1.3US Snowmobile Market, By Distribution Channel
    • 8.1.4.2Canada Snowmobile Market
      • 8.1.4.2.1Canada Snowmobile Market, By Displacement Type
      • 8.1.4.2.2Canada Snowmobile Market, By Engine Type
      • 8.1.4.2.3Canada Snowmobile Market, By Distribution Channel
    • 8.1.4.3Mexico Snowmobile Market
      • 8.1.4.3.1Mexico Snowmobile Market, By Displacement Type
      • 8.1.4.3.2Mexico Snowmobile Market, By Engine Type
      • 8.1.4.3.3Mexico Snowmobile Market, By Distribution Channel
    • 8.1.4.4Rest of North America Snowmobile Market
      • 8.1.4.4.1Rest of North America Snowmobile Market, By Displacement Type
      • 8.1.4.4.2Rest of North America Snowmobile Market, By Engine Type
      • 8.1.4.4.3Rest of North America Snowmobile Market, By Distribution Channel
• 8.2Europe Snowmobile Market
  • 8.2.1Europe Snowmobile Market, By Displacement Type
    • 8.2.1.1Europe 500 CC to 800 CC Market, By Country
    • 8.2.1.2Europe 800 CC & above Market, By Country
    • 8.2.1.3Europe <500 CC Market, By Country
  • 8.2.2Europe Snowmobile Market, By Engine Type
    • 8.2.2.1Europe Two-Stroke Engine Market, By Country
    • 8.2.2.2Europe Four-Stroke Engine Market, By Country
  • 8.2.3Europe Snowmobile Market, By Distribution Channel
    • 8.2.3.1Europe Offline Market, By Country
    • 8.2.3.2Europe Online Market, By Country
  • 8.2.4Europe Snowmobile Market, By Country
    • 8.2.4.1Germany Snowmobile Market
      • 8.2.4.1.1Germany Snowmobile Market, By Displacement Type
      • 8.2.4.1.2Germany Snowmobile Market, By Engine Type
      • 8.2.4.1.3Germany Snowmobile Market, By Distribution Channel
    • 8.2.4.2UK Snowmobile Market
      • 8.2.4.2.1UK Snowmobile Market, By Displacement Type
      • 8.2.4.2.2UK Snowmobile Market, By Engine Type
      • 8.2.4.2.3UK Snowmobile Market, By Distribution Channel
    • 8.2.4.3France Snowmobile Market
      • 8.2.4.3.1France Snowmobile Market, By Displacement Type
      • 8.2.4.3.2France Snowmobile Market, By Engine Type
      • 8.2.4.3.3France Snowmobile Market, By Distribution Channel
    • 8.2.4.4Russia Snowmobile Market
      • 8.2.4.4.1Russia Snowmobile Market, By Displacement Type
      • 8.2.4.4.2Russia Snowmobile Market, By Engine Type
      • 8.2.4.4.3Russia Snowmobile Market, By Distribution Channel
    • 8.2.4.5Spain Snowmobile Market
      • 8.2.4.5.1Spain Snowmobile Market, By Displacement Type
      • 8.2.4.5.2Spain Snowmobile Market, By Engine Type
      • 8.2.4.5.3Spain Snowmobile Market, By Distribution Channel
    • 8.2.4.6Italy Snowmobile Market
      • 8.2.4.6.1Italy Snowmobile Market, By Displacement Type
      • 8.2.4.6.2Italy Snowmobile Market, By Engine Type
      • 8.2.4.6.3Italy Snowmobile Market, By Distribution Channel
    • 8.2.4.7Rest of Europe Snowmobile Market
      • 8.2.4.7.1Rest of Europe Snowmobile Market, By Displacement Type
      • 8.2.4.7.2Rest of Europe Snowmobile Market, By Engine Type
      • 8.2.4.7.3Rest of Europe Snowmobile Market, By Distribution Channel
• 8.3Asia Pacific Snowmobile Market
  • 8.3.1Asia Pacific Snowmobile Market, By Displacement Type
    • 8.3.1.1Asia Pacific 500 CC to 800 CC Market, By Country
    • 8.3.1.2Asia Pacific 800 CC & above Market, By Country
    • 8.3.1.3Asia Pacific <500 CC Market, By Country
  • 8.3.2Asia Pacific Snowmobile Market, By Engine Type
    • 8.3.2.1Asia Pacific Two-Stroke Engine Market, By Country
    • 8.3.2.2Asia Pacific Four-Stroke Engine Market, By Country
  • 8.3.3Asia Pacific Snowmobile Market, By Distribution Channel
    • 8.3.3.1Asia Pacific Offline Market, By Country
    • 8.3.3.2Asia Pacific Online Market, By Country
  • 8.3.4Asia Pacific Snowmobile Market, By Country
    • 8.3.4.1China Snowmobile Market
      • 8.3.4.1.1China Snowmobile Market, By Displacement Type
      • 8.3.4.1.2China Snowmobile Market, By Engine Type
      • 8.3.4.1.3China Snowmobile Market, By Distribution Channel
    • 8.3.4.2Japan Snowmobile Market
      • 8.3.4.2.1Japan Snowmobile Market, By Displacement Type
      • 8.3.4.2.2Japan Snowmobile Market, By Engine Type
      • 8.3.4.2.3Japan Snowmobile Market, By Distribution Channel
    • 8.3.4.3India Snowmobile Market
      • 8.3.4.3.1India Snowmobile Market, By Displacement Type
      • 8.3.4.3.2India Snowmobile Market, By Engine Type
      • 8.3.4.3.3India Snowmobile Market, By Distribution Channel
    • 8.3.4.4South Korea Snowmobile Market
      • 8.3.4.4.1South Korea Snowmobile Market, By Displacement Type
      • 8.3.4.4.2South Korea Snowmobile Market, By Engine Type
      • 8.3.4.4.3South Korea Snowmobile Market, By Distribution Channel
    • 8.3.4.5Australia Snowmobile Market
      • 8.3.4.5.1Australia Snowmobile Market, By Displacement Type
      • 8.3.4.5.2Australia Snowmobile Market, By Engine Type
      • 8.3.4.5.3Australia Snowmobile Market, By Distribution Channel
    • 8.3.4.6New Zealand Snowmobile Market
      • 8.3.4.6.1New Zealand Snowmobile Market, By Displacement Type
      • 8.3.4.6.2New Zealand Snowmobile Market, By Engine Type
      • 8.3.4.6.3New Zealand Snowmobile Market, By Distribution Channel
    • 8.3.4.7Rest of Asia Pacific Snowmobile Market
      • 8.3.4.7.1Rest of Asia Pacific Snowmobile Market, By Displacement Type
      • 8.3.4.7.2Rest of Asia Pacific Snowmobile Market, By Engine Type
      • 8.3.4.7.3Rest of Asia Pacific Snowmobile Market, By Distribution Channel
• 8.4LAMEA Snowmobile Market
  • 8.4.1LAMEA Snowmobile Market, By Displacement Type
    • 8.4.1.1LAMEA 500 CC to 800 CC Market, By Country
    • 8.4.1.2LAMEA 800 CC & above Market, By Country
    • 8.4.1.3LAMEA <500 CC Market, By Country
  • 8.4.2LAMEA Snowmobile Market, By Engine Type
    • 8.4.2.1LAMEA Two-Stroke Engine Market, By Country
    • 8.4.2.2LAMEA Four-Stroke Engine Market, By Country
  • 8.4.3LAMEA Snowmobile Market, By Distribution Channel
    • 8.4.3.1LAMEA Offline Market, By Country
    • 8.4.3.2LAMEA Online Market, By Country
  • 8.4.4LAMEA Snowmobile Market, By Country
    • 8.4.4.1Argentina Snowmobile Market
      • 8.4.4.1.1Argentina Snowmobile Market, By Displacement Type
      • 8.4.4.1.2Argentina Snowmobile Market, By Engine Type
      • 8.4.4.1.3Argentina Snowmobile Market, By Distribution Channel
    • 8.4.4.2Chile Snowmobile Market
      • 8.4.4.2.1Chile Snowmobile Market, By Displacement Type
      • 8.4.4.2.2Chile Snowmobile Market, By Engine Type
      • 8.4.4.2.3Chile Snowmobile Market, By Distribution Channel
    • 8.4.4.3Peru Snowmobile Market
      • 8.4.4.3.1Peru Snowmobile Market, By Displacement Type
      • 8.4.4.3.2Peru Snowmobile Market, By Engine Type
      • 8.4.4.3.3Peru Snowmobile Market, By Distribution Channel
    • 8.4.4.4Rest of LAMEA Snowmobile Market
      • 8.4.4.4.1Rest of LAMEA Snowmobile Market, By Displacement Type
      • 8.4.4.4.2Rest of LAMEA Snowmobile Market, By Engine Type
      • 8.4.4.4.3Rest of LAMEA Snowmobile Market, By Distribution Channel

Chapter 9.Company Profiles

• 9.1Deere & Company
  • 9.1.1Company Overview
  • 9.1.2Financial Analysis
  • 9.1.3Segmental and Regional Analysis
  • 9.1.4Research & Development Expenses
  • 9.1.5SWOT Analysis
• 9.2Suzuki Motor Corporation
  • 9.2.1Company Overview
  • 9.2.2Financial Analysis
  • 9.2.3Segmental and Regional Analysis
  • 9.2.4Research & Development Expenses
  • 9.2.5SWOT Analysis
• 9.3Bombardier Recreational Products (BRP) Inc.
  • 9.3.1Company Overview
  • 9.3.2Financial Analysis
  • 9.3.3Regional Analysis
  • 9.3.4Recent strategies and developments:
    • 9.3.4.1Product Launches and Product Expansions:
    • 9.3.4.2Acquisition and Mergers:
  • 9.3.5SWOT Analysis
• 9.4Yanmar Holdings Co., Ltd.
  • 9.4.1Company Overview
  • 9.4.2Financial Analysis
  • 9.4.3Recent strategies and developments:
    • 9.4.3.1Acquisition and Mergers:
  • 9.4.4SWOT Analysis
• 9.5Polaris, Inc.
  • 9.5.1Company Overview
  • 9.5.2Financial Analysis
  • 9.5.3Regional & Segmental Analysis
  • 9.5.4Research & Development Expenses
  • 9.5.5Recent strategies and developments:
    • 9.5.5.1Partnerships, Collaborations, and Agreements:
    • 9.5.5.2Product Launches and Product Expansions:
  • 9.5.6SWOT Analysis
• 9.6Alpina Snowmobiles S.r.l.
  • 9.6.1Company Overview
  • 9.6.2SWOT Analysis
• 9.7Arctic Cat Inc. (Textron Inc.)
  • 9.7.1Company Overview
  • 9.7.2Financial Analysis
  • 9.7.3Segmental and Regional Analysis
  • 9.7.4Research & Development Expenses
  • 9.7.5Recent strategies and developments:
    • 9.7.5.1Product Launches and Product Expansions:
  • 9.7.6SWOT Analysis
• 9.8Crazy Mountain Xtreme
  • 9.8.1Company Overview
  • 9.8.2SWOT Analysis
• 9.9Taiga Motors Corporation
  • 9.9.1Company Overview
  • 9.9.2Recent strategies and developments:
    • 9.9.2.1Partnerships, Collaborations, and Agreements:
  • 9.9.3SWOT Analysis
• 9.10.AD Boivin Inc.
  • 9.10.1Company Overview
  • 9.10.2SWOT Analysis

Chapter 10.Winning Imperatives of Snowmobile Market