접객 로봇 : 시장 점유율 분석, 업계 동향 및 통계, 성장 예측(2026-2031년)

According to Mordor Intelligence, the hospitality robots market size was valued at USD 0.61 billion in 2025 and estimated to grow from USD 0.76 billion in 2026 to reach USD 2.23 billion by 2031, at a CAGR of 24.10% during the forecast period (2026-2031).

This report is Segmented by Robot Type (Reception and Mobile Guidance Robots, Delivery Robots, and More), Component (Hardware, Software, and Services), End-User (Hotels, Restaurants and Bars, Tand More), Deployment (Front-Of-House and Back-Of-House), and Geography (North America, South America, Europe, Asia Pacific, Middle East, and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Global Hospitality Robots Market Trends and Insights

Growing Penetration of Digital and Automation Technologies

Widespread digital transformation programs are pushing operators toward robotics as they seek unified, data-driven service models. Properties that integrate robots with cloud-based hotel and hospitality management software report 15%-30% uplifts in operational metrics such as room-service punctuality and housekeeping turnaround. Fleet-management dashboards provide managers with real-time location and task status, enabling proactive load balancing between robots and human staff. As IoT sensors and building-management systems expose their APIs, robots receive granular inputs on elevator availability, banquet hall occupancy, and environmental conditions, thereby improving task efficiency. At the same time, data captured through onboard cameras and lidar builds anonymized heat maps of guest traffic, allowing for the precise scheduling of staff where human touch delivers the most value. Suppliers highlight edge-AI modules that process images locally, reducing latency and addressing data-sovereignty concerns in Europe and parts of Asia.

Post-Pandemic Labour Shortages in Hospitality

Turnover rates remained 76% higher than pre-2020 levels in 2024 for food-service and lodging businesses. Managers consequently reassigned human staff to high-value interactions and deployed robots to handle repetitive workloads, including corridor deliveries, table busing, and corridor vacuuming. Properties using delivery robots have documented 20%-35% reductions in manual room-service runs, freeing attendants to focus on upselling or loyalty-program engagement at the front desk. In kitchens, semi-autonomous fry stations maintain output during shift gaps, ensuring consistent ticket times across service peaks, thereby maintaining consistency throughout service periods. These productivity gains mitigate wage-pressure risks and stabilize service quality in markets where immigration policy tightens the supply of seasonal workers.

High Upfront CAPEX for Small Operators

Purchase prices ranging from USD 15,000 to USD 50,000 per robot deter family-owned inns and independent cafes, which operate on razor-thin margins. Financing solutions are emerging in subscription robotics and revenue-sharing models, but adoption outside chain networks remains uneven. Small operators also face training overheads; lacking in-house IT teams, they often outsource maintenance to third-party integrators, thereby increasing the total cost of ownership. Vendors responding to this barrier now bundle multi-year service agreements, while leasing packages align payments with projected labor savings, yet the economics still favor larger properties with multi-unit rollouts.

Other drivers and restraints analyzed in the detailed report include:

1. Surge in Demand for Contact-less Guest Experiences
2. Government Incentives for Service-Robot Adoption
3. Interoperability and Integration Issues with Legacy PMS

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Delivery units retained a 39.05% slice of the hospitality robots market in 2025, underscoring their rapid ROI and straightforward workflow integration. Security and surveillance platforms, however, are expected to accelerate at a 26.1% CAGR to 2031, buoyed by property insurers' favorable premiums for sites employing active monitoring. These robots patrol lobbies and parking structures, streaming 360-degree video to centralized command centers and triggering real-time alerts when they detect suspicious patterns. In parallel, reception robots guide travelers through multilingual check-in steps, while cleaning robots tackle corridor vacuuming and UV-C disinfection of meeting rooms. Demonstrations of food-preparation robots, including Richtech's ADAM bartender at CES 2024, validate robotics' potential even in skilled culinary tasks.

A tightening regulatory framework ensures safe cohabitation between humans and autonomous machines. UL 3320 certification now serves as a procurement prerequisite for many full-service hotel chains, particularly in North America, thereby reinforcing the competitive advantage of compliant vendors. As safety standards mature, property owners anticipate broader integration, positioning robots as an indispensable pillar of forthcoming smart-hotel blueprints. Throughout the forecast horizon, diversified portfolios delivery, security, cleaning, and guidance will insulate suppliers from demand swings in any one application cluster, supporting stable contribution margins even as component costs decline.

Hardware accounted for 59.12% of 2025 spending, as operators paid for chassis, battery, and sensor assemblies crucial to robot autonomy. Yet the software layer is scaling fastest, advancing at a 25.05% CAGR, because AI-driven route optimization, natural language processing, and predictive maintenance algorithms unlock the full value of physical assets. Vendors are packaging over-the-air updates that extend the functional life of units; fleet-management portals push new behaviors without mechanical alteration, shifting revenue toward high-margin recurring licenses. For operators, analytics dashboards consolidate performance metrics across delivery, cleaning, and security fleets, offering enterprise-wide insights that inform staffing decisions.

The services slice, including installation, training, and 24/7 remote support, remains the smallest but strategically critical. As multi-property hotel groups roll out robots chain-wide, demand rises for certified technicians able to calibrate lidar units, integrate PMS APIs, and coordinate compliance inspections. Partnerships with regional systems integrators accelerate this capability build-out, particularly in Latin America and the Middle East, where localized support mitigates reputational risk associated with downtime during high-occupancy periods.

Complete Report Scope:

• By Robot Type
  • Reception and Mobile Guidance Robots
  • Delivery Robots
  • Cleaning Robots
  • Food-Preparation Robots
  • Security and Surveillance Robots
• By Component
  • Hardware
  • Software
  • Services
• By End-User
  • Hotels
  • Restaurants and Bars
  • Travel and Tourism Operators
  • Recreational Facilities, Events and Attractions
• By Deployment
  • Front-of-House
  • Back-of-House
• By Geography
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Europe
    • Germany
    • United Kingdom
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • South-East Asia
    • Rest of Asia Pacific
  • Middle East
    • Saudi Arabia
    • United Arab Emirates
    • Turkey
    • Rest of Middle East
  • Africa
    • South Africa
    • Nigeria
    • Rest of Africa

Geography Analysis

North America's dominant 37.70% share mirrors its history of early pilots and strong venture capital backing. Chain agreements allow suppliers to scale rapidly: Relay Robotics' multi-property installations improve the utilization of hotel elevators optimized for robot APIs. Canadian operators are focusing on security robots for parking lots at roadside properties, addressing safety concerns during labor shortages. Mexican resort corridors utilize bilingual delivery robots that enhance room-service basket sizes by displaying digital upsell prompts.

Asia Pacific's 25.8% CAGR underlines a convergence of policy support, manufacturing efficiencies, and guest tech affinity. In China, most three-star and above hotels deploy at least one service robot, and domestic brands such as Ninebot roll out metropolitan marketing campaigns to normalize robot-delivered amenities. Japan's aging population intensifies labor gaps in the hotel industry, and robots now handle late-night ramen deliveries in business hotels. Singapore's Changi hospitality cluster trials multi-function guidance robots that integrate with airport systems, creating seamless transitions from the arrival gate to the hotel lobby.

Europe balances GDPR-driven privacy requirements with environmental imperatives. German properties demand on-premise data processing, pushing vendors to enable edge-AI models that bypass cloud uploads. French boutique hotels emphasize design aesthetics, selecting robots with customizable exteriors that align with brand themes. Spain's coastal resorts deploy outdoor-rated security robots that patrol pool decks, freeing staff for guest-engagement activities.

1. Relay Robotics Inc.
2. LG Electronics Inc.
3. Bear Robotics Inc.
4. Ninebot Limited
5. Connected Robotics Inc.
6. Aethon Inc.
7. SoftBank Robotics Group Corp.
8. Knightscope Inc.
9. Pudu Robotics Co. Ltd.
10. Keenon Robotics Co. Ltd.
11. PAL Robotics SL
12. Tailos Inc.
13. Robotemi Ltd.
14. UBTECH Robotics Inc.
15. Savioke Inc.
16. Service Robots GmbH
17. Innova Robotics and Automation
18. OrionStar Robotics Co. Ltd.
19. Cobalt Robotics Inc.
20. Richtech Robotics Inc.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Growing penetration of digital and automation technologies
  • 4.2.2 Post-pandemic labour shortages in hospitality
  • 4.2.3 Declining sensor and component prices
  • 4.2.4 Surge in demand for contact-less guest experiences
  • 4.2.5 Government incentives for service-robot adoption
  • 4.2.6 Edge-AI enabling real-time on-premise analytics
• 4.3 Market Restraints
  • 4.3.1 High upfront CAPEX for small operators
  • 4.3.2 Interoperability and integration issues with legacy PMS
  • 4.3.3 Data-privacy concerns in guest-facing use-cases
  • 4.3.4 Limited ROI outside tier-1 properties
• 4.4 Industry Value Chain Analysis
• 4.5 Regulatory Landscape
• 4.6 Technological Outlook
• 4.7 Impact of Macroeconomic Factors
• 4.8 Porter's Five Forces Analysis
  • 4.8.1 Threat of New Entrants
  • 4.8.2 Bargaining Power of Buyers
  • 4.8.3 Bargaining Power of Suppliers
  • 4.8.4 Threat of Substitute Products
  • 4.8.5 Intensity of Competitive Rivalry

5 MARKET SIZE AND GROWTH FORECASTS (VALUE)

• 5.1 By Robot Type
  • 5.1.1 Reception and Mobile Guidance Robots
  • 5.1.2 Delivery Robots
  • 5.1.3 Cleaning Robots
  • 5.1.4 Food-Preparation Robots
  • 5.1.5 Security and Surveillance Robots
• 5.2 By Component
  • 5.2.1 Hardware
  • 5.2.2 Software
  • 5.2.3 Services
• 5.3 By End-User
  • 5.3.1 Hotels
  • 5.3.2 Restaurants and Bars
  • 5.3.3 Travel and Tourism Operators
  • 5.3.4 Recreational Facilities, Events and Attractions
• 5.4 By Deployment
  • 5.4.1 Front-of-House
  • 5.4.2 Back-of-House
• 5.5 By Geography
  • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
  • 5.5.2 South America
    • 5.5.2.1 Brazil
    • 5.5.2.2 Argentina
    • 5.5.2.3 Rest of South America
  • 5.5.3 Europe
    • 5.5.3.1 Germany
    • 5.5.3.2 United Kingdom
    • 5.5.3.3 France
    • 5.5.3.4 Italy
    • 5.5.3.5 Spain
    • 5.5.3.6 Rest of Europe
  • 5.5.4 Asia Pacific
    • 5.5.4.1 China
    • 5.5.4.2 Japan
    • 5.5.4.3 India
    • 5.5.4.4 South Korea
    • 5.5.4.5 South-East Asia
    • 5.5.4.6 Rest of Asia Pacific
  • 5.5.5 Middle East
    • 5.5.5.1 Saudi Arabia
    • 5.5.5.2 United Arab Emirates
    • 5.5.5.3 Turkey
    • 5.5.5.4 Rest of Middle East
  • 5.5.6 Africa
    • 5.5.6.1 South Africa
    • 5.5.6.2 Nigeria
    • 5.5.6.3 Rest of Africa

6 COMPETITIVE LANDSCAPE

• 6.1 Market Concentration
• 6.2 Strategic Moves
• 6.3 Market Share Analysis
• 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
  • 6.4.1 Relay Robotics Inc.
  • 6.4.2 LG Electronics Inc.
  • 6.4.3 Bear Robotics Inc.
  • 6.4.4 Ninebot Limited
  • 6.4.5 Connected Robotics Inc.
  • 6.4.6 Aethon Inc.
  • 6.4.7 SoftBank Robotics Group Corp.
  • 6.4.8 Knightscope Inc.
  • 6.4.9 Pudu Robotics Co. Ltd.
  • 6.4.10 Keenon Robotics Co. Ltd.
  • 6.4.11 PAL Robotics SL
  • 6.4.12 Tailos Inc.
  • 6.4.13 Robotemi Ltd.
  • 6.4.14 UBTECH Robotics Inc.
  • 6.4.15 Savioke Inc.
  • 6.4.16 Service Robots GmbH
  • 6.4.17 Innova Robotics and Automation
  • 6.4.18 OrionStar Robotics Co. Ltd.
  • 6.4.19 Cobalt Robotics Inc.
  • 6.4.20 Richtech Robotics Inc.

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

• 7.1 White-space and Unmet-Need Assessment