디지털 영어 학습 : 세계 시장 점유율과 순위, 총판매량 및 수요 예측(2025-2031년)

The global market for Digital English Language Learning was estimated to be worth US$ 12500 million in 2024 and is forecast to a readjusted size of US$ 26647 million by 2031 with a CAGR of 12.0% during the forecast period 2025-2031.

Digital English language learning refers to an educational model that helps learners improve their English language skills using various digital tools, platforms, and resources. The product scope includes all aspects of English learning, such as vocabulary, grammar, listening, speaking, writing, and reading comprehension. Unlike traditional paper-based materials, digital English language learning leverages the internet and software applications to offer more flexible, interactive, and personalized learning experiences to meet the diverse needs of learners. Current digital learning platforms offer a wide range of resources, including online courses, instructional videos, speech recognition technology, and AI tutoring systems, providing learners with more convenient and efficient learning options.

As technology continues to evolve, digital language learning platforms are shifting from simple self-study tools to more comprehensive, intelligent learning systems. For example, AI-based personalized learning platforms can tailor learning plans based on learners' language proficiency, progress, and interests. Furthermore, as globalization accelerates, the importance of English as a global lingua franca has become more pronounced, driving more people, especially in non-English-speaking countries and regions, to embrace digital English learning methods.

The digital English language learning market has experienced rapid growth in recent years, driven by several factors. Firstly, the widespread availability of the internet and mobile devices has made learning resources accessible anytime and anywhere, greatly facilitating the learning process. Secondly, advancements in artificial intelligence and big data technologies have made personalized learning possible. Learning platforms can now offer customized content based on learners' progress and areas of weakness, thus improving learning efficiency. Additionally, the increasing importance of English as a global lingua franca, particularly in the workplace, academia, and international communication, has further driven the demand for English learning.

In terms of market opportunities, digital learning platforms are gradually expanding from traditional educational institutions to corporate training, online tutoring, and other areas, offering personalized learning services to a broader range of learners. However, the market also faces certain risks, including the rapid pace of technological advancements and uneven quality of platform content. Despite these challenges, the market's potential remains vast, driven by continuous innovations in educational technology and growing demand for English language proficiency.

In terms of market concentration, the competition in the market is relatively fragmented. While some large platforms hold significant market shares, many small innovative companies continue to emerge, providing more opportunities for competition and innovation. Regarding downstream demand trends, there is a growing demand for interactive and personalized learning experiences, with the latest technologies such as speech recognition and AI-assisted teaching becoming important trends to enhance the learning experience.

This report aims to provide a comprehensive presentation of the global market for Digital English Language Learning, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Digital English Language Learning by region & country, by Type, and by Application.

The Digital English Language Learning market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Digital English Language Learning.

Market Segmentation

By Company

• Berlitz Languages
• Pearson ELT
• Sanako Corporation
• EF Education First
• Inlingua International
• Rosetta Stone
• WEBi
• Voxy
• New Oriental
• Wall Street English
• iTutorGroup
• 51talk
• Busuu
• Duolingo
• VIPKID
• Hujiang
• Babbel
• Preply
• Eleutian Technology
• Memrise

Segment by Type

• On-premise
• Cloud based

Segment by Application

• For Educational & Tests
• For Businesses
• For Kids and Teens
• For Adults

By Region

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • India
  • Australia
  • Rest of Asia-Pacific
• Europe
  • Germany
  • France
  • U.K.
  • Italy
  • Netherlands
  • Nordic Countries
  • Rest of Europe
• Latin America
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa
  • Turkey
  • Saudi Arabia
  • UAE
  • Rest of MEA

Chapter Outline

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Digital English Language Learning company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Digital English Language Learning in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Digital English Language Learning in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

Table of Contents

1 Market Overview

• 1.1 Digital English Language Learning Product Introduction
• 1.2 Global Digital English Language Learning Market Size Forecast (2020-2031)
• 1.3 Digital English Language Learning Market Trends & Drivers
  • 1.3.1 Digital English Language Learning Industry Trends
  • 1.3.2 Digital English Language Learning Market Drivers & Opportunity
  • 1.3.3 Digital English Language Learning Market Challenges
  • 1.3.4 Digital English Language Learning Market Restraints
• 1.4 Assumptions and Limitations
• 1.5 Study Objectives
• 1.6 Years Considered

2 Competitive Analysis by Company

• 2.1 Global Digital English Language Learning Players Revenue Ranking (2024)
• 2.2 Global Digital English Language Learning Revenue by Company (2020-2025)
• 2.3 Key Companies Digital English Language Learning Manufacturing Base Distribution and Headquarters
• 2.4 Key Companies Digital English Language Learning Product Offered
• 2.5 Key Companies Time to Begin Mass Production of Digital English Language Learning
• 2.6 Digital English Language Learning Market Competitive Analysis
  • 2.6.1 Digital English Language Learning Market Concentration Rate (2020-2025)
  • 2.6.2 Global 5 and 10 Largest Companies by Digital English Language Learning Revenue in 2024
  • 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Digital English Language Learning as of 2024)
• 2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

• 3.1 Introduction by Type
  • 3.1.1 On-premise
  • 3.1.2 Cloud based
• 3.2 Global Digital English Language Learning Sales Value by Type
  • 3.2.1 Global Digital English Language Learning Sales Value by Type (2020 VS 2024 VS 2031)
  • 3.2.2 Global Digital English Language Learning Sales Value, by Type (2020-2031)
  • 3.2.3 Global Digital English Language Learning Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

• 4.1 Introduction by Application
  • 4.1.1 For Educational & Tests
  • 4.1.2 For Businesses
  • 4.1.3 For Kids and Teens
  • 4.1.4 For Adults
• 4.2 Global Digital English Language Learning Sales Value by Application
  • 4.2.1 Global Digital English Language Learning Sales Value by Application (2020 VS 2024 VS 2031)
  • 4.2.2 Global Digital English Language Learning Sales Value, by Application (2020-2031)
  • 4.2.3 Global Digital English Language Learning Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

• 5.1 Global Digital English Language Learning Sales Value by Region
  • 5.1.1 Global Digital English Language Learning Sales Value by Region: 2020 VS 2024 VS 2031
  • 5.1.2 Global Digital English Language Learning Sales Value by Region (2020-2025)
  • 5.1.3 Global Digital English Language Learning Sales Value by Region (2026-2031)
  • 5.1.4 Global Digital English Language Learning Sales Value by Region (%), (2020-2031)
• 5.2 North America
  • 5.2.1 North America Digital English Language Learning Sales Value, 2020-2031
  • 5.2.2 North America Digital English Language Learning Sales Value by Country (%), 2024 VS 2031
• 5.3 Europe
  • 5.3.1 Europe Digital English Language Learning Sales Value, 2020-2031
  • 5.3.2 Europe Digital English Language Learning Sales Value by Country (%), 2024 VS 2031
• 5.4 Asia Pacific
  • 5.4.1 Asia Pacific Digital English Language Learning Sales Value, 2020-2031
  • 5.4.2 Asia Pacific Digital English Language Learning Sales Value by Region (%), 2024 VS 2031
• 5.5 South America
  • 5.5.1 South America Digital English Language Learning Sales Value, 2020-2031
  • 5.5.2 South America Digital English Language Learning Sales Value by Country (%), 2024 VS 2031
• 5.6 Middle East & Africa
  • 5.6.1 Middle East & Africa Digital English Language Learning Sales Value, 2020-2031
  • 5.6.2 Middle East & Africa Digital English Language Learning Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

• 6.1 Key Countries/Regions Digital English Language Learning Sales Value Growth Trends, 2020 VS 2024 VS 2031
• 6.2 Key Countries/Regions Digital English Language Learning Sales Value, 2020-2031
• 6.3 United States
  • 6.3.1 United States Digital English Language Learning Sales Value, 2020-2031
  • 6.3.2 United States Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.3.3 United States Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.4 Europe
  • 6.4.1 Europe Digital English Language Learning Sales Value, 2020-2031
  • 6.4.2 Europe Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.4.3 Europe Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.5 China
  • 6.5.1 China Digital English Language Learning Sales Value, 2020-2031
  • 6.5.2 China Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.5.3 China Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.6 Japan
  • 6.6.1 Japan Digital English Language Learning Sales Value, 2020-2031
  • 6.6.2 Japan Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.6.3 Japan Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.7 South Korea
  • 6.7.1 South Korea Digital English Language Learning Sales Value, 2020-2031
  • 6.7.2 South Korea Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.7.3 South Korea Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.8 Southeast Asia
  • 6.8.1 Southeast Asia Digital English Language Learning Sales Value, 2020-2031
  • 6.8.2 Southeast Asia Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.8.3 Southeast Asia Digital English Language Learning Sales Value by Application, 2024 VS 2031
• 6.9 India
  • 6.9.1 India Digital English Language Learning Sales Value, 2020-2031
  • 6.9.2 India Digital English Language Learning Sales Value by Type (%), 2024 VS 2031
  • 6.9.3 India Digital English Language Learning Sales Value by Application, 2024 VS 2031

7 Company Profiles

• 7.1 Berlitz Languages
  • 7.1.1 Berlitz Languages Profile
  • 7.1.2 Berlitz Languages Main Business
  • 7.1.3 Berlitz Languages Digital English Language Learning Products, Services and Solutions
  • 7.1.4 Berlitz Languages Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.1.5 Berlitz Languages Recent Developments
• 7.2 Pearson ELT
  • 7.2.1 Pearson ELT Profile
  • 7.2.2 Pearson ELT Main Business
  • 7.2.3 Pearson ELT Digital English Language Learning Products, Services and Solutions
  • 7.2.4 Pearson ELT Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.2.5 Pearson ELT Recent Developments
• 7.3 Sanako Corporation
  • 7.3.1 Sanako Corporation Profile
  • 7.3.2 Sanako Corporation Main Business
  • 7.3.3 Sanako Corporation Digital English Language Learning Products, Services and Solutions
  • 7.3.4 Sanako Corporation Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.3.5 Sanako Corporation Recent Developments
• 7.4 EF Education First
  • 7.4.1 EF Education First Profile
  • 7.4.2 EF Education First Main Business
  • 7.4.3 EF Education First Digital English Language Learning Products, Services and Solutions
  • 7.4.4 EF Education First Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.4.5 EF Education First Recent Developments
• 7.5 Inlingua International
  • 7.5.1 Inlingua International Profile
  • 7.5.2 Inlingua International Main Business
  • 7.5.3 Inlingua International Digital English Language Learning Products, Services and Solutions
  • 7.5.4 Inlingua International Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.5.5 Inlingua International Recent Developments
• 7.6 Rosetta Stone
  • 7.6.1 Rosetta Stone Profile
  • 7.6.2 Rosetta Stone Main Business
  • 7.6.3 Rosetta Stone Digital English Language Learning Products, Services and Solutions
  • 7.6.4 Rosetta Stone Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.6.5 Rosetta Stone Recent Developments
• 7.7 WEBi
  • 7.7.1 WEBi Profile
  • 7.7.2 WEBi Main Business
  • 7.7.3 WEBi Digital English Language Learning Products, Services and Solutions
  • 7.7.4 WEBi Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.7.5 WEBi Recent Developments
• 7.8 Voxy
  • 7.8.1 Voxy Profile
  • 7.8.2 Voxy Main Business
  • 7.8.3 Voxy Digital English Language Learning Products, Services and Solutions
  • 7.8.4 Voxy Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.8.5 Voxy Recent Developments
• 7.9 New Oriental
  • 7.9.1 New Oriental Profile
  • 7.9.2 New Oriental Main Business
  • 7.9.3 New Oriental Digital English Language Learning Products, Services and Solutions
  • 7.9.4 New Oriental Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.9.5 New Oriental Recent Developments
• 7.10 Wall Street English
  • 7.10.1 Wall Street English Profile
  • 7.10.2 Wall Street English Main Business
  • 7.10.3 Wall Street English Digital English Language Learning Products, Services and Solutions
  • 7.10.4 Wall Street English Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.10.5 Wall Street English Recent Developments
• 7.11 iTutorGroup
  • 7.11.1 iTutorGroup Profile
  • 7.11.2 iTutorGroup Main Business
  • 7.11.3 iTutorGroup Digital English Language Learning Products, Services and Solutions
  • 7.11.4 iTutorGroup Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.11.5 iTutorGroup Recent Developments
• 7.12 51talk
  • 7.12.1 51talk Profile
  • 7.12.2 51talk Main Business
  • 7.12.3 51talk Digital English Language Learning Products, Services and Solutions
  • 7.12.4 51talk Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.12.5 51talk Recent Developments
• 7.13 Busuu
  • 7.13.1 Busuu Profile
  • 7.13.2 Busuu Main Business
  • 7.13.3 Busuu Digital English Language Learning Products, Services and Solutions
  • 7.13.4 Busuu Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.13.5 Busuu Recent Developments
• 7.14 Duolingo
  • 7.14.1 Duolingo Profile
  • 7.14.2 Duolingo Main Business
  • 7.14.3 Duolingo Digital English Language Learning Products, Services and Solutions
  • 7.14.4 Duolingo Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.14.5 Duolingo Recent Developments
• 7.15 VIPKID
  • 7.15.1 VIPKID Profile
  • 7.15.2 VIPKID Main Business
  • 7.15.3 VIPKID Digital English Language Learning Products, Services and Solutions
  • 7.15.4 VIPKID Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.15.5 VIPKID Recent Developments
• 7.16 Hujiang
  • 7.16.1 Hujiang Profile
  • 7.16.2 Hujiang Main Business
  • 7.16.3 Hujiang Digital English Language Learning Products, Services and Solutions
  • 7.16.4 Hujiang Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.16.5 Hujiang Recent Developments
• 7.17 Babbel
  • 7.17.1 Babbel Profile
  • 7.17.2 Babbel Main Business
  • 7.17.3 Babbel Digital English Language Learning Products, Services and Solutions
  • 7.17.4 Babbel Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.17.5 Babbel Recent Developments
• 7.18 Preply
  • 7.18.1 Preply Profile
  • 7.18.2 Preply Main Business
  • 7.18.3 Preply Digital English Language Learning Products, Services and Solutions
  • 7.18.4 Preply Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.18.5 Preply Recent Developments
• 7.19 Eleutian Technology
  • 7.19.1 Eleutian Technology Profile
  • 7.19.2 Eleutian Technology Main Business
  • 7.19.3 Eleutian Technology Digital English Language Learning Products, Services and Solutions
  • 7.19.4 Eleutian Technology Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.19.5 Eleutian Technology Recent Developments
• 7.20 Memrise
  • 7.20.1 Memrise Profile
  • 7.20.2 Memrise Main Business
  • 7.20.3 Memrise Digital English Language Learning Products, Services and Solutions
  • 7.20.4 Memrise Digital English Language Learning Revenue (US$ Million) & (2020-2025)
  • 7.20.5 Memrise Recent Developments

8 Industry Chain Analysis

• 8.1 Digital English Language Learning Industrial Chain
• 8.2 Digital English Language Learning Upstream Analysis
  • 8.2.1 Key Raw Materials
  • 8.2.2 Raw Materials Key Suppliers
  • 8.2.3 Manufacturing Cost Structure
• 8.3 Midstream Analysis
• 8.4 Downstream Analysis (Customers Analysis)
• 8.5 Sales Model and Sales Channels
  • 8.5.1 Digital English Language Learning Sales Model
  • 8.5.2 Sales Channel
  • 8.5.3 Digital English Language Learning Distributors

9 Research Findings and Conclusion

10 Appendix

• 10.1 Research Methodology
  • 10.1.1 Methodology/Research Approach
    • 10.1.1.1 Research Programs/Design
    • 10.1.1.2 Market Size Estimation
    • 10.1.1.3 Market Breakdown and Data Triangulation
  • 10.1.2 Data Source
    • 10.1.2.1 Secondary Sources
    • 10.1.2.2 Primary Sources
• 10.2 Author Details
• 10.3 Disclaimer