휴대용 공기청정기 시장 규모, 점유율, 성장 분석 : 기술별, 유형별, 판매 채널별, 용도별, 적용 범위별, 지역별 - 산업 예측(2024-2031년)

Global Portable Air Purifier Market size was valued at USD 8.5 billion in 2022 and is poised to grow from USD 9.37 billion in 2023 to USD 20.37 billion by 2031, growing at a CAGR of 10.2% during the forecast period (2024-2031).

The Global Portable Air Purifier market is experiencing remarkable growth, driven by heightened consumer awareness of air pollution's adverse health effects. As individuals become more health-conscious, the demand for portable air purifiers is rising, particularly among the emerging middle class with increased disposable income. This trend is further bolstered by innovative product offerings and strong after-sales support from market players. The shift toward urbanization, coupled with a growing working-class population, has also enhanced the popularity of hypermarkets in both developed and developing nations, facilitating access to competitively priced air purification solutions. In the healthcare sector, the integration of HVAC systems for airborne particle purification is contributing to overall market expansion. Furthermore, the escalating pollution levels globally are leading to a greater reliance on portable air purifiers, which are favored for their cost-effectiveness and ability to enhance indoor air quality and comfort in confined spaces. Overall, the combination of rising health concerns, urbanization, and accessibility to affordable products is set to sustain the upward trajectory of the portable air purifier market.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Portable Air Purifier market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Portable Air Purifier Market Segmental Analysis

Global Portable Air Purifier Market is segmented by technology, type, sales channel, application, coverage range and region. Based on technology, the market is segmented into high-efficiency particulate air (HEPA), activated carbon filtration, ionic filters, electrostatic precipitators and UV light purifiers. Based on type, the market is segmented into stand-alone and in-duct. Based on sales channel, the market is segmented into online and offline. Based on application, the market is segmented into residential, commercial and industrial. Based on coverage range, the market is segmented into below 200 sq. ft., 200-400 sq. ft. and above 400 sq. ft. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Portable Air Purifier Market

The Global Portable Air Purifier market is being propelled by a rising consciousness about air pollution and its associated health risks. As consumers become more informed about the detrimental effects of poor air quality on their well-being, there is a noticeable surge in the demand for portable air purifiers. Individuals are increasingly prioritizing the quality of indoor air, recognizing its vital role in maintaining respiratory health. This heightened awareness and concern are significantly contributing to the growing acceptance and usage of air purifiers in various settings, ultimately driving the market forward as people seek effective solutions to ensure cleaner, healthier living environments.

Restraints in the Global Portable Air Purifier Market

One significant restraint in the Global Portable Air Purifier market is the high initial cost associated with these devices. Many models, especially those featuring advanced filtration technologies, tend to have a steep price tag. This financial barrier can hinder the widespread adoption of portable air purifiers, particularly in price-sensitive markets where consumers may be reluctant to invest in such products. As budget-conscious buyers prioritize affordability, the elevated costs may deter potential customers from purchasing air purifiers, thereby impacting overall market growth and limiting access to cleaner air, especially in regions where demand for improved air quality is high.

Market Trends of the Global Portable Air Purifier Market

The global portable air purifier market is witnessing a significant trend driven by heightened awareness of indoor air quality among consumers. As health consciousness rises due to urbanization and industrialization, individuals are increasingly concerned about the adverse effects of indoor air pollution, including allergens and harmful particles. This growing awareness is propelling demand for portable air purifiers that offer effective, on-the-go solutions for improving air quality in homes, offices, and confined spaces. Additionally, the prevalence of respiratory diseases further reinforces the need for such devices, prompting a shift in consumer preferences towards advanced air purification technologies and fostering growth in the market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Value Chain Analysis
• Case Study Analysis
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Market Attractiveness Index
• Pricing Analysis

Portable Air Purifier Market Size by Technology & CAGR (2024-2031)

• Market Overview
• High-Efficiency Particulate Air (HEPA)
• Activated Carbon Filtration
• Ionic Filters
• Electrostatic Precipitators
• UV Light Purifiers

Portable Air Purifier Market Size by Type & CAGR (2024-2031)

• Market Overview
• Stand-Alone
• In-Duct

Portable Air Purifier Market Size by Sales Channel & CAGR (2024-2031)

• Market Overview
• Online
• Offline
  • Hypermarkets and Supermarkets
  • Convenience Stores

Portable Air Purifier Market Size by Application & CAGR (2024-2031)

• Market Overview
• Residential
  • Small Homes
  • Large Homes
• Commercial
  • Offices
  • Restaurants
• Hospitals
• Others
• Industrial
  • Manufacturing Plants
  • Warehouses

Portable Air Purifier Market Size by Coverage Range & CAGR (2024-2031)

• Market Overview
• Below 200 sq. ft.
• 200-400 sq. ft.
• Above 400 sq. ft.

Portable Air Purifier Market Size & CAGR (2024-2031)

• North America, (Technology, Type, Sales Channel, Application, Coverage Range)
  • US
  • Canada
• Europe, (Technology, Type, Sales Channel, Application, Coverage Range)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Technology, Type, Sales Channel, Application, Coverage Range)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Technology, Type, Sales Channel, Application, Coverage Range)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Technology, Type, Sales Channel, Application, Coverage Range)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Honeywell International Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Whirlpool Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Panasonic Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Levoit
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coway
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Philips
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sharp Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dyson Technology Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Austin Air Systems Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blueair
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3M
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Daikin Applied
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Midea
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samsung Electronics
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG Electronics
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IQAir
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alen Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Winix Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rabbit Air
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hamilton Beach Brands, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation