HR 애널리틱스 시장 규모, 점유율, 성장 분석 : 솔루션별, 서비스별, 전개 방식별, 기업 규모별, 최종 용도별, 지역별 - 산업 예측(2025-2032년)

Global HR Analytics Market size was valued at USD 4.3 billion in 2023 and is poised to grow from USD 4.97 billion in 2024 to USD 15.85 billion by 2032, growing at a CAGR of 15.6% during the forecast period (2025-2032).

The Global HR Analytics Market is significantly influenced by organizations' increasing focus on leveraging data to enhance workforce management. As companies strive to boost productivity, retain top talent, and minimize operational expenses, HR analytics plays a crucial role in analyzing employee performance, engagement, and turnover trends. This analytical approach yields predictive insights, which can identify potential employee attrition and pinpoint areas for skill enhancement. The adoption of data-driven HR strategies not only streamlines recruitment and succession planning but also optimizes overall workforce effectiveness, leading to improved organizational outcomes. A notable trend is the rise in cloud-based HR solutions, allowing seamless data integration across departments, real-time analytics access, and cost-effective scalability, which collectively drive faster decision-making and increased competitive agility.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global HR Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global HR Analytics Market Segments Analysis

Global HR Analytics Market is segmented by Solution, Service, Deployment Mode, Enterprise Size, End Use and region. Based on Solution, the market is segmented into Employee Engagement & Development, Payroll & Compensation, Recruitment, Retention, Talent Analytics, Workforce Planning and Others. Based on Service, the market is segmented into Implementation & Integration, Support & Maintenance and Training & Consulting. Based on Deployment Mode, the market is segmented into Hosted and On-premise. Based on Enterprise Size, the market is segmented into Large Enterprise and Small & Medium Enterprise. Based on End Use, the market is segmented into Academia, BFSI, Government, Healthcare, IT & Telecom, Manufacturing, Retail and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global HR Analytics Market

Organizations are increasingly emphasizing employee satisfaction and engagement as key factors in enhancing productivity and minimizing turnover rates. By leveraging HR analytics, businesses can effectively monitor engagement metrics, pinpoint potential issues, and devise tailored strategies to improve the overall employee experience. This increased commitment to fostering a positive work environment has led to a greater adoption of HR analytics solutions on a global scale, as companies recognize the value of data-driven insights in optimizing workforce management and creating a more engaged and productive workforce. Consequently, the demand for HR analytics is significantly growing across various industries worldwide.

Restraints in the Global HR Analytics Market

The global HR analytics market encounters significant hurdles stemming from a scarcity of professionals proficient in data analysis, artificial intelligence, and human resources processes. Many organizations find it difficult to attract and maintain qualified talent who can effectively utilize analytics tools. This shortage hinders the widespread adoption of HR analytics, ultimately restricting the potential advantages that these innovative solutions could offer to businesses around the world. As a result, companies may experience challenges in optimizing their HR strategies and deriving valuable insights from data, limiting the overall growth and efficacy of HR analytics initiatives in the market.

Market Trends of the Global HR Analytics Market

The global HR analytics market is witnessing a significant trend towards prioritizing employee experience and engagement analytics. Organizations are increasingly harnessing the power of data to assess employee satisfaction, engagement levels, and overall well-being. By utilizing insights from feedback, performance metrics, and behavioral data, businesses are implementing focused strategies aimed at improving workplace culture, enhancing productivity, and fostering talent retention. This shift reflects a growing recognition of the critical role employee experience plays in organizational success, positioning engagement analytics as a pivotal component of HR strategies striving for a more responsive and adaptive workforce in a competitive market landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global HR Analytics Market Size by Solution & CAGR (2025-2032)

• Market Overview
• Employee Engagement & Development
• Payroll & Compensation
• Recruitment
• Retention
• Talent Analytics
• Workforce Planning
• Others

Global HR Analytics Market Size by Service & CAGR (2025-2032)

• Market Overview
• Implementation & Integration
• Support & Maintenance
• Training & Consulting

Global HR Analytics Market Size by Deployment Mode & CAGR (2025-2032)

• Market Overview
• Hosted
• On-premise

Global HR Analytics Market Size by Enterprise Size & CAGR (2025-2032)

• Market Overview
• Large Enterprise
• Small & Medium Enterprise

Global HR Analytics Market Size by End Use & CAGR (2025-2032)

• Market Overview
• Academia
• BFSI
• Government
• Healthcare
• IT & Telecom
• Manufacturing
• Retail
• Others

Global HR Analytics Market Size & CAGR (2025-2032)

• North America (Solution, Service, Deployment Mode, Enterprise Size, End Use)
  • US
  • Canada
• Europe (Solution, Service, Deployment Mode, Enterprise Size, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Solution, Service, Deployment Mode, Enterprise Size, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Solution, Service, Deployment Mode, Enterprise Size, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Solution, Service, Deployment Mode, Enterprise Size, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Visier, Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Workday Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ADP Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• UKG (Ultimate Kronos Group) (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tableau (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crunchr BV (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• One Model (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ChartHop Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Culture Amp Pty Ltd (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lattice HQ Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eightfold AI Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deel, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glint (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HiBob Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orgvue Limited (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Qualtrics (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ceridian HCM Holding Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BambooHR LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations