비트루트 파우더 시장 규모, 점유율 및 성장 분석 : 제품별, 용도별, 유통 채널별, 지역별 - 업계 예측(2026-2033년)

Global Beetroot Powder Market size was valued at USD 462.79 Million in 2024 and is poised to grow from USD 508.61 Million in 2025 to USD 1082.34 Million by 2033, growing at a CAGR of 9.9% during the forecast period (2026-2033).

The global beetroot powder market is experiencing significant growth driven by rising consumer demand for natural and clean-label foods and beverages. Increased awareness of beetroot's health benefits, such as cardiovascular enhancements, stamina boosts, and antioxidant properties, is leading to its widespread use in energy drinks, nutritional supplements, and functional foods. Furthermore, the growing plant-based dietary trend is contributing to heightened demand among vegan consumers. The application of beetroot powder in cosmetics and as a natural food colorant further expands its market presence. However, challenges such as a short shelf life, sensitivity to light and temperature, and geographic variability in beet quality can impact supply consistency. Additionally, higher prices of organic and non-GMO options may deter cost-sensitive consumers, particularly in developing regions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Beetroot Powder market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Beetroot Powder Market Segments Analysis

Global Beetroot Powder Market is segmented by Product, Application, Distribution Channel and region. Based on Product, the market is segmented into Conventional and Organic. Based on Application, the market is segmented into Food & Beverage, Nutraceuticals & Dietary Supplements, Cosmetics & Personal Care and Others. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Convenience Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Beetroot Powder Market

The global market for beetroot powder is being driven by an increasing consumer preference for clean-label, plant-based products that provide enhanced health benefits beyond conventional nutrition. Rich in nitrates and antioxidants, beetroot powder aligns perfectly with this demand, making it an attractive ingredient for functional foods, beverages, and dietary supplements. Its popularity is especially notable among fitness enthusiasts who seek to improve their stamina and support cardiovascular health. As consumers become more health-conscious, the appeal of beetroot powder continues to grow, positioning it as a valuable addition to a variety of products aimed at promoting overall wellness.

Restraints in the Global Beetroot Powder Market

The stability and shelf life of beetroot powder are significantly influenced by exposure to heat, moisture, and light, which can compromise its quality. Inadequate storage or transportation conditions may lead to a decline in color, flavor, and nutritional value, making the product less attractive to consumers. This issue presents a considerable challenge for manufacturers and distributors who strive to uphold the quality and freshness of beetroot powder as they navigate diverse markets globally. Ensuring optimal conditions throughout the supply chain is essential to meet consumer expectations and maintain a competitive edge in this growing market.

Market Trends of the Global Beetroot Powder Market

The Global Beetroot Powder market is witnessing a notable rise driven by the growing consumer preference for plant-based and vegan nutritional products. As health-conscious consumers increasingly seek natural superfoods, beetroot powder stands out due to its rich nitrate content, antioxidant benefits, and vibrant color, making it a popular addition to energy drinks, smoothies, and dietary supplements. This trend aligns with the broader movement towards clean-label, cruelty-free, and sustainable eating practices. As more individuals embrace holistic health and wellness, the demand for versatile and nutritious ingredients like beetroot powder is poised for significant growth, positioning it as a staple in modern diets.

Table of Contents

Introduction

• Objectives of the Study
• Market Definition & Scope

Research Methodology

• Research Process
• Secondary & Primary Data Methods
• Market Size Estimation Methods

Executive Summary

• Global Market Outlook
• Key Market Highlights
• Segmental Overview
• Competition Overview

Market Dynamics & Outlook

• Macro-Economic Indicators
• Drivers & Opportunities
• Restraints & Challenges
• Supply Side Trends
• Demand Side Trends
• Porters Analysis & Impact
  • Competitive Rivalry
  • Threat of Substitute
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors
• Market Impacting Factors
• Top Investment Pockets
• Ecosystem Mapping
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Technology Assessment

Global Beetroot Powder Market Size by Product & CAGR (2026-2033)

• Market Overview
• Conventional
• Organic

Global Beetroot Powder Market Size by Application & CAGR (2026-2033)

• Market Overview
• Food & Beverage
• Nutraceuticals & Dietary Supplements
• Cosmetics & Personal Care
• Others

Global Beetroot Powder Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets/Hypermarkets
• Convenience Stores
• Online
• Others

Global Beetroot Powder Market Size & CAGR (2026-2033)

• North America (Product, Application, Distribution Channel)
  • US
  • Canada
• Europe (Product, Application, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Application, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Application, Distribution Channel)
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Application, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• HumanN (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Way Products LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FutureCeuticals, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NutraMarks Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Health Group (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bioglan (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Terrasoul Superfoods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BulkSupplements (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Super Sprout LLC & Juices International Pty Ltd. (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Garden of Life (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natures Aid Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yesraj Agro Exports Pvt. Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cultivator Natural Products Pvt. Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Botanical Ingredients Ltd (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Indigo Herbs (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MRM Nutrition (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AIDP, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Garon Dehydrates Private Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unibar Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Farmvilla Food Industries Private Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations