디지털 프로세스 자동화 시장 규모, 점유율, 성장 분석 : 구성 요소별, 업무 기능별, 업계별, 지역별 - 업계 예측(2026-2033년)

Global Digital Process Automation Market size was valued at USD 15.15 Billion in 2024 and is poised to grow from USD 17.03 Billion in 2025 to USD 43.39 Billion by 2033, growing at a CAGR of 12.4% during the forecast period (2026-2033).

The landscape of digital process automation is undergoing significant transformation, reshaping organizational perspectives on automation. A key trend is hyper-automation, which integrates technologies such as robotic process automation, machine learning, and artificial intelligence to develop holistic automation ecosystems, shifting focus from isolated initiatives to comprehensive strategies that enhance productivity and decision-making. Additionally, the rise of cloud-based automation systems highlights the growing recognition of their advantages, including cost-effectiveness, scalability, and flexibility, enabling remote work and efficient process management from any location. Central to this evolution is the prioritization of customer experience, with businesses leveraging automation to streamline communication, offer personalized services, and enhance client engagement, reaffirming a market shift toward customer-centric automation solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Process Automation market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital Process Automation Market Segments Analysis

Global Digital Process Automation Market is segmented by Component, Business Function, Deployment Type, Organization Size, Industry Vertical and region. Based on Component, the market is segmented into Solutions and Services. Based on Business Function, the market is segmented into Sales Process Automation, Supply Chain Automation, Claims Automation and Marketing Automation. Based on Deployment Type, the market is segmented into On-Premises and Cloud-Based. Based on Organization Size, the market is segmented into Small and Medium-Sized Enterprises (SMEs) and Large Enterprises. Based on Industry Vertical, the market is segmented into BFSI (Banking, Financial Services, and Insurance), IT and Telecom, Healthcare, Retail, Manufacturing, Consumer Goods, Energy and Utilities, Media and Entertainment and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Digital Process Automation Market

A key market driver for the Global Digital Process Automation Market is the increasing need for operational efficiency among organizations across various sectors. Businesses are recognizing the necessity to streamline workflows, reduce manual tasks, and enhance overall productivity to remain competitive in an increasingly digital landscape. The adoption of advanced technologies, such as artificial intelligence, machine learning, and robotic process automation, is transforming traditional business processes, enabling companies to automate repetitive tasks and optimize resource allocation. This shift not only reduces operational costs but also improves accuracy and employee satisfaction, driving the demand for innovative digital process automation solutions.

Restraints in the Global Digital Process Automation Market

One significant market restraint for the Global Digital Process Automation Market is the challenge related to integration with existing legacy systems. Many organizations rely on outdated software and infrastructure, which can hinder the seamless implementation of advanced digital process automation solutions. This lack of compatibility may lead to increased costs and complexity in operations, as businesses may need to update or replace their legacy systems to fully utilize automation capabilities. Additionally, the resistance to change among employees and management can further slow down adoption, limiting the potential benefits of digital process automation and restraining market growth.

Market Trends of the Global Digital Process Automation Market

The Global Digital Process Automation market is witnessing a significant trend driven by advancements in AI-powered automation. Innovations in machine learning and natural language processing are enhancing decision-making capabilities while streamlining complex processes across diverse industries, including finance and healthcare. This evolution towards smarter, more efficient automation not only optimizes operational efficiency but also supports organizations in adapting to rapidly changing business environments. As companies increasingly prioritize digital transformation, the integration of AI technologies facilitates the development of intelligent processes that can be tailored to meet specific industry needs, ultimately reshaping the landscape of digital process automation.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape

Global Digital Process Automation Market Size by Component & CAGR (2026-2033)

• Market Overview
• Solutions
• Services

Global Digital Process Automation Market Size by Business Function & CAGR (2026-2033)

• Market Overview
• Sales Process Automation
• Supply Chain Automation
• Claims Automation
• Marketing Automation

Global Digital Process Automation Market Size by Deployment Type & CAGR (2026-2033)

• Market Overview
• On-Premises
• Cloud-Based

Global Digital Process Automation Market Size by Organization Size & CAGR (2026-2033)

• Market Overview
• Small and Medium-Sized Enterprises (SMEs)
• Large Enterprises

Global Digital Process Automation Market Size by Industry Vertical & CAGR (2026-2033)

• Market Overview
• BFSI (Banking, Financial Services, and Insurance)
• IT and Telecom
• Healthcare
• Retail
• Manufacturing
• Consumer Goods
• Energy and Utilities
• Media and Entertainment
• Others

Global Digital Process Automation Market Size & CAGR (2026-2033)

• North America (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
  • US
  • Canada
• Europe (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Business Function, Deployment Type, Organization Size, Industry Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• IBM Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pegasystems Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Appian Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Automation Anywhere, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• UiPath Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WorkFusion, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NICE Systems Ltd. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kofax Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bizagi Group Limited (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Software AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenText Corporation (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Newgen Software Technologies Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TIBCO Software Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations