볼류메트릭 비디오 시장 규모, 점유율, 성장 분석 : 볼류메트릭 캡처별, 컨텐츠 전송별, 애플리케이션별, 최종사용자 산업별, 지역별 - 업계 예측(2026-2033년)

Volumetric Video Market size was valued at USD 2.41 Billion in 2024 and is poised to grow from USD 3.06 Billion in 2025 to USD 20.57 Billion by 2033, growing at a CAGR of 26.9% during the forecast period (2026-2033).

Volumetric video, or volumetric capture, represents a transformative approach to three-dimensional content creation, enabling immersive experiences across various platforms, including flat screens, 3D displays, and virtual reality goggles. The technology finds applications in diverse sectors such as holography, gaming, training, and enhanced brand experiences, catering to the burgeoning metaverse landscape. An increase in volumetric capture studios and specialized companies focused on managing and utilizing volumetric data has significantly contributed to market growth. Key drivers include the rising adoption of AR/VR devices, heightened demand for 3D content in entertainment, and advancements in healthcare visualization. The integration of augmented reality in marketing further enhances customer engagement and satisfaction, revealing a promising trajectory for volumetric video as consumers increasingly embrace interactive digital experiences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Volumetric Video market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Volumetric Video Market Segments Analysis

Global Volumetric Video Market is segmented by Volumetric Capture, Content Delivery, Application, End Use Industry and region. Based on Volumetric Capture, the market is segmented into Hardware, Software and Service. Based on Content Delivery, the market is segmented into Projectors, AR/VR HMDs, Smartphones and Volumteric Displays. Based on Application, the market is segmented into 3D Product Visualization, Film & TV Production, Gaming, Medical Training & Education, Surgical Simulations, Virtual Classrooms, Virtual Sports Analysis, Virtual Try-Ons and Others. Based on End Use Industry, the market is segmented into Education & Training, Healthcare, Media & Entertainment, Retail & E-commerce, Sports & Fitness, Tourism & Hospitality and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Volumetric Video Market

The volumetric video market is experiencing significant growth due to the rising popularity of 360° video technology, which offers an immersive and interactive viewing experience that allows audiences to explore different perspectives within a single video. This enhanced accessibility is fueling demand as viewers seek more engaging content. Additionally, companies are increasingly integrating volumetric video software tools to facilitate user interaction. Major streaming platforms are launching dedicated 360° video services to elevate viewer engagement and satisfaction. The entertainment industry, in particular, is embracing this technology, leading to a surge in the creation of innovative content that leverages the capabilities of 360° video, thereby driving market expansion.

Restraints in the Volumetric Video Market

The volumetric video market faces significant restraints primarily due to the substantial upfront costs associated with volumetric capture solutions. Professional recording setups typically require an array of cameras strategically positioned around subjects to effectively capture performances from multiple perspectives, ultimately converting these angles into holograms for premium video experiences. Many studios operate with extensive setups, utilizing more than a hundred cameras to achieve high-quality results. The financial burden stems from the expensive cameras, processors, and specialized digital imaging equipment necessary for these captures. This high investment requirement is anticipated to limit the demand for volumetric video technology in the near future.

Market Trends of the Volumetric Video Market

The volumetric video market is experiencing significant growth driven by the rising integration of augmented reality (AR) technology in retail and e-commerce. As consumers increasingly rely on immersive experiences for online shopping, the demand for 3D holograms is surging, enhancing product visualization and engagement. Retailers are leveraging volumetric videos to showcase products dynamically, allowing customers to interact with and evaluate items from multiple angles. This innovative content not only boosts website traffic but also facilitates informed purchasing decisions, underscoring the vital role of volumetric video in elevating the online shopping experience. Consequently, the fusion of AR and volumetric video is set to redefine consumer interactions within the digital marketplace.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis

Global Volumetric Video Market Size by Volumetric Capture & CAGR (2026-2033)

• Market Overview
• Hardware
• Software
• Service

Global Volumetric Video Market Size by Content Delivery & CAGR (2026-2033)

• Market Overview
• Projectors
• AR/VR HMDs
• Smartphones
• Volumteric Displays

Global Volumetric Video Market Size by Application & CAGR (2026-2033)

• Market Overview
• 3D Product Visualization
• Film & TV Production
• Gaming
• Medical Training & Education
• Surgical Simulations
• Virtual Classrooms
• Virtual Sports Analysis
• Virtual Try-Ons
• Others

Global Volumetric Video Market Size by End Use Industry & CAGR (2026-2033)

• Market Overview
• Education & Training
• Healthcare
• Media & Entertainment
• Retail & E-commerce
• Sports & Fitness
• Tourism & Hospitality
• Others

Global Volumetric Video Market Size & CAGR (2026-2033)

• North America (Volumetric Capture, Content Delivery, Application, End Use Industry)
  • US
  • Canada
• Europe (Volumetric Capture, Content Delivery, Application, End Use Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Volumetric Capture, Content Delivery, Application, End Use Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Volumetric Capture, Content Delivery, Application, End Use Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Volumetric Capture, Content Delivery, Application, End Use Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Microsoft Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intel Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meta Platforms (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 8i Co. (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sony Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unity Technologies (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alphabet Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 4Dviews (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Scatter (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stereolabs Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mark Roberts Motion Control (MRMC) (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Metastage (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ModTec Labs (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canon (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dimension (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evercoast (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vividq (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coretec Group (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Voxon Photonics (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations