세계의 맥주 케그 시장 예측(-2032년) : 유형, 소재, 용량, 유통 채널, 최종 사용자, 지역별 분석

According to Stratistics MRC, the Global Beer Kegs Market is accounted for $85.29 million in 2025 and is expected to reach $158.95 million by 2032 growing at a CAGR of 9.3% during the forecast period. Beer kegs are cylindrical containers used to store and transport beer in bulk. Made primarily from steel, aluminum, or plastic, they come in various sizes to cater to different needs, ranging from small home-brewing kegs to large commercial kegs. Kegs are commonly used by breweries, bars, and restaurants to dispense draft beer, providing an efficient and reusable storage solution that preserves the beer's quality and freshness.

According to data from Barth-Haas Group, in 2023, Australia emerged as the leading beer producer in the Australia/Oceania region, with a total output of approximately 14.3 million hectoliters, reflecting an increase of about 702 thousand hectoliters compared to the previous year.

Market Dynamics:

Driver:

Increasing craft beer popularity

Craft breweries use creative formulations and regional ingredients to provide the distinctive and varied flavors that consumers are increasingly seeking. The growing trend of premium and artisanal products, along with a rising interest in sustainability and local production, has further fueled demand. Additionally, the rise of craft beer festivals and the growing influence of social media have helped spread awareness and appreciation. As consumers shift away from mass-produced beers, craft breweries have gained a strong foothold, boosting their presence in the beer kegs market.

Restraint:

Limited shelf life for beer in kegs

Craft beers especially are susceptible to deterioration due to external conditions such as temperature changes, sun exposure, and oxygen concentrations. Beer in kegs gradually loses its flavor, carbonation, and general freshness, which detracts from the overall drinking experience. Distributors, taverns, and restaurants have difficulties as a result of this short shelf life since they need to carefully control inventories to prevent waste. Additionally, because unsold kegs might need to be thrown away, raising operating costs, it puts additional strain on maintaining effective logistics and stock turnover. These considerations prevent some varieties of beer from being widely used in kegs.

Opportunity:

Increase in On-trade beer sales

Kegs are becoming more and more popular in bars, pubs, restaurants, and other hospitality venues because they allow them to provide clients fresh, premium beer on demand. Keg sales have increased as a result of consumers' increasing preference for tap beer over bottled or canned alternatives. On-trade sales have also been boosted by the emergence of craft beer culture and the desire for a variety of locally brewed beers. For on-premise operations, kegs are frequently thought to be more economical due to their bigger volumes and decreased packaging waste. As a result, more companies are using kegs to satisfy the changing needs of beer consumers.

Threat:

Storage and space constraints

Kegs require a lot of storage space due to their physical size, which drives up expenses for distributors and breweries. Seasonal demand fluctuations exacerbate this, leading to either costly overstocking or potential shortages. In densely populated urban areas, real estate premiums amplify these challenges. Improper storage can compromise beer quality, resulting in financial losses. The industry's push for sustainability clashes with the space demands of reusable steel kegs, while disposable alternatives raise environmental concerns. Efficient logistics and warehousing solutions are crucial to mitigate these threats, impacting profitability and market competitiveness.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the beer kegs market, as lockdowns and restrictions on hospitality venues like bars and restaurants led to a sharp decline in on-trade beer sales. With reduced foot traffic and social distancing measures, demand for kegs decreased, affecting both producers and distributors. Additionally, supply chain disruptions hindered production and distribution, while changing consumer behaviors shifted preferences toward packaged beer over draft options.

The returnable kegs segment is expected to be the largest during the forecast period

The returnable kegs segment is expected to account for the largest market share during the forecast period, due to the growing demand for sustainable and eco-friendly packaging solutions. These kegs significantly reduce packaging waste, aligning with environmental goals and consumer preferences for greener alternatives. Their durability and reusability make them cost-effective for breweries, ensuring long-term savings. Additionally, the rising popularity of craft breweries and draft beer has increased the adoption of returnable kegs, further boosting their market demand.

The home brewing segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the home brewing segment is predicted to witness the highest growth rate, driven by the rising popularity of craft beer and the desire for personalized brewing experiences. Consumers are increasingly drawn to the creativity and control offered by brewing their own beer. The availability of affordable and user-friendly home brewing kits has further fuelled this trend. Additionally, the growing interest in unique flavors and sustainable practices aligns with the appeal of home brewing, boosting its market demand.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share driven by rapid urbanization and changing consumer lifestyles, leading to increased beer consumption. Rising disposable incomes and a growing young population are fueling demand for premium and craft beers, which often utilize kegs for storage and distribution. Additionally, the expansion of the hospitality sector, including bars and restaurants, boosts keg adoption.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to the rise of microbreweries and brewpub has significantly boosted keg adoption for storage and distribution. Sustainability initiatives promoting reusable packaging solutions further enhance keg usage. Additionally, the growing popularity of draft beer in bars and restaurants supports market growth. Technological advancements in keg design also contribute to improved efficiency and durability.

Key players in the market

Some of the key players in Beer Kegs Market include Ardagh Group, KHS GmbH, Schafer Werke GmbH, Thielmann US, Dynamit Nobel GmbH (DNV), Amcor Limited, Rexam Beverage Can, Mehaffey Brewing Solutions, HUBER Group, Ziemann Holvrieka, Micro Matic, The Keg Man, FLSmidth, Trinity Kegs, Blow Moulding Systems, Weldtite, and T&R Kegging.

Key Developments:

In January 2025, Ardagh Glass Packaging an operating business of Ardagh Group, recently expanded its 12oz Heritage glass beer bottle portfolio, adding a new bottle colour and a new closure option.

In April 2024, Thielmann and Nxtgn signed a Joint Development Agreement (JDA), laying the foundation for a strategic partnership in the field of intermediate bulk container (IBC) tracking. In the coming months, the industry partners will further develop technically and commercially the solution for level measurement and location analysis of IBCs, developed by BASF's Coatings division.

Types Covered:

• Non-Returnable Kegs
• Returnable Kegs

Materials Covered:

• Aluminum Kegs
• Steel Kegs
• Plastic Kegs

Capacities Covered:

• Less than 20 Liters
• 20-40 Liters
• 40-60 Liters
• Above 60 Liters

Distribution Channels Covered:

• Online Retailers
• Specialty Beer Stores
• Supermarkets/Hypermarkets
• Direct Sales

End Users Covered:

• Beer and Beverage Industry
• Bars and Restaurants
• Event and Catering Services
• Home Brewing
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 End User Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Beer Kegs Market, By Type

• 5.1 Introduction
• 5.2 Non-Returnable Kegs
• 5.3 Returnable Kegs

6 Global Beer Kegs Market, By Material

• 6.1 Introduction
• 6.2 Aluminum Kegs
• 6.3 Steel Kegs
• 6.4 Plastic Kegs

7 Global Beer Kegs Market, By Capacity

• 7.1 Introduction
• 7.2 Less than 20 Liters
• 7.3 20-40 Liters
• 7.4 40-60 Liters
• 7.5 Above 60 Liters

8 Global Beer Kegs Market, By Distribution Channel

• 8.1 Introduction
• 8.2 Online Retailers
• 8.3 Specialty Beer Stores
• 8.4 Supermarkets/Hypermarkets
• 8.5 Direct Sales

9 Global Beer Kegs Market, By End User

• 9.1 Introduction
• 9.2 Beer and Beverage Industry
• 9.3 Bars and Restaurants
• 9.4 Event and Catering Services
• 9.5 Home Brewing
• 9.6 Other End Users

10 Global Beer Kegs Market, By Geography

• 10.1 Introduction
• 10.2 North America
  • 10.2.1 US
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 Italy
  • 10.3.4 France
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 Japan
  • 10.4.2 China
  • 10.4.3 India
  • 10.4.4 Australia
  • 10.4.5 New Zealand
  • 10.4.6 South Korea
  • 10.4.7 Rest of Asia Pacific
• 10.5 South America
  • 10.5.1 Argentina
  • 10.5.2 Brazil
  • 10.5.3 Chile
  • 10.5.4 Rest of South America
• 10.6 Middle East & Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 Qatar
  • 10.6.4 South Africa
  • 10.6.5 Rest of Middle East & Africa

11 Key Developments

• 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 11.2 Acquisitions & Mergers
• 11.3 New Product Launch
• 11.4 Expansions
• 11.5 Other Key Strategies

12 Company Profiling

• 12.1 Ardagh Group
• 12.2 KHS GmbH
• 12.3 Schafer Werke GmbH
• 12.4 Thielmann US
• 12.5 Dynamit Nobel GmbH (DNV)
• 12.6 Amcor Limited
• 12.7 Rexam Beverage Can
• 12.8 Mehaffey Brewing Solutions
• 12.9 HUBER Group
• 12.10 Ziemann Holvrieka
• 12.11 Micro Matic
• 12.12 The Keg Man
• 12.13 FLSmidth
• 12.14 Trinity Kegs
• 12.15 Blow Moulding Systems
• 12.16 Weldtite
• 12.17 T&R Kegging