차량용 공기청정기 시장 : 시장 예측 - 제품 유형별, 차종별, 기술별, 유통 채널별, 지역별 분석(-2032년)

According to Stratistics MRC, the Global Automotive In-Vehicle Air Purifier Market is accounted for $1.65 billion in 2025 and is expected to reach $4.29 billion by 2032 growing at a CAGR of 14.6% during the forecast period. Automotive in-vehicle air purifier is a specialized filtration system designed to improve air quality inside a vehicle by removing pollutants, allergens, and harmful particles. Utilizing HEPA filters, activated carbon, or ionization technology, these devices effectively capture dust, smoke, bacteria, and odors, ensuring a healthier cabin environment. They help mitigate the impact of external pollution, particularly in urban areas with high traffic emissions. Advanced models feature smart sensors and automatic air quality adjustments, optimizing purification efficiency based on real-time conditions.

According to the center for science and environment in India, air pollution is responsible for 12.5% of all deaths in India, and air pollution kills an average of 8.5 out of every 10,000 children in India before they turn five.

Market Dynamics:

Driver:

Rising concerns over in-cabin air quality and health awareness

Increasing levels of air pollution in urban environments, combined with greater public awareness about the health risks associated with inhaling fine particulate matter (PM2.5, PM10), have led to a surge in demand for in-vehicle air purifiers. Consumers are becoming more conscious about the quality of the air they and their families breathe, especially in confined spaces like vehicles. The growing prevalence of respiratory conditions such as asthma and allergies has further accelerated adoption.

Restraint:

High installation costs and limited effectiveness in older vehicle models

Advanced air purifier systems with multi-stage filtration, ionizers, and UV sterilization features can be relatively expensive, limiting their adoption among budget-conscious consumers. In addition, retrofitting older vehicle models with air purifiers may not always yield optimal performance due to compatibility and space constraints. In some cases, air circulation limitations in legacy HVAC systems reduce the overall efficiency of these purifiers, leading to customer dissatisfaction.

Opportunity:

Integration with smart and connected vehicle technologies

The growing trend of connected vehicles presents a unique opportunity for manufacturers to develop smart air purifiers with IoT-enabled features. These devices can monitor air quality in real-time, automatically adjust purification settings, and sync with mobile apps for enhanced user control. Furthermore, integration with vehicle telematics can provide valuable data on environmental conditions and filter health, allowing predictive maintenance and timely replacements. Partnerships between OEMs and tech companies could drive innovation in this space.

Threat:

Intense market competition and presence of low-quality counterfeit products

The market is experiencing increasing competition from both established brands and numerous low-cost manufacturers, particularly from regions with lax regulatory oversight. This influx of substandard or counterfeit air purifiers can erode consumer trust and distort pricing dynamics. Additionally, poorly performing units may fail to meet health and safety expectations, potentially leading to negative reviews and a slower rate of adoption in some consumer segments.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the automotive in-vehicle air purifier market, disrupting supply chains and delaying the production of essential electronic components. Lockdowns and economic slowdowns resulted in reduced vehicle sales, affecting the adoption of air purification systems in automobiles. However, heightened concerns over airborne pollutants, viruses, and overall health safety led to an increased demand for cabin air purifiers as consumers prioritized hygiene. Manufacturers responded by integrating advanced filtration technologies, including HEPA and activated carbon filters, into vehicle models to enhance passenger protection.

The purifiers segment is expected to be the largest during the forecast period

The purifiers segment is expected to account for the largest market share during the forecast period driven by increasing consumer awareness regarding airborne contaminants and interior air quality. Automotive manufacturers are incorporating advanced air purification systems into vehicles to improve passenger health, particularly in urban environments with high pollution levels. The integration of multi-layer filtration systems ensures the removal of allergens, dust, and harmful gases, making purifiers an essential feature in modern cars propelling the market growth.

The activated carbon filters segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the activated carbon filters segment is predicted to witness the highest growth rate attributed to its superior ability to absorb odors, volatile organic compounds (VOCs), and toxic gases. Unlike traditional air filters that primarily target dust and particulate matter, activated carbon technology effectively neutralizes harmful pollutants, improving overall air freshness inside vehicles. The rising concerns over vehicle exhaust fumes, industrial emissions, and urban pollution have made these filters increasingly popular among car owners and manufacturers alike. Additionally, advancements in smart filtration systems, integrating sensors and adaptive purification algorithms, are further enhancing the efficiency of activated carbon filters.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share driven by rapid urbanization, worsening air pollution levels, and increasing automobile ownership. Countries such as China, India, and Japan are witnessing a surge in demand for advanced air purification solutions due to the high concentration of pollutants in metropolitan areas. Automotive manufacturers in the region are integrating high-performance air purifiers as a standard feature in vehicles to align with consumer expectations and government air quality regulations.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR driven by a strong emphasis on automotive innovation and environmental health awareness. Rising concerns regarding indoor air pollution, allergens, and traffic emissions have prompted automakers to integrate advanced purification technologies into vehicle designs. The increasing adoption of electric and autonomous vehicles, which require optimized cabin environments, is further accelerating demand for high-performance air filtration systems.

Key players in the market

Some of the key players in Automotive In-Vehicle Air Purifier Market include 3M, Airtex Products, Blueair, Denso Corporation, GP Performance, Honeywell International Inc., Infineon Technologies AG, Koninklijke Philips N.V., Mahle GmbH, Marelli Corporation, Nostrum Energy, Panasonic Corporation, Renesas Electronics Corporation, Sharp Business Systems (India) Pvt Ltd, Synerject LLC and Xiamen Airbus Electronic Technology Co., Ltd.

Key Developments:

In January 2024, Panasonic Automotive Systems Company of America introduced the nanoe(TM) X portable in-vehicle air cleaner. This device aims to improve cabin air quality by reducing odors and inhibiting viruses, bacteria, mold, and allergens. The purifier is USB-powered, fits into most vehicle cup holders, and operates quietly at approximately 36 decibels.

In November 2023, Qubo, launched a car air purifier equipped with a 3-layer filtration system. This system effectively removes PM 2.5-10, allergens, airborne bacteria, dust, cigarette smoke, and other pollutants.

In September 2023, Honeywell introduced the Move Pure 2 car air purifier in India, featuring a multi-stage HEPA filter and a double-layer active carbon filter. The device effectively removes PM2.5 particles, total volatile organic compounds (TVOC), cigarette smoke, bacteria, viruses, toxic gases, and odors.

Product Types Covered:

• Purifiers
• Ionizers
• Hybrid Systems

Vehicle Types Covered:

• Passenger Cars
• Commercial Vehicles

Technologies Covered:

• Activated Carbon Filters
• HEPA Filters (High-Efficiency Particulate Air)
• Ionic Filters
• Photocatalytic Oxidation (PCO)
• Plasma Technology
• UV Light Purification
• Other Technologies

Distribution Channels Covered:

• Original Equipment Manufacturer (OEM)
• Aftermarket

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Technology Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Automotive In-Vehicle Air Purifier Market, By Product Type

• 5.1 Introduction
• 5.2 Purifiers
• 5.3 Ionizers
• 5.4 Hybrid Systems

6 Global Automotive In-Vehicle Air Purifier Market, By Vehicle Type

• 6.1 Introduction
• 6.2 Passenger Cars
• 6.3 Commercial Vehicles

7 Global Automotive In-Vehicle Air Purifier Market, By Technology

• 7.1 Introduction
• 7.2 Activated Carbon Filters
• 7.3 HEPA Filters (High-Efficiency Particulate Air)
• 7.4 Ionic Filters
• 7.5 Photocatalytic Oxidation (PCO)
• 7.6 Plasma Technology
• 7.7 UV Light Purification
• 7.8 Other Technologies

8 Global Automotive In-Vehicle Air Purifier Market, By Distribution Channel

• 8.1 Introduction
• 8.2 Original Equipment Manufacturer (OEM)
• 8.3 Aftermarket

9 Global Automotive In-Vehicle Air Purifier Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 3M
• 11.2 Airtex Products
• 11.3 Blueair
• 11.4 Denso Corporation
• 11.5 GP Performance
• 11.6 Honeywell International Inc.
• 11.7 Infineon Technologies AG
• 11.8 Koninklijke Philips N.V.
• 11.9 Mahle GmbH
• 11.10 Marelli Corporation
• 11.11 Nostrum Energy
• 11.12 Panasonic Corporation
• 11.13 Renesas Electronics Corporation
• 11.14 Sharp Business Systems (India) Pvt Ltd
• 11.15 Synerject LLC
• 11.16 Xiamen Airbus Electronic Technology Co., Ltd.