세계의 고객 여정 분석 시장 보고서(2025년)

Customer journey analytics refer to evaluating customer behavior across touchpoints and time to determine how customer behavior affects behavior outcomes. The methods for customer journey analytics are predictive analytics, real-time analytics, and customer segmentation. The customer journey analytics are used to assist organizations in activating and improving engagement throughout the customer journey with their accessible, collaborative interface.

The main components of customer journey analytics are solutions and services. Solution refers to applications that enable businesses to manage the customer experience across channels and interfaces. The various organization levels in customer journey analytics are large enterprises, small and medium-sized enterprises (SMEs) that use several data sources such as the web, social media, mobile, email, stores, call centers, and others. The different applications include customer segmentation and targeting, customer behavioral analysis, customer churn analysis, brand management, campaign management, product management, and others. It is employed in BFSI, IT and telecom, healthcare, retail and eCommerce, government and defense, media and entertainment, manufacturing, and other industry verticals.

The customer journey analytics market research report is one of a series of new reports from The Business Research Company that provides Customer journey analytics market statistics, including customer journey analytics industry global market size, regional shares, competitors with a customer journey analytics market share, detailed Customer journey analytics market segments, market trends and opportunities, and any further data you may need to thrive in the customer journey analytics industry. This anomaly detection market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The customer journey analytics market size has grown rapidly in recent years. It will grow from $14.54 billion in 2024 to $17.35 billion in 2025 at a compound annual growth rate (CAGR) of 19.4%. The growth in the historic period can be attributed to customer-centric business approach, proliferation of data sources, personalization and targeted marketing, real-time insights and actionability, compliance and data privacy concerns.

The customer journey analytics market size is expected to see exponential growth in the next few years. It will grow to $38.2 billion in 2029 at a compound annual growth rate (CAGR) of 21.8%. The growth in the forecast period can be attributed to enhanced customer experience focus, omnichannel customer journey analysis, ai and machine learning adoption, real-time analytics capabilities, data integration and unification solutions. Major trends in the forecast period include cross-functional collaboration, business process optimization, privacy and data security compliance, customer retention and loyalty, predictive and prescriptive analytics.

The adoption of big data analytics is expected to propel the growth of the customer journey analytics market going forward. Data analytics can be referred to as the process of analyzing raw data in order to draw conclusions and help businesses optimize their performance. Businesses employ big data and data analytics to have a strong customer journey analytics platform, where companies collect user actions in one central database to get valuable insight into customer behavior, which results in an increase in the demand for analytics services. For instance, according to ZDNet, a US-based business technology news website, the big data analytics market is expected to reach $103 billion by 2023, with 45% of enterprises running their big data workloads in the cloud. Therefore, the adoption of big data analytics is driving the demand for the consumer journey analytics market growth.

The increasing adoption of social media is expected to propel the growth of customer journey analytics market going forward. Social media data provides valuable insights into customer feedback, sentiment, multichannel engagement, and real-time interactions. It enables businesses to enhance customer experiences, personalize marketing efforts, and respond promptly to customer needs. Social media data also aids in competitive analysis, influencer marketing, crisis management, product development, predictive analytics, and the creation of more comprehensive customer profiles. For instance, in September 2022, according to Meta Platforms, Inc., a US-based multinational technology company, as of September 2022, the average daily active users (DAUs) on Facebook were 1. 98 billion, with a 3% year-over-year increase. Therefore, rising adoption of social media is driving the growth of customer journey analytics market.

The rise of artificial intelligence and machine learning is a significant trend gaining traction in the customer journey analytics market. AI is utilized as part of a comprehensive digital transformation strategy to enhance customer satisfaction, strategically leverage customer data, automate tasks, increase responsiveness, and accelerate data-driven decision-making. Major companies in the customer journey analytics sector are focused on introducing new technologies to enhance customer experience. For example, in September 2022, IgniteTech, a U.S.-based provider of a full suite of enterprise software solutions, improved its BryterCX platform by integrating Iris Insights, which employs predictive analytics to enhance customer journey analytics. This advancement leverages AI and machine learning to identify and address customer experience issues in real time, ultimately assisting organizations in optimizing customer interactions more effectively.

Major companies operating in the customer journey analytics market are focused on developing new customer tracking solutions to gain a competitive edge in the market. Customer tracking refers to the process of monitoring and recording interactions and activities of customers across various touchpoints and channels. For instance, in March 2022, Adobe Inc., a US-based software company launched a new experimentation feature in its Customer Journey Analytics tool, enhancing its ability to track and personalize the customer experience across various platforms. This new feature enables businesses to test real-world scenarios and analyze their impact on the overall customer journey. For example, companies can assess how changes to their mobile app might reduce call center interactions or lead to increased website downloads of the mobile app. Powered by machine learning models, this feature considers historical data, comparable campaigns, and benchmarks to help businesses understand customer behavior better and personalize experiences. It simplifies the process of omni-channel analysis and provides actionable insights for businesses, ultimately boosting customer engagement and satisfaction.

In January 2022, mParticle, a U.S.-based customer data platform, acquired Indicative for an undisclosed amount. This acquisition aimed to enhance mParticle's capabilities in customer journey analytics by integrating Indicative's advanced product analytics tools. Indicative is a U.S.-based analytics company specializing in product analytics.

Major companies operating in the customer journey analytics market include Acxiom LLC, NICE Ltd, Quadient, Salesforce. com Inc., Verint Systems Inc., Kitewheel LLC, Servion Global Solutions Limited, Amperity Inc., Google LLC, Microsoft Corporation, Genesys Telecommunications Laboratories Inc, Oracle Corporation, International Business Machines Corporation, Adobe Inc., SAP SE, Pointillist Inc., ClickFox Inc., BryterCX Inc., Teradata Corporation, MoEngage Inc., NetBase Quid Inc., Accenture plc, SAS Institute Inc., Tealium Inc., Mixpanel Inc., Woopra Inc., FullStory Inc., Amplitude Inc., ContentSquare SAS, Quantum Metric Inc., Glassbox Ltd., SessionCam Ltd., Decibel Insight Ltd., Smartlook s. r. o., UserReplay Ltd.

North America was the largest region in the customer journey analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the customer journey analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the customer journey analytics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.

The customer journey analytics market consists of revenues earned by entities by providing customer journey analytics through web, social media and email. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Customer Journey Analytics Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on customer journey analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for customer journey analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The customer journey analytics market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Component: Solution; Services
• 2) By Organization Size: Large Enterprises; Small and Medium-sized Enterprises (SMEs)
• 3) By Data Source: Web; Social Media; Mobile; Email; Store; Call Center; Other Data Sources
• 4) By Application: Customer Segmentation and Targeting; Customer Behavioral Analysis; Customer Churn Analysis; Brand Management; Campaign Management; Product Management; Other Applications
• 5) By Industry Vertical: BFSI; IT And Telecom; Healthcare; Retail And eCommerce; Government And Defense; Media And Entertainment; Manufacturing; Other Industry Verticals
• Subsegments:
• 1) By Solution: Data Analytics Tools; Visualization Tools; Customer Segmentation Solutions; Attribution Modeling Solutions
• 2) By Services: Consulting Services; Implementation Services; Support And Maintenance Services; Training Services
• Companies Mentioned: Acxiom LLC; NICE Ltd; Quadient; Salesforce. com Inc.; Verint Systems Inc.
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Customer Journey Analytics Market Characteristics

3. Customer Journey Analytics Market Trends And Strategies

4. Customer Journey Analytics Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global Customer Journey Analytics Growth Analysis And Strategic Analysis Framework

• 5.1. Global Customer Journey Analytics PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global Customer Journey Analytics Market Growth Rate Analysis
• 5.4. Global Customer Journey Analytics Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global Customer Journey Analytics Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global Customer Journey Analytics Total Addressable Market (TAM)

6. Customer Journey Analytics Market Segmentation

• 6.1. Global Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Solution
• Services
• 6.2. Global Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Large Enterprises
• Small and Medium-sized Enterprises (SMEs)
• 6.3. Global Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Web
• Social Media
• Mobile
• Email
• Store
• Call Center
• Other Data Sources
• 6.4. Global Customer Journey Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Customer Segmentation and Targeting
• Customer Behavioral Analysis
• Customer Churn Analysis
• Brand Management
• Campaign Management
• Product Management
• Other Applications
• 6.5. Global Customer Journey Analytics Market, Segmentation By Industry Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• BFSI
• IT And Telecom
• Healthcare
• Retail And eCommerce
• Government And Defense
• Media And Entertainment
• Manufacturing
• Other Industry Verticals
• 6.6. Global Customer Journey Analytics Market, Sub-Segmentation Of Solution, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Data Analytics Tools
• Visualization Tools
• Customer Segmentation Solutions
• Attribution Modeling Solutions
• 6.7. Global Customer Journey Analytics Market, Segmentation By Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Consulting Services
• Implementation Services
• Support And Maintenance Services
• Training Services

7. Customer Journey Analytics Market Regional And Country Analysis

• 7.1. Global Customer Journey Analytics Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global Customer Journey Analytics Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Customer Journey Analytics Market

• 8.1. Asia-Pacific Customer Journey Analytics Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Customer Journey Analytics Market

• 9.1. China Customer Journey Analytics Market Overview
• 9.2. China Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Customer Journey Analytics Market

• 10.1. India Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Customer Journey Analytics Market

• 11.1. Japan Customer Journey Analytics Market Overview
• 11.2. Japan Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Customer Journey Analytics Market

• 12.1. Australia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Customer Journey Analytics Market

• 13.1. Indonesia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Customer Journey Analytics Market

• 14.1. South Korea Customer Journey Analytics Market Overview
• 14.2. South Korea Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Customer Journey Analytics Market

• 15.1. Western Europe Customer Journey Analytics Market Overview
• 15.2. Western Europe Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Customer Journey Analytics Market

• 16.1. UK Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Customer Journey Analytics Market

• 17.1. Germany Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Customer Journey Analytics Market

• 18.1. France Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Customer Journey Analytics Market

• 19.1. Italy Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Customer Journey Analytics Market

• 20.1. Spain Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Customer Journey Analytics Market

• 21.1. Eastern Europe Customer Journey Analytics Market Overview
• 21.2. Eastern Europe Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Customer Journey Analytics Market

• 22.1. Russia Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Customer Journey Analytics Market

• 23.1. North America Customer Journey Analytics Market Overview
• 23.2. North America Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Customer Journey Analytics Market

• 24.1. USA Customer Journey Analytics Market Overview
• 24.2. USA Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Customer Journey Analytics Market

• 25.1. Canada Customer Journey Analytics Market Overview
• 25.2. Canada Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Customer Journey Analytics Market

• 26.1. South America Customer Journey Analytics Market Overview
• 26.2. South America Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Customer Journey Analytics Market

• 27.1. Brazil Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Customer Journey Analytics Market

• 28.1. Middle East Customer Journey Analytics Market Overview
• 28.2. Middle East Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Customer Journey Analytics Market

• 29.1. Africa Customer Journey Analytics Market Overview
• 29.2. Africa Customer Journey Analytics Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa Customer Journey Analytics Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa Customer Journey Analytics Market, Segmentation By Data Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Customer Journey Analytics Market Competitive Landscape And Company Profiles

• 30.1. Customer Journey Analytics Market Competitive Landscape
• 30.2. Customer Journey Analytics Market Company Profiles
  • 30.2.1. Acxiom LLC Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. NICE Ltd Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. Quadient Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. Salesforce. com Inc. Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. Verint Systems Inc. Overview, Products and Services, Strategy and Financial Analysis

31. Customer Journey Analytics Market Other Major And Innovative Companies

• 31.1. Kitewheel LLC
• 31.2. Servion Global Solutions Limited
• 31.3. Amperity Inc.
• 31.4. Google LLC
• 31.5. Microsoft Corporation
• 31.6. Genesys Telecommunications Laboratories Inc
• 31.7. Oracle Corporation
• 31.8. International Business Machines Corporation
• 31.9. Adobe Inc.
• 31.10. SAP SE
• 31.11. Pointillist Inc.
• 31.12. ClickFox Inc.
• 31.13. BryterCX Inc.
• 31.14. Teradata Corporation
• 31.15. MoEngage Inc.

32. Global Customer Journey Analytics Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Customer Journey Analytics Market

34. Recent Developments In The Customer Journey Analytics Market

35. Customer Journey Analytics Market High Potential Countries, Segments and Strategies

• 35.1 Customer Journey Analytics Market In 2029 - Countries Offering Most New Opportunities
• 35.2 Customer Journey Analytics Market In 2029 - Segments Offering Most New Opportunities
• 35.3 Customer Journey Analytics Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer