프로액티브 보안 시장 : 세계 산업 규모, 점유율, 동향, 기회, 예측 - 조직 규모별, 제품별, 업계별, 지역별, 경쟁별(2020-2030년)

The Global Proactive Security Market, valued at USD 76.10 Billion in 2024, is projected to experience a CAGR of 13.1% to reach USD 159.28 Billion by 2030. The Global Proactive Security Market centers on a preemptive cybersecurity approach that identifies, anticipates, and mitigates potential threats before they can impact organizational assets. Market growth is principally driven by the escalating sophistication and frequency of cyber threats, which necessitate advanced defense mechanisms.

Key Market Drivers

The escalating cyber threat landscape represents a significant catalyst for the Global Proactive Security Market, compelling organizations to adopt advanced defensive strategies. The sheer volume and increasing sophistication of adversarial tactics necessitate preemptive measures to protect critical assets and data. For instance, according to Fortinet's 2025 Global Threat Landscape Report, in May 2025, over 40,000 new vulnerabilities were added to the U. S. National Vulnerability Database in 2024, marking a 39% increase from 2023, highlighting the continuous emergence of exploitable weaknesses.

Key Market Challenges

The persistent deficit of skilled cybersecurity professionals presents a considerable impediment to the expansion of the Global Proactive Security Market. Organizations often struggle to effectively implement, manage, and optimize advanced proactive security solutions without a sufficient workforce possessing the necessary expertise. This scarcity leads to underutilized security technologies, leaving potential vulnerabilities exposed and hindering the full realization of investment in preemptive defense mechanisms.

Key Market Trends

AI-Powered Predictive Threat Analytics represents a significant shift from reactive to proactive security postures. This trend leverages artificial intelligence and machine learning algorithms to analyze vast datasets, identify patterns indicative of emerging threats, and predict potential attack vectors before they materialize. According to an IBM prediction in 2024, the cybersecurity industry was nearing a historic milestone in achieving prediction at scale through generative AI, marking a significant evolution in defense capabilities. The integration of AI in security solutions enables organizations to anticipate malicious activities, thereby reducing response times and minimizing the potential impact of cyber incidents.

Key Market Players

• Oracle Corporation
• FireEye Inc.
• IBM Corp
• RSA Security LLC
• Rapid7 Inc.
• Cygilant Inc.
• Qualys Inc.
• Trustwave Holdings Inc.
• AT&T Inc.
• ThreatConnect Inc.

Report Scope:

In this report, the Global Proactive Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Proactive Security Market, By Organization Size:

• Large Enterprise
• Small & Medium-Sized Enterprise

Proactive Security Market, By Product:

• Advanced Malware Protection
• Security Monitoring
• Security Analytics
• Risk & Vulnerability Management
• Others

Proactive Security Market, By Vertical:

• IT & Telecommunication
• BFSI
• Government and Defense
• Retail & E-commerce
• Others

Proactive Security Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Proactive Security Market.

Available Customizations:

Global Proactive Security Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Proactive Security Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Organization Size (Large Enterprise, Small & Medium-Sized Enterprise)
  • 5.2.2. By Product (Advanced Malware Protection, Security Monitoring, Security Analytics, Risk & Vulnerability Management, Others)
  • 5.2.3. By Vertical (IT & Telecommunication, BFSI, Government and Defense, Retail & E-commerce, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Proactive Security Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Organization Size
  • 6.2.2. By Product
  • 6.2.3. By Vertical
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Proactive Security Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Organization Size
      • 6.3.1.2.2. By Product
      • 6.3.1.2.3. By Vertical
  • 6.3.2. Canada Proactive Security Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Organization Size
      • 6.3.2.2.2. By Product
      • 6.3.2.2.3. By Vertical
  • 6.3.3. Mexico Proactive Security Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Organization Size
      • 6.3.3.2.2. By Product
      • 6.3.3.2.3. By Vertical

7. Europe Proactive Security Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Organization Size
  • 7.2.2. By Product
  • 7.2.3. By Vertical
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Proactive Security Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Organization Size
      • 7.3.1.2.2. By Product
      • 7.3.1.2.3. By Vertical
  • 7.3.2. France Proactive Security Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Organization Size
      • 7.3.2.2.2. By Product
      • 7.3.2.2.3. By Vertical
  • 7.3.3. United Kingdom Proactive Security Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Organization Size
      • 7.3.3.2.2. By Product
      • 7.3.3.2.3. By Vertical
  • 7.3.4. Italy Proactive Security Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Organization Size
      • 7.3.4.2.2. By Product
      • 7.3.4.2.3. By Vertical
  • 7.3.5. Spain Proactive Security Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Organization Size
      • 7.3.5.2.2. By Product
      • 7.3.5.2.3. By Vertical

8. Asia Pacific Proactive Security Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Organization Size
  • 8.2.2. By Product
  • 8.2.3. By Vertical
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Proactive Security Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Organization Size
      • 8.3.1.2.2. By Product
      • 8.3.1.2.3. By Vertical
  • 8.3.2. India Proactive Security Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Organization Size
      • 8.3.2.2.2. By Product
      • 8.3.2.2.3. By Vertical
  • 8.3.3. Japan Proactive Security Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Organization Size
      • 8.3.3.2.2. By Product
      • 8.3.3.2.3. By Vertical
  • 8.3.4. South Korea Proactive Security Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Organization Size
      • 8.3.4.2.2. By Product
      • 8.3.4.2.3. By Vertical
  • 8.3.5. Australia Proactive Security Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Organization Size
      • 8.3.5.2.2. By Product
      • 8.3.5.2.3. By Vertical

9. Middle East & Africa Proactive Security Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Organization Size
  • 9.2.2. By Product
  • 9.2.3. By Vertical
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Proactive Security Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Organization Size
      • 9.3.1.2.2. By Product
      • 9.3.1.2.3. By Vertical
  • 9.3.2. UAE Proactive Security Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Organization Size
      • 9.3.2.2.2. By Product
      • 9.3.2.2.3. By Vertical
  • 9.3.3. South Africa Proactive Security Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Organization Size
      • 9.3.3.2.2. By Product
      • 9.3.3.2.3. By Vertical

10. South America Proactive Security Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Organization Size
  • 10.2.2. By Product
  • 10.2.3. By Vertical
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Proactive Security Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Organization Size
      • 10.3.1.2.2. By Product
      • 10.3.1.2.3. By Vertical
  • 10.3.2. Colombia Proactive Security Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Organization Size
      • 10.3.2.2.2. By Product
      • 10.3.2.2.3. By Vertical
  • 10.3.3. Argentina Proactive Security Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Organization Size
      • 10.3.3.2.2. By Product
      • 10.3.3.2.3. By Vertical

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Proactive Security Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Oracle Corporation
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. FireEye Inc.
• 15.3. IBM Corp
• 15.4. RSA Security LLC
• 15.5. Rapid7 Inc.
• 15.6. Cygilant Inc.
• 15.7. Qualys Inc.
• 15.8. Trustwave Holdings Inc.
• 15.9. AT&T Inc.
• 15.10. ThreatConnect Inc.

16. Strategic Recommendations

17. About Us & Disclaimer