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시장보고서
상품코드
1616426
서멀 프린팅 시장 규모 : 프린터 유형별, 포맷 유형별, 인쇄 기술별, 용도별, 지역별(2024-2031년)Thermal Printing Market Size By Printer Type (Barcode, POS, Kiosk & Ticket, RFID, Card), Format Type, Printing Technology, Application, & Region for 2024-2031 |
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E-Commerce 산업에서 대량의 라벨과 영수증에 대한 수요가 증가함에 따라 효율적이고 비용 효율적인 서멀 프린팅 솔루션에 대한 수요가 증가하고 있습니다. 그 결과, E-Commerce와 온라인 거래의 급속한 성장은 서멀 프린팅 시장의 중요한 촉진제가 되고 있으며, 2024년 시장 규모는 483억 6,000만 달러, 2031년에는 685억 1,000만 달러에 달할 것으로 예상됩니다.
제조업체들은 라이너리스 라벨, 재활용 가능한 용지, 저에너지 인쇄 기술 등 환경 친화적인 열 솔루션을 도입하여 고객과 기업이 환경에 미치는 영향을 억제함으로써 시장 성장을 촉진하고 있습니다. 이 시장은 2024년부터 2031년까지 약 4.45%의 CAGR로 성장할 것으로 예상됩니다.
서멀 프린팅 시장 정의/개요
서멀 프린팅는 특수 코팅된 매체(일반적으로 감열지)에 열을 가하여 이미지를 생성하는 디지털 인쇄 기술입니다. 이 과정에는 감열지 표면을 선택적으로 가열하는 미세한 전기 가열 소자를 포함하는 열전사 프린트 헤드가 관여하며, 열변색 코팅의 화학 반응을 일으켜 가열된 부분을 검은색으로 염색하여 원하는 이미지나 텍스트를 형성합니다. 감열 인쇄에는 감열지에 직접 열을 가하는 직접 감열 인쇄와 감열 리본을 사용하여 기판에 녹여 더 내구성있는 인쇄를 수행하는 열전 사 인쇄의 두 가지 주요 방법이 있습니다.
서멀 프린팅는 속도, 효율성 및 최소한의 유지보수 요구 사항으로 인해 영수증, 배송 라벨, 의료 기록 등 다양한 용도에 널리 사용되고 있습니다. 그러나 직접 감열 인쇄는 빛과 열에 노출되면 시간이 지남에 따라 퇴색할 수 있는 반면, 서멀 프린팅는 내구성이 뛰어나고 환경적 요인에 강합니다.
서멀 프린팅의 기술 발전은 다양한 산업 분야에서 서멀 프린팅 솔루션의 효율성, 다양성 및 지속가능성을 향상시킴으로써 시장 성장에 큰 영향을 미치고 있습니다. 프린트 헤드 기술 향상과 같은 기술 혁신으로 고해상도 출력이 가능해져 소매, 물류, 의료 및 기타 응용 분야에 필수적인 상세 이미지와 바코드를 생성할 수 있게 되었습니다. 다색 인쇄 기능의 도입으로 용도가 확대되어 기업은 브랜딩과 고객 참여를 높이는 생생한 라벨과 영수증을 제작할 수 있게 되었습니다.
또한, 내구성이 뛰어나고 친환경적인 감열지 및 리본의 개발과 같은 소재의 발전으로 인쇄의 수명과 환경에 미치는 영향에 대한 이전의 우려를 해소할 수 있게 되었습니다. 이러한 기술 혁신은 인쇄 품질과 내구성을 향상시킬 뿐만 아니라 비즈니스 관행에서 지속가능성에 대한 중요성이 높아짐에 따라 환경 친화적인 소비자와 조직을 끌어들이고 있습니다.
무선 인쇄와 클라우드 기반 솔루션의 통합은 모바일 기기 및 원격지에서 인쇄를 가능하게 하여 업무의 유연성을 더욱 향상시킵니다.
높은 초기 설정 비용은 서멀 프린팅 기술 도입에 큰 영향을 미칠 수 있습니다. 이러한 비용은 잠재적인 사용자가 이러한 시스템에 투자하는 것을 주저하게 만들 수 있기 때문입니다. 예를 들어, 서멀 프린팅의 유지보수 비용은 일반적으로 연간 초기 구매 가격의 2%에서 5%에 달합니다. 열전 사 프린터는 운영 및 유지보수 비용이 적기 때문에 장기적으로 비용 효율성이 높은 것으로 알려져 있지만, 장비 구매에 필요한 초기 투자는 특히 예산이 제한된 중소기업과 신생 기업에게는 장벽이 될 수 있습니다.
서멀 프린팅는 속도, 효율성, 장기적인 소모품 비용 절감 등의 장점에도 불구하고 기존 인쇄 기술에 비해 초기 가격이 높은 경우가 많아 기업들이 전환을 망설이는 경우가 많습니다. 또한, 전용 감열지나 리본이 필요하기 때문에 초기 투자비용이 더 많이 듭니다.
또한, 높은 초기 비용에 따른 리스크가 인식되면서 기업들은 더 저렴한 대안을 선택하게 될 수도 있습니다. 비록 그 대안이 유지보수 및 소모품으로 인한 장기적인 비용이 더 높을 수 있다고 하더라도 말입니다. 이러한 소극적인 태도는 특히 예산 제약이 주요 관심사인 분야에서 서멀 프린팅 기술 시장의 전체 성장을 둔화시킬 수 있습니다.
Increasing demand for a large number of labels and receipts in the e-commerce industry is boosting the demand for efficient and cost-effective thermal printing solutions. As a result, the rapid expansion of e-commerce and online transactions is a significant driver of the Thermal Printing Market. The market was valued at USD 48.36 Billion in 2024 and reach a valuation of USD 68.51 Billion by 2031.
Manufacturers are introducing eco-friendly thermal solutions such as linerless labels, recyclable paper, and low-energy printing technologies to curb the impact of customers as well as businesses on the environment, thereby propelling the growth of the market. The market is projected to grow at a CAGR of approximately 4.45% from 2024 to 2031.
Thermal Printing Market: Definition/ Overview
Thermal printing is a digital printing technology that produces images by applying heat to a specially coated medium, typically thermal paper. This process involves a thermal print head, which contains tiny electrically heated elements that selectively heat the surface of the thermal paper, causing a chemical reaction in the thermochromic coating that turns it black in the heated areas, thus forming the desired image or text. There are two main methods of thermal printing: direct thermal printing, where the heat is applied directly to the thermal paper, and thermal transfer printing, which uses a heat-sensitive ribbon that melts onto the substrate to create a more durable print.
Thermal printing is widely used in various applications, including receipts, shipping labels, and medical records, due to its speed, efficiency, and minimal maintenance requirements. However, direct thermal prints can fade over time when exposed to light and heat, while thermal transfer prints offer greater durability and resistance to environmental factors.
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Technological advancements in thermal printing are significantly influencing market growth by enhancing the efficiency, versatility, and sustainability of thermal printing solutions across various industries. Innovations such as improved print head technology have led to higher resolution outputs, allowing for the production of detailed images and barcodes essential for applications in retail, logistics, and healthcare. The introduction of multi-color printing capabilities has expanded the range of applications, enabling businesses to create vibrant labels and receipts that enhance branding and customer engagement.
Moreover, advancements in materials, such as the development of more durable and environmentally friendly thermal papers and ribbons, have addressed previous concerns regarding print longevity and environmental impact. These innovations not only improve the quality and durability of prints but also align with the growing emphasis on sustainability in business practices, thus attracting environmentally conscious consumers and organizations.
The integration of wireless printing and cloud-based solutions further enhances operational flexibility, allowing businesses to print from mobile devices and remote locations, which is particularly beneficial in sectors like healthcare and logistics where mobility is crucial.
High initial setup costs can significantly impact the adoption of thermal printing technology, as these costs may deter potential users from investing in such systems. For instance, Thermal printer maintenance costs typically range from 2% to 5% of the initial purchase price annually. While thermal printers are known for their long-term cost-effectiveness due to lower operational and maintenance expenses, the upfront investment required for purchasing the equipment can be a barrier, especially for small businesses or startups with limited budgets.
Thermal printers often have higher initial prices compared to traditional printing technologies, which can lead businesses to hesitate in making the switch, despite the advantages of speed, efficiency, and reduced consumable costs over time. Additionally, the need for specialized thermal paper or ribbons further adds to the initial investment, which can be a consideration for organizations evaluating their printing options.
Moreover, the perceived risk associated with high upfront costs may lead businesses to opt for cheaper alternatives, even if those alternatives may incur higher long-term costs due to maintenance and consumables. This reluctance can slow the overall market growth for thermal printing technology, particularly in sectors where budget constraints are a significant concern.
Affordability plays a crucial role in the popularity of desktop thermal printers, significantly influencing their adoption across various industries. The initial cost of purchasing thermal printers can be a barrier for many small and medium-sized businesses. However, the long-term cost savings associated with thermal printing technology often make it an attractive option. Unlike traditional inkjet or laser printers, thermal printers do not require expensive ink or toner cartridges, which reduces ongoing operational costs. This advantage is particularly appealing to businesses that need to print labels, receipts, or barcodes frequently, as the cumulative savings on consumables can be substantial over time.
Additionally, the compact design and user-friendly operation of desktop thermal printers make them suitable for environments with limited space, such as retail counters or small offices. The ability to quickly produce high-quality prints at a lower cost enhances their value proposition, making them a preferred choice for businesses looking to optimize their printing processes without incurring high expenses.
Why is Thermal Printing the Preferred Choice for Receipts in the Retail Industry?
Thermal printing is becoming a preferred choice for receipts in the retail industry due to several key advantages that enhance operational efficiency and customer satisfaction. One of the primary benefits is speed and efficiency; thermal printers can produce receipts rapidly, significantly reducing wait times for customers at checkout. Thermal printers can print up to 250 mm per second, significantly faster than dot matrix printers which typically print at 40-50mm per second. This quick printing capability is crucial in high-traffic retail environments, where minimizing delays can lead to improved customer experiences and increased sales throughput.
Additionally, thermal printers produce high-quality prints that are clear and legible, which is essential for transaction records. The absence of ink means there are no smudges or fading, ensuring that important information such as prices, discounts, and barcodes remain readable for customers and staff alike.
Thermal Printing
Market Report Methodology
North America's leading position in the global thermal printing market is driven by several key factors. The region has a strong demand for thermal printing solutions across various sectors, including retail, transportation and logistics, manufacturing, and healthcare. The rapid growth of e-commerce has significantly increased the need for efficient labeling and receipt printing, fueling the adoption of thermal printers. Retailers in North America are focused on enhancing customer experiences through faster checkout processes, making the speed and efficiency of thermal printing a critical advantage. For instance, according to survey, Approximately 60% of North American manufacturers use thermal printing technology for barcode labeling and tracking.
Additionally, the presence of major thermal printer manufacturers, such as Zebra Technologies, Honeywell International, and NCR Corporation, in the region contributes to its market leadership. These companies not only provide a wide range of thermal printing solutions but also invest heavily in research and development to innovate and improve their products. North America's technological advancements in thermal printing, including the integration of wireless technologies and automation in printing processes, further solidify its position as a leader in the global market.
In What Ways is the Adoption of Advanced Thermal Printing Solutions Contributing to Market Growth in Europe?
The adoption of advanced thermal printing solutions is significantly contributing to market growth in Europe through several key factors. Firstly, there is a growing emphasis on sustainability, with many businesses in Western Europe adopting eco-friendly thermal printing practices that utilize recyclable materials and energy-efficient technologies. This shift aligns with the increasing consumer demand for environmentally responsible products and practices.
Additionally, the integration of advanced connectivity features, such as wireless and cloud-based printing capabilities, enhances operational efficiency by enabling seamless printing from various devices and platforms. This flexibility is particularly beneficial in sectors like retail and logistics, where quick and reliable printing is essential.
The competitive landscape of the thermal printing market is characterized by the presence of several key players is influenced by the continuous innovation and technological advancements in the field. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.
Some of the prominent players operating in the thermal printing market include:
Seiko Epson Corporation
TSC Auto ID Technology Co., Ltd.
Zebra Technologies Corporation
SATO Holdings Corporation
Honeywell International,
Citizen Holdings Co., Ltd.
Argox Information Co., Ltd.
Godex International Corporation
Anysun Corporation
Brother Industries, Ltd.
Toshiba Tec Corporation
Avery Dennison Corporation
NIPPON PAPER INDUSTRIES CO., LTD.
Ricoh Company, Ltd.
POSBANK Technology Co., Ltd.
Cheng Uei Precision Industry Co., Ltd.
Xinye Technologies Co., Ltd.
PAX Global Technology Ltd.
TSC Printronex
TEC America, LLC
In December 2023, Epson announced its new OmniLink GL-S700 and GL-T700 label printers, which use breakthrough "linerless" technology to eliminate the requirement for backing paper, decreasing waste and saving resources.
In December 2023, Honeywell demonstrated its new IntelliJet Pro printers, which use AI to improve print quality, predict maintenance needs, and increase operational efficiency.