세계의 MOOC(Massive Open Online Courses) 시장

Global Massive Open Online Courses Market to Reach US$411.6 Billion by 2030

The global market for Massive Open Online Courses estimated at US$60.3 Billion in the year 2024, is expected to reach US$411.6 Billion by 2030, growing at a CAGR of 37.7% over the analysis period 2024-2030. MOOC Platform, one of the segments analyzed in the report, is expected to record a 36.3% CAGR and reach US$274.5 Billion by the end of the analysis period. Growth in the MOOC Services segment is estimated at 40.8% CAGR over the analysis period.

The U.S. Market is Estimated at US$18.3 Billion While China is Forecast to Grow at 36.2% CAGR

The Massive Open Online Courses market in the U.S. is estimated at US$18.3 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$59.8 Billion by the year 2030 trailing a CAGR of 36.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 33.2% and 32.0% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 26.2% CAGR.

Global Massive Open Online Courses Market - Key Trends & Drivers Summarized

What Are Massive Open Online Courses (MOOCs) and Their Global Reach?

Massive Open Online Courses (MOOCs) have significantly transformed the educational landscape by democratizing access to high-quality education resources globally. These platforms collaborate with top universities and institutions to offer a wide array of courses across various disciplines, enabling anyone with internet access to partake in learning opportunities previously restricted to elite educational settings. The primary appeal of MOOCs is their ability to offer free or low-cost courses, making higher education accessible to students who may not have the financial means or geographical proximity to traditional educational institutions. Moreover, MOOCs support flexible learning schedules, accommodating the diverse needs of global learners, including working professionals and part-time learners. This flexibility not only enhances learner engagement but also promotes lifelong learning, allowing individuals to acquire new skills or improve existing ones at their own pace and convenience. As technology advances and global connectivity increases, MOOCs continue to expand their reach, providing educational benefits to millions and effectively narrowing the global education gap.

How Are Innovations Shaping the Future of MOOCs?

Innovations in technology are profoundly shaping the future of MOOCs by enhancing how educational content is delivered and experienced by learners around the world. The integration of artificial intelligence (AI) and machine learning into MOOC platforms allows for personalized learning experiences, adapting course materials to fit the learning styles and paces of individual users. This personalization helps to increase student engagement and improve educational outcomes. Additionally, big data analytics plays a crucial role in optimizing course offerings and teaching methods by analyzing vast amounts of user data to identify patterns and trends in learning behaviors. Such insights enable course creators to tailor their content more effectively and provide targeted interventions when necessary. Moreover, the increasing use of virtual and augmented reality technologies in MOOCs is revolutionizing the learning experience by offering immersive, interactive environments that simulate real-world scenarios, making complex subjects like science and engineering more tangible and understandable. These technological advancements are not only enhancing the interactivity and effectiveness of MOOCs but are also setting new standards in online education, encouraging continuous innovation and adaptation in the field.

What Impact Do MOOCs Have on the Educational Ecosystem?

MOOCs have a profound impact on the educational ecosystem by providing an alternative and complementary pathway to traditional education systems. They serve as a vital resource in underserved regions, offering quality education where it might otherwise be inaccessible due to economic, social, or political barriers. By breaking down these barriers, MOOCs contribute to leveling the educational playing field, allowing individuals from diverse backgrounds to access lifelong learning opportunities. In the professional realm, MOOCs are increasingly recognized by employers as valuable for career development, enabling employees to acquire new skills or enhance existing ones without the need to pause their careers. This acceptance is gradually altering the landscape of professional qualifications, where MOOC certifications are beginning to be viewed on par with traditional educational credentials. Additionally, the scalability of MOOCs allows educational institutions to extend their reach beyond their physical campuses, promoting global education exchange and collaboration. This scalability not only helps institutions increase their impact but also provides them with new revenue streams and data-driven insights into global education trends.

What Are the Primary Drivers Behind the Expanding Market for MOOCs?

The growth in the Massive Open Online Courses market is driven by several interlinked factors that reflect the evolving demands of the global learning community. The widespread adoption of the internet and mobile technology has significantly enhanced access to MOOCs, enabling users from remote or underserved areas to participate in global learning communities. The economic advantage of MOOCs, offering low-cost or free access to high-quality education, makes them an attractive alternative to traditional education, especially in a global economy still recovering from financial downturns. Additionally, the growing recognition of MOOC credentials in the job market motivates more individuals to pursue online courses to boost their employability or advance their careers. The COVID-19 pandemic also played a crucial role in accelerating the adoption of online learning, as individuals and institutions sought effective alternatives to face-to-face education during lockdowns and social distancing measures. Furthermore, the increasing demand for upskilling and reskilling, driven by rapid technological changes and shifting job requirements, fuels the continuous growth and relevance of MOOCs in both educational and professional contexts. As these trends persist, the market for MOOCs is expected to expand further, driven by a collective acknowledgment of their value in providing accessible, flexible, and inclusive education solutions.

SCOPE OF STUDY:

The report analyzes the Massive Open Online Courses market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Component (Platform, Services); Course (Computer Science & Programming, Business Management, Humanities, Science, Other Courses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 46 Featured) -

• Blackboard, Inc.
• Coursera, Inc.
• Edx, Inc.
• FutureLearn Limited
• Instructure, Inc.
• iversity Learning Solutions GmbH
• Miriadax.
• Novoed, Inc.
• Udacity, Inc.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

• 1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Global Economic Update
  • Massive Open Online Courses - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
• 2. FOCUS ON SELECT PLAYERS
• 3. MARKET TRENDS & DRIVERS
  • Increasing Demand for Flexible Learning Solutions Drives Growth in MOOCs
  • Rising Adoption of Mobile Learning Expands the Market for MOOCs
  • Integration of AI and Machine Learning Enhances Personalized Learning Experiences
  • Growing Popularity of Lifelong Learning Strengthens Business Case for MOOCs
  • Integration of Gamification Techniques Expands User Engagement and Retention
  • Advancements in Virtual Reality (VR) and Augmented Reality (AR) Spur Growth in Interactive Learning
  • Government Initiatives for Digital Education Expand Addressable Market
  • Rising Corporate Adoption of MOOCs for Employee Training and Development Generates Demand
  • Technological Innovations in Video-Based Learning Drives User Engagement
  • Expansion of Internet Connectivity in Emerging Markets Creates Opportunities for MOOCs
  • Increased Focus on Data Analytics in Education Strengthens Business Models for MOOCs
  • Growing Trend of Credentialing and Micro-Credentials Spurs Adoption
• 4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Massive Open Online Courses Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
  • TABLE 2: World Recent Past, Current & Future Analysis for Massive Open Online Courses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 3: World 6-Year Perspective for Massive Open Online Courses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
  • TABLE 4: World Recent Past, Current & Future Analysis for Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 5: World 6-Year Perspective for Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 6: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 7: World 6-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for Computer Science & Programming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 9: World 6-Year Perspective for Computer Science & Programming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 10: World Recent Past, Current & Future Analysis for Business Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 11: World 6-Year Perspective for Business Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 12: World Recent Past, Current & Future Analysis for Humanities by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 13: World 6-Year Perspective for Humanities by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 14: World Recent Past, Current & Future Analysis for Science by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 15: World 6-Year Perspective for Science by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
  • TABLE 16: World Recent Past, Current & Future Analysis for Other Courses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 17: World 6-Year Perspective for Other Courses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

• UNITED STATES
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
  • TABLE 18: USA Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 19: USA 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 20: USA Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 21: USA 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• CANADA
  • TABLE 22: Canada Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 23: Canada 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 24: Canada Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 25: Canada 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• JAPAN
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
  • TABLE 26: Japan Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 27: Japan 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 28: Japan Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 29: Japan 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• CHINA
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
  • TABLE 30: China Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 31: China 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 32: China Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 33: China 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• EUROPE
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
  • TABLE 34: Europe Recent Past, Current & Future Analysis for Massive Open Online Courses by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
  • TABLE 35: Europe 6-Year Perspective for Massive Open Online Courses by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
  • TABLE 36: Europe Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 37: Europe 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 38: Europe Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 39: Europe 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• FRANCE
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
  • TABLE 40: France Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 41: France 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 42: France Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 43: France 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• GERMANY
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
  • TABLE 44: Germany Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 45: Germany 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 46: Germany Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 47: Germany 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• ITALY
  • TABLE 48: Italy Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 49: Italy 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 50: Italy Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 51: Italy 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• UNITED KINGDOM
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
  • TABLE 52: UK Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 53: UK 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 54: UK Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 55: UK 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• REST OF EUROPE
  • TABLE 56: Rest of Europe Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 57: Rest of Europe 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 58: Rest of Europe Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 59: Rest of Europe 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• ASIA-PACIFIC
  • Massive Open Online Courses Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
  • TABLE 60: Asia-Pacific Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 61: Asia-Pacific 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 62: Asia-Pacific Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 63: Asia-Pacific 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030
• REST OF WORLD
  • TABLE 64: Rest of World Recent Past, Current & Future Analysis for Massive Open Online Courses by Component - Platform and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 65: Rest of World 6-Year Perspective for Massive Open Online Courses by Component - Percentage Breakdown of Value Sales for Platform and Services for the Years 2025 & 2030
  • TABLE 66: Rest of World Recent Past, Current & Future Analysis for Massive Open Online Courses by Course - Computer Science & Programming, Business Management, Humanities, Science and Other Courses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
  • TABLE 67: Rest of World 6-Year Perspective for Massive Open Online Courses by Course - Percentage Breakdown of Value Sales for Computer Science & Programming, Business Management, Humanities, Science and Other Courses for the Years 2025 & 2030

IV. COMPETITION