미국의 상업 인쇄 시장 규모, 점유율, 동향 분석 : 인쇄 기술별, 용도별, 기업별, 제품별, 부문별 예측(2025-2030년)

U.S. Commercial Printing Market Trends:

The U.S. commercial printing market size was estimated at USD 126.99 billion in 2024 and is projected to grow at a CAGR of 3.1% from 2025 to 2030. The surge in popularity of print-on-demand (POD) services has brought forth a transformative and positive influence on the commercial printing sector. This modern approach to production, where items are created discretely as per customer orders, has revolutionized how businesses manage their printing needs. Traditionally, commercial printing involved large print runs to attain cost efficiencies. However, this approach led to challenges such as excessive inventory and storage costs. With the introduction of print-on-demand, a paradigm shift that has redefined inventory management, businesses no longer need to pre-produce large items, which is expected to reduce the financial burden of unused stock and the resources required to manage it.

The rising demand for custom printing for producing customized clothing such as t-shirts, jerseys, and sweatshirts with promotional materials such as banners, posters, and signage is expected to drive the growth of the market in the coming years. The other factors driving the market growth include the increasing use of customized t-shirts for advertising and branding by companies and the rising preference of people for wearing fashionable custom-printed clothes.

The increasing advertising requirements of enterprises have significantly contributed to the growth of the commercial printing market. As businesses strive to implement compelling marketing campaigns and effectively connect with their target demographics, the reliance on a diverse array of printed materials has significantly increased. These materials, including brochures, flyers, catalogs, and promotional items, serve as vital mediums for conveying critical information regarding products, services, and brand identity. The amplification of marketing initiatives has propelled the demand for professionally designed and executed printed collateral, thereby fueling the growth of the commercial printing market.

The escalating demand for packaging solutions across various industries such as food & beverage, healthcare & pharmaceuticals, cosmetics and personal care, and more fuels the growth of the commercial printing market. This surge in demand directly translates into higher print volumes, presenting an avenue for increased revenue generation and enhanced business activity within the commercial printing sector. As packaging materials such as labels, boxes, and wrappers witness an increasing demand, commercial printers benefit from a heightened workload, fostering growth and profitability. This trend also propels the diversification of services offered by commercial printing companies. As various industries, such as fast-moving consumer goods (FMCG), consumer electronics, and more seek distinctive packaging solutions to align with their branding and product specifications, printing companies can utilize this opportunity to expand their service repertoire. This diversification bolsters their competitive edge and paves the way for introducing new revenue streams by catering to the unique packaging needs of various industries.

The rapid and widespread adoption of digital media has significantly impacted the growth of the commercial printing market. This has introduced a range of challenges that have reshaped the market's landscape. One of the notable challenges is a decline in the demand for traditional print materials. As more information, advertisements, and communication channels migrate to digital platforms, the need for physical materials such as newspapers, magazines, brochures, and catalogs has dropped. Businesses and individuals can reach wider audiences at a lower cost through online channels, which reduces the necessity for large-scale commercial printing.

U.S. Commercial Printing Market Report Segmentation

This report forecasts revenue growth at country level and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. commercial printing market report based on printing technology, application, enterprise, and product.

• Printing Technology Outlook (Revenue, USD Billion, 2018 - 2030)
• Digital Printing
• Lithography Printing
• Flexographic
• Screen Printing
• Gravure Printing
• Others
• Application Outlook (Revenue, USD Billion, 2018 - 2030)
• Packaging
• Advertising
• Publishing
  • Books
  • Newspaper
  • Magazines
  • Others
• Enterprise Outlook (Revenue, USD Billion, 2018 - 2030)
• SMEs
• Large Enterprise
• Product Outlook (Revenue, USD Billion, 2018 - 2030)
• Business Cards
• Invitations, Gifts and Stationery
• Print Advertising and Office
• Promotional Products
• Signs, Banners, and Posters
• Labels, Stickers, and Packaging
• Others

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Research Methodology
  • 1.2.1. Information Procurement
• 1.3. Information or Data Analysis
• 1.4. Methodology
• 1.5. Research Scope and Assumptions
• 1.6. Market Formulation & Validation
• 1.7. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. U.S. Commercial printing Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
  • 3.2.2. Market Restraint Analysis
  • 3.2.3. Industry Challenge
• 3.3. U.S. Commercial printing Market Analysis Tools
  • 3.3.1. Industry Analysis - Porter's
    • 3.3.1.1. Bargaining power of the suppliers
    • 3.3.1.2. Bargaining power of the buyers
    • 3.3.1.3. Threats of substitution
    • 3.3.1.4. Threats from new entrants
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Economic and social landscape
    • 3.3.2.3. Technological landscape
• 3.4. Pain Point Analysis

Chapter 4. U.S. Commercial Printing Market: Printing Technology Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. U.S. Commercial Printing Market: Printing Technology Movement Analysis, 2024 & 2030 (USD Billion)
• 4.3. Digital Printing
  • 4.3.1. Digital Printing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.4. Lithography Printing
  • 4.4.1. Lithography Printing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.5. Flexographic
  • 4.5.1. Flexographic Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.6. Screen Printing
  • 4.6.1. Digital Printing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.7. Gravure Printing
  • 4.7.1. Digital Printing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.8. Others
  • 4.8.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 5. U.S. Commercial printing Market: Application Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. U.S. Commercial printing Market: Application Movement Analysis, 2024 & 2030 (USD Billion)
• 5.3. Packaging
  • 5.3.1. Packaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.4. Advertising
  • 5.4.1. Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.5. Publishing
  • 5.5.1. Publishing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 5.5.2. Books
    • 5.5.2.1. Books Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 5.5.3. Newspaper
    • 5.5.3.1. Newspaper Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 5.5.4. Magazines
    • 5.5.4.1. Magazines Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 5.5.5. Others
    • 5.5.5.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion
• 5.6. Others
  • 5.6.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 6. U.S. Commercial Printing Market: Enterprise Estimates & Trend Analysis

• 6.1. Segment Dashboard
• 6.2. U.S. Commercial Printing Market: Enterprise Movement Analysis, 2024 & 2030 (USD Billion)
• 6.3. SMEs
  • 6.3.1. SMEs Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.4. Large Enterprises
  • 6.4.1. Direct Sales Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 7. U.S. Commercial Printing Market: Product Estimates & Trend Analysis

• 7.1. Segment Dashboard
• 7.2. U.S. Commercial Printing Market: Product Movement Analysis, 2024 & 2030 (USD Billion)
• 7.3. Business Cards
  • 7.3.1. Business Cards Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.4. Invitations, Gifts and Stationery
  • 7.4.1. Invitations, Gifts and Stationery Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.5. Print Advertising and Office
  • 7.5.1. Print Advertising and Office Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.6. Promotional Products
  • 7.6.1. Promotional Products Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.7. Signs, Banners, and Posters
  • 7.7.1. Signs, Banners, and Posters Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.8. Labels, Stickers, and Packaging
  • 7.8.1. Labels, Stickers, and Packaging Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.9. Others
  • 7.9.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 8. Competitive Landscape

• 8.1. Company Categorization
• 8.2. Company Market Positioning
• 8.3. Company Heat Map Analysis
• 8.4. Company Profiles/Listing
  • 8.4.1. Quad
    • 8.4.1.1. Participant's Overview
    • 8.4.1.2. Financial Performance
    • 8.4.1.3. Product Benchmarking
    • 8.4.1.4. Strategic Initiatives
  • 8.4.2. Acme Printing (Allegra and Image 360)
    • 8.4.2.1. Participant's Overview
    • 8.4.2.2. Financial Performance
    • 8.4.2.3. Product Benchmarking
    • 8.4.2.4. Strategic Initiatives
  • 8.4.3. R.R. Donnelley & Sons Company
    • 8.4.3.1. Participant's Overview
    • 8.4.3.2. Financial Performance
    • 8.4.3.3. Product Benchmarking
    • 8.4.3.4. Strategic Initiatives
  • 8.4.4. Transcontinental Inc.
    • 8.4.4.1. Participant's Overview
    • 8.4.4.2. Financial Performance
    • 8.4.4.3. Product Benchmarking
    • 8.4.4.4. Strategic Initiatives
  • 8.4.5. LSC Communications LLC
    • 8.4.5.1. Participant's Overview
    • 8.4.5.2. Financial Performance
    • 8.4.5.3. Product Benchmarking
    • 8.4.5.4. Strategic Initiatives
  • 8.4.6. Gorham Printing, Inc.
    • 8.4.6.1. Participant's Overview
    • 8.4.6.2. Financial Performance
    • 8.4.6.3. Product Benchmarking
    • 8.4.6.4. Strategic Initiatives
  • 8.4.7. Cimpress
    • 8.4.7.1. Participant's Overview
    • 8.4.7.2. Financial Performance
    • 8.4.7.3. Product Benchmarking
    • 8.4.7.4. Strategic Initiatives
  • 8.4.8. Sterling Printing
    • 8.4.8.1. Participant's Overview
    • 8.4.8.2. Financial Performance
    • 8.4.8.3. Product Benchmarking
    • 8.4.8.4. Strategic Initiatives
  • 8.4.9. GotPrint
    • 8.4.9.1. Participant's Overview
    • 8.4.9.2. Financial Performance
    • 8.4.9.3. Product Benchmarking
    • 8.4.9.4. Strategic Initiatives
  • 8.4.10. ABC Printing Company
    • 8.4.10.1. Participant's Overview
    • 8.4.10.2. Financial Performance
    • 8.4.10.3. Product Benchmarking
    • 8.4.10.4. Strategic Initiatives