하이퍼로컬 서비스 시장 보고서 : 성질별, 유형별, 용도별, 지역별(2025-2033년)

The global hyperlocal services market size reached USD 2.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 7.5 Billion by 2033, exhibiting a growth rate (CAGR) of 10.51% during 2025-2033.

Hyperlocal services refer to facilities that are provided within a limited geographical area. It involves the operation of a courier agent picking up products from a seller and then delivering them directly to the customer's address. It is widely used for delivering food and beverages, drugs, personal items, and electronic gadgets, and home utility services, including plumbing, electrical repair, carpentry, laundry, and personal tutors. Hyperlocal services assist retailers, restaurants, and hotels in engaging and managing their businesses effectively. It also helps increase operational transparency and provide efficient and effortless deliveries in minimum time.

Hyperlocal Services Market Trends:

The rapid proliferation of smartphones, coupled with significant growth in the e-commerce industry, is one of the key factors driving the market growth. Hyperlocal services are widely accessed through e-commerce platforms or businesses for the fast delivery of goods and services. In addition, the increasing investment in e-commerce businesses is boosting the adoption of hyperlocal services, which, in turn, is acting as another growth-inducing factor. Furthermore, the widespread adoption of hyperlocal services due to hectic schedules and work-from-home (WFH) culture, changing consumer lifestyles, and rapid urbanization are favoring the market growth. Additionally, recent technological advancements in the logistics and automotive sectors through the adoption of automation, augmented reality (AR), artificial intelligence (AI), data collection, and visibility to reduce costs and provide a faster and seamless delivery experience are creating a positive outlook for the market. Moreover, the rapidly changing consumer preference towards online platforms that enhance the convenience and offer doorstep delivery, discounts, and combo deals is providing an impetus to market the growth. Other factors, including increasing investments in start-up businesses, rising adoption of farm-to-home concept for acquiring fresh produce, and standardization of animal by-products (ABPs), are anticipated to drive the market growth.

Key Market Segmentation:

Breakup by Nature:

• Goods Delivery
• Utility Services

Breakup by Type:

• Food Ordering
• Grocery Ordering
• Home Utility Service
• Logistic Service Providers
• Others

Breakup by Application:

• Individual Users
• Commercial Users

Breakup by Region:

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Airtasker Pty. Ltd, Blink Commerce Private Limited, Delivery Hero SE, HelloFresh SE, Instacart, Just Eat Takeaway.com N.V., Olo Inc., Swiggy, Uber Technologies Inc., UrbanClap Technologies India Pvt. Ltd. and Zomato Limited.

Key Questions Answered in This Report

• 1.How big is the global hyperlocal services market?
• 2.What is the expected growth rate of the global hyperlocal services market during 2025-2033?
• 3.What are the key factors driving the global hyperlocal services market?
• 4.What has been the impact of COVID-19 on the global hyperlocal services market?
• 5.What is the breakup of the global hyperlocal services market based on the nature?
• 6.What is the breakup of the global hyperlocal services market based on the type?
• 7.What are the key regions in the global hyperlocal services market?
• 8.Who are the key players/companies in the global hyperlocal services market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Hyperlocal Services Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Nature

• 6.1 Goods Delivery
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Utility Services
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast

7 Market Breakup by Type

• 7.1 Food Ordering
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Grocery Ordering
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast
• 7.3 Home Utility Service
  • 7.3.1 Market Trends
  • 7.3.2 Market Forecast
• 7.4 Logistic Service Providers
  • 7.4.1 Market Trends
  • 7.4.2 Market Forecast
• 7.5 Others
  • 7.5.1 Market Trends
  • 7.5.2 Market Forecast

8 Market Breakup by Application

• 8.1 Individual Users
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Commercial Users
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Market Breakup by Region

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Trends
    • 9.1.1.2 Market Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Trends
    • 9.1.2.2 Market Forecast
• 9.2 Asia-Pacific
  • 9.2.1 China
    • 9.2.1.1 Market Trends
    • 9.2.1.2 Market Forecast
  • 9.2.2 Japan
    • 9.2.2.1 Market Trends
    • 9.2.2.2 Market Forecast
  • 9.2.3 India
    • 9.2.3.1 Market Trends
    • 9.2.3.2 Market Forecast
  • 9.2.4 South Korea
    • 9.2.4.1 Market Trends
    • 9.2.4.2 Market Forecast
  • 9.2.5 Australia
    • 9.2.5.1 Market Trends
    • 9.2.5.2 Market Forecast
  • 9.2.6 Indonesia
    • 9.2.6.1 Market Trends
    • 9.2.6.2 Market Forecast
  • 9.2.7 Others
    • 9.2.7.1 Market Trends
    • 9.2.7.2 Market Forecast
• 9.3 Europe
  • 9.3.1 Germany
    • 9.3.1.1 Market Trends
    • 9.3.1.2 Market Forecast
  • 9.3.2 France
    • 9.3.2.1 Market Trends
    • 9.3.2.2 Market Forecast
  • 9.3.3 United Kingdom
    • 9.3.3.1 Market Trends
    • 9.3.3.2 Market Forecast
  • 9.3.4 Italy
    • 9.3.4.1 Market Trends
    • 9.3.4.2 Market Forecast
  • 9.3.5 Spain
    • 9.3.5.1 Market Trends
    • 9.3.5.2 Market Forecast
  • 9.3.6 Russia
    • 9.3.6.1 Market Trends
    • 9.3.6.2 Market Forecast
  • 9.3.7 Others
    • 9.3.7.1 Market Trends
    • 9.3.7.2 Market Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Trends
    • 9.4.1.2 Market Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Trends
    • 9.4.2.2 Market Forecast
  • 9.4.3 Others
    • 9.4.3.1 Market Trends
    • 9.4.3.2 Market Forecast
• 9.5 Middle East and Africa
  • 9.5.1 Market Trends
  • 9.5.2 Market Breakup by Country
  • 9.5.3 Market Forecast

10 SWOT Analysis

• 10.1 Overview
• 10.2 Strengths
• 10.3 Weaknesses
• 10.4 Opportunities
• 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

• 12.1 Overview
• 12.2 Bargaining Power of Buyers
• 12.3 Bargaining Power of Suppliers
• 12.4 Degree of Competition
• 12.5 Threat of New Entrants
• 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Airtasker Pty. Ltd
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
    • 14.3.1.3 Financials
  • 14.3.2 Blink Commerce Private Limited
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
  • 14.3.3 Delivery Hero SE
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio
    • 14.3.3.3 Financials
  • 14.3.4 HelloFresh SE
    • 14.3.4.1 Company Overview
    • 14.3.4.2 Product Portfolio
    • 14.3.4.3 Financials
  • 14.3.5 Instacart
    • 14.3.5.1 Company Overview
    • 14.3.5.2 Product Portfolio
  • 14.3.6 Just Eat Takeaway.com N.V.
    • 14.3.6.1 Company Overview
    • 14.3.6.2 Product Portfolio
    • 14.3.6.3 Financials
  • 14.3.7 Olo Inc.
    • 14.3.7.1 Company Overview
    • 14.3.7.2 Product Portfolio
    • 14.3.7.3 Financials
  • 14.3.8 Swiggy
    • 14.3.8.1 Company Overview
    • 14.3.8.2 Product Portfolio
  • 14.3.9 Uber Technologies Inc.
    • 14.3.9.1 Company Overview
    • 14.3.9.2 Product Portfolio
    • 14.3.9.3 Financials
    • 14.3.9.4 SWOT Analysis
  • 14.3.10 UrbanClap Technologies India Pvt. Ltd.
    • 14.3.10.1 Company Overview
    • 14.3.10.2 Product Portfolio
  • 14.3.11 Zomato Limited
    • 14.3.11.1 Company Overview
    • 14.3.11.2 Product Portfolio
    • 14.3.11.3 Financials