온디맨드 교통 시장 규모, 점유율, 성장 분석 : 유형별, 서비스별, 비즈니스 모델별, 차종별, 자율 레벨별, 동력원별, 용도별, 접속성별, 지역별 - 산업 예측(2025-2032년)

Global On-Demand Transportation Market size was valued at USD 75.7 billion in 2023 and is poised to grow from USD 90.76 billion in 2024 to USD 387.68 billion by 2032, growing at a CAGR of 19.9% during the forecast period (2025-2032).

On-demand transportation, a web-based service enabling users to book vehicles for trips based on distance and time, is gaining traction, especially in urban areas due to increased digitalization. Consumers are increasingly leaning towards these services amid rising car prices, appreciating the flexibility to modify or cancel bookings at lower costs. Millennial engagement with car-sharing further fuels demand, alongside factors like decreasing parking availability, smartphone adoption, and greater public relations efforts. Additionally, expansions in tourism, a growing working-class population, and technological advancements within the automotive sector are expected to enhance demand during the forecast period. However, concerns over data privacy and public safety pose significant challenges to market growth, warranting attention as the sector evolves.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global On-Demand Transportation market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global On-Demand Transportation Market Segments Analysis

Global On-Demand Transportation Market is segmented by Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity and region. Based on Type, the market is segmented into Four Wheeler and Micro Mobility. Based on Service, the market is segmented into Ride-Sharing, Vehicle Rental/Leasing and Ride Sourcing. Based on Business Model, the market is segmented into P2P (Peer-to-Peer), B2B (Business-to-Business) and B2C (Business-to-Consumer). Based on Vehicle Type, the market is segmented into Passenger Cars, Light Commercial Vehicles, Heavy Commercial Vehicles, Buses & Coaches and Micro-Mobility. Based on Autonomy Level, the market is segmented into Manual, Semi-Autonomous and Autonomous. Based on Power Source, the market is segmented into Fuel Powered, HEV (Hybrid Electric Vehicle), PHEV (Plug-in Hybrid Electric Vehicle) and BEV (Battery Electric Vehicle). Based on Application, the market is segmented into Passenger Transportation and Goods Transportation. Based on Connectivity, the market is segmented into V2V (Vehicle-to-Vehicle), V2I (Vehicle-to-Infrastructure), V2P (Vehicle-to-Pedestrian) and V2N (Vehicle-to-Network). Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global On-Demand Transportation Market

The Global On-Demand Transportation market is experiencing significant growth, driven by the increasing acceptance of various services such as car sharing, e-hailing, station-based mobility, and car rentals. This trend is largely fueled by the rise of connected vehicles, which enhance the user experience. Customers now have the convenience of modifying, pre-booking, or canceling their ride arrangements easily through mobile applications. This technological advancement not only streamlines the booking process but also caters to the diverse needs of consumers, making on-demand transportation services more appealing and accessible than ever before. As a result, the market is poised for continuous expansion.

Restraints in the Global On-Demand Transportation Market

Growing concerns regarding passenger safety pose a considerable challenge to the expansion of the Global On-Demand Transportation market. In recent years, these safety issues have emerged as one of the primary obstacles impeding growth within the sector. In response to rising incidents, governmental authorities are likely to introduce stringent regulations aimed at ensuring the well-being of both drivers and passengers. The Department of Transportation's On-demand Transport (OdT) division actively monitors the passenger transportation industry to ensure compliance with public safety standards. Thus, while the on-demand transportation landscape is evolving, the emphasis on safety regulations remains a critical factor influencing market viability.

Market Trends of the Global On-Demand Transportation Market

The Global On-Demand Transportation market is poised for remarkable growth, driven by the increasing adoption of electric and autonomous vehicles. As these technologies enhance efficiency and reduce fuel costs, the overall expense of ride-sharing and mobility services is anticipated to decrease, fostering higher demand globally. The shift towards autonomous vehicles eliminates the need for drivers, substantially cutting labor costs and making services more accessible. Concurrently, declining vehicle ownership rates are prompting many consumers to rely on on-demand transportation options, solidifying its market presence. Additionally, the trend of automakers entering the on-demand service arena creates lucrative opportunities, making this sector a focal point for investment and innovation.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global On-Demand Transportation Market Size by Type & CAGR (2025-2032)

• Market Overview
• Four Wheeler
• Micro Mobility

Global On-Demand Transportation Market Size by Service & CAGR (2025-2032)

• Market Overview
• Ride-Sharing
• Vehicle Rental/Leasing
• Ride Sourcing

Global On-Demand Transportation Market Size by Business Model & CAGR (2025-2032)

• Market Overview
• P2P (Peer-to-Peer)
• B2B (Business-to-Business)
• B2C (Business-to-Consumer)

Global On-Demand Transportation Market Size by Vehicle Type & CAGR (2025-2032)

• Market Overview
• Passenger Cars
• Light Commercial Vehicles
• Heavy Commercial Vehicles
• Buses & Coaches
• Micro-Mobility

Global On-Demand Transportation Market Size by Autonomy Level & CAGR (2025-2032)

• Market Overview
• Manual
• Semi-Autonomous
• Autonomous

Global On-Demand Transportation Market Size by Power Source & CAGR (2025-2032)

• Market Overview
• Fuel Powered
• HEV (Hybrid Electric Vehicle)
• PHEV (Plug-in Hybrid Electric Vehicle)
• BEV (Battery Electric Vehicle)

Global On-Demand Transportation Market Size by Application & CAGR (2025-2032)

• Market Overview
• Passenger Transportation
• Goods Transportation

Global On-Demand Transportation Market Size by Connectivity & CAGR (2025-2032)

• Market Overview
• V2V (Vehicle-to-Vehicle)
• V2I (Vehicle-to-Infrastructure)
• V2P (Vehicle-to-Pedestrian)
• V2N (Vehicle-to-Network)

Global On-Demand Transportation Market Size & CAGR (2025-2032)

• North America (Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity)
  • US
  • Canada
• Europe (Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Service, Business Model, Vehicle Type, Autonomy Level, Power Source, Application, Connectivity)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Uber Technologies, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lyft, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grab Holdings Inc. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Didi Chuxing (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ola Cabs (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gett, Inc. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BlaBlaCar (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bolt (Estonia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Careem (UAE)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Via Transportation, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cabify (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Curb Mobility (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wingz, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gojek (Indonesia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yandex.Taxi (Russia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Free Now (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zum (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Moovit (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations