세계의 클라우드 네이티브 옵저버빌리티 툴 시장 예측 - 컴포넌트별, 전개 모드별, 조직 규모별, 최종 사용자별, 지역별 분석(-2032년)

According to Stratistics MRC, the Global Cloud-Native Observability Tools Market is accounted for $3.3 billion in 2025 and is expected to reach $9.5 billion by 2032 growing at a CAGR of 16% during the forecast period. Cloud-native observability tools collect, correlate, and analyze telemetry metrics, logs, and traces to deliver end-to-end visibility across containers, microservices, and serverless architectures. They help DevOps and SRE teams perform rapid incident detection and root-cause analysis in highly dynamic environments. Growth follows cloud migration, microservices adoption, and the need to manage complex hybrid estates.

According to CNCF (Cloud Native Computing Foundation), adoption of cloud-native observability tools grew by more than 45% between 2022 and 2024, enhancing infrastructure and application monitoring for enterprises operating at scale.

Market Dynamics:

Driver:

Micro services complexity requiring full-stack visibility

The rise of microservices has fragmented application architectures and elevated the need for end-to-end visibility across logs, metrics, traces, and events. Observability platforms that unify telemetry enable engineers to see request flows, identify cascading failures, and correlate infrastructure signals with user impact. DevOps and SRE teams depend on contextual tracing and real-time metrics to reduce mean time to resolution, preserve service-level objectives, and support progressive delivery. Furthermore, comprehensive observability informs capacity planning and post-incident learning, prompting organizations to adopt integrated suites that simplify debugging in highly dynamic clouds.

Restraint:

Tool sprawl and integration challenges

A proliferation of point solutions and vendor-specific agents has produced tool sprawl that complicates observability at scale. Multiple telemetry pipelines, inconsistent data models, and fragile integrations create operational overhead and blind spots that lengthen investigations and raise costs. Organisations struggle to reconcile high-cardinality datasets, unify schemas, and maintain performant storage while avoiding vendor lock-in. This restraint slows adoption, as teams weigh total cost of ownership and integration risk.

Opportunity:

AIOps integration for automated anomaly detection

The convergence of observability with AIOps represents a major growth opportunity as teams seek to automate incident detection and reduce alert fatigue. Machine learning applied to correlated traces, metrics, and logs can surface anomalous patterns, predict degradations, and prioritize high-impact incidents for triage. Integrations that translate observability signals into actionable playbooks, automated remediation, and intelligent routing increase operational efficiency and shorten downtime. Additionally, AIOps-driven insights enable proactive capacity planning and continuous reliability improvements, making observability platforms more strategic to engineering organisations and attractive to enterprise buyers pursuing automation.

Threat:

Data security and compliance concerns

As observability platforms ingest sensitive application and user telemetry, data security and regulatory compliance have become significant threats. Improperly protected logs, traces, or metadata can expose personally identifiable information, intellectual property, or system internals, creating legal and reputational risks. Strict standards such as GDPR, HIPAA, and industry-specific requirements compel vendors and buyers to adopt encryption, access controls, and robust retention policies. Moreover, multi-tenant cloud environments and third-party integrations amplify attack surfaces, forcing organisations to balance visibility with minimised data exposure.

Covid-19 Impact:

The pandemic accelerated cloud adoption and remote operations, increasing demand for cloud-native observability as teams transitioned to distributed work and microservices. Short-term, organisations rushed to instrument services and deploy SaaS monitoring to support remote troubleshooting and maintain uptime. Over time, this led to sustained investment in centralized observability platforms that support hybrid architectures, remote incident response, and distributed SRE practices. The shift also highlighted gaps in tooling and skills, prompting vendors to focus on ease of deployment, scalable storage, and integrations that support dispersed engineering teams.

The solutions segment is expected to be the largest during the forecast period

The solutions segment is expected to account for the largest market share during the forecast period because they directly address observability requirements from ingestion to insight. Mature solution vendors offer modular architectures, support for open telemetry, and enterprise features security, access control, and compliance that align with procurement needs. Long-term contracts, managed services, and enterprise support drive stable revenue streams, while integrated solutions reduce total cost of ownership by consolidating data pipelines and analytics. Consequently, institutional buyers tend to standardise on solution suites that simplify operations and accelerate incident response across diverse applications.

The cloud-based segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the cloud-based segment is predicted to witness the highest growth rate. Rapid digital transformation and containerized deployments are driving broad demand for hosted observability that can scale with ephemeral workloads and diverse telemetry volumes. Cloud-based vendors continuously enhance ingestion throughput, offer tiered retention policies, and integrate easily with CI/CD pipelines and orchestration systems. This model supports distributed teams requiring low-latency global access and reduces time spent on platform engineering. As companies prioritize agility and operational efficiency, subscription-based observability with managed storage and analytics becomes the preferred choice, accelerating cloud adoption and market growth.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share. North America's mature cloud infrastructure, early adopter enterprises, and strong presence of hyperscalers and observability vendors underpin its leading market position. Large technology, financial, and digital-native companies with complex microservices architectures drive significant demand for advanced observability solutions and managed services. Additionally, high R&D budgets, robust professional services ecosystems, and favourable funding for startups foster continuous innovation and rapid product adoption. Enterprises in the region prioritise reliability, security, and compliance, supporting vendor offerings that deliver enterprise-grade features and long-term contracts.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to rapid cloud migration, strong developer growth, and rising investment in platform engineering, which together fuel accelerated observability adoption. Growing numbers of digital-native firms, regional cloud provider expansion, and the proliferation of mobile-first applications increase the need for scalable telemetry and distributed tracing. Local vendors and global entrants are tailoring offerings to cost-sensitive customers with efficient ingestion and storage models. Furthermore, increased focus on digital resilience by large enterprises and government modernization projects is prompting faster procurement cycles and higher year-on-year growth across APAC markets.

Key players in the market

Some of the key players in Cloud-Native Observability Tools Market include Amazon Web Services, Inc., AppDynamics (Cisco Systems, Inc.), Acceldata, Cloudflare, Coralogix, Datadog, Inc., Dynatrace LLC, Elastic N.V., Grafana Labs, Google, IBM Corporation, Instana (an IBM Company), LogicMonitor Inc., Microsoft Corporation, Monte Carlo, New Relic, Inc., Riverbed Technology, ScienceLogic, ServiceNow (Lightstep), and Splunk Inc.

Key Developments:

In May 2024, AWS announced the general availability of Amazon CloudWatch Logs data protection and a new natural language query generation feature for CloudWatch Logs Insights, enhancing data security and simplifying log analysis for cloud-native environments.

In May 2024, Grafana Labs announced the general availability of Grafana Alloy, a vendor-neutral, open source distribution of the OpenTelemetry Collector, providing a flexible and powerful way to collect and ship observability data from cloud-native environments.

In May 2024, IBM announced the launch of IBM Watsonx Code Assistant for Z, which, while mainframe-focused, is part of a broader portfolio update emphasizing AI-powered automation that integrates with IBM's observability tools for hybrid cloud.

In March 2024, Cisco announced new AI-assist features for the AppDynamics Cloud observability platform, designed to help teams automatically identify performance anomalies, uncover root causes, and optimize cloud-native applications.

Components Covered:

• Solutions
• Services

Deployment Models Covered:

• Cloud-Based
• On-Premises
• Hybrid

Organization Sizes Covered:

• Small and Medium Enterprises (SMEs)
• Large Enterprises

End Users Covered:

• Information Technology and Telecommunications
• Banking, Financial Services, and Insurance (BFSI)
• Healthcare
• Retail and E-Commerce
• Manufacturing
• Energy and Utilities
• Government and Public Sector

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 End User Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Cloud-Native Observability Tools Market, By Component

• 5.1 Introduction
• 5.2 Solutions
  • 5.2.1 Application Performance Monitoring (APM)
  • 5.2.2 Log Management
  • 5.2.3 Metrics Monitoring
  • 5.2.4 Distributed Tracing
  • 5.2.5 AIOps Platforms
• 5.3 Services
  • 5.3.1 Consulting
  • 5.3.2 Integration and Implementation
  • 5.3.3 Support and Maintenance

6 Global Cloud-Native Observability Tools Market, By Deployment Model

• 6.1 Introduction
• 6.2 Cloud-Based
• 6.3 On-Premises
• 6.4 Hybrid

7 Global Cloud-Native Observability Tools Market, By Organization Size

• 7.1 Introduction
• 7.2 Small and Medium Enterprises (SMEs)
• 7.3 Large Enterprises

8 Global Cloud-Native Observability Tools Market, By End User

• 8.1 Introduction
• 8.2 Information Technology and Telecommunications
• 8.3 Banking, Financial Services, and Insurance (BFSI)
• 8.4 Healthcare
• 8.5 Retail and E-Commerce
• 8.6 Manufacturing
• 8.7 Energy and Utilities
• 8.8 Government and Public Sector

9 Global Cloud-Native Observability Tools Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 Amazon Web Services, Inc.
• 11.2 AppDynamics (Cisco Systems, Inc.)
• 11.3 Acceldata
• 11.4 Cloudflare
• 11.5 Coralogix
• 11.6 Datadog, Inc.
• 11.7 Dynatrace LLC
• 11.8 Elastic N.V.
• 11.9 Grafana Labs
• 11.10 Google
• 11.11 IBM Corporation
• 11.12 Instana (an IBM Company)
• 11.13 LogicMonitor Inc.
• 11.14 Microsoft Corporation
• 11.15 Monte Carlo
• 11.16 New Relic, Inc.
• 11.17 Riverbed Technology
• 11.18 ScienceLogic
• 11.19 ServiceNow (Lightstep)
• 11.20 Splunk Inc.